Director and co-founder of one of the biggest events in the North East. Established in 2015; the festival attracts in excess of 6000 visitors across a two day show. As one of the directors and main organisers there isn’t much that I don’t see come across my desk. From marketing to event logistics, content creation to building stakeholder partnerships. I oversee all marketing aspects of the festival, from strategic brand development to event delivery. I have successfully established a strong social media following and implemented a creative marketing plan that generates great media coverage. I create all of the website, leaflet and show programme content, and manage e-marketing and newsletter creation, including maintaining blog posts. I work closely with a range of stakeholders including sponsors, charities and supporters to create campaigns across multiple platforms. The North East Dog Festival is a family run, ground up, success story that I’m very proud to put my name on and we are always looking to connect with businesses that want to be part of something great through sponsorship and partnerships.

Located in the North East, MS Research and Relief Fund (MSRFF) is dedicated to providing crucial support for individuals affected by Multiple Sclerosis and their primary caregiver. They offer a wide range of free fitness and exercise programs, outreach initiatives, physiotherapy sessions and complementary therapies. As Marketing Manager at MS Research and Relief Fund (MSRRF) my role is to help drive the organisation's primary vision and mission. Utilising a comprehensive marketing strategy, alongside content creation, branding and design I aim to raise awareness, increase donor engagement, and secure funding. Through compelling storytelling and strategic campaigns, I aim to connect with supporters, foster community engagement, and enhance the visibility of their vital work. If you're part of an organisation that would like to help achieve their corporate responsibility objectives through working with MSRFF or perhaps would like to discuss fundraising opportunities or sponsored challenges, I'd be more than happy to chat!

Self taught professional dog photographer. My first love is dogs and due to my professional career as a dog agility trainer I have a great ability to connect not only with clients but also with their dogs. My experience with dogs and knowledge of my camera means that I am capable of photographing even the most unruly furry friend. In-fact – the more bonkers the better! I've worked on various projects with specific briefs and my images have been used across the world from magazine covers to marketing materials for major brands.Having professional kit and photography knowledge often means businesses don't have to outsource in order to create a library of content.

Raven River Agility was developed from my passion for the sport of dog agility and the dogs I currently own and train. During my time as a member of the Young Kennel Club I qualified and competed at Crufts in 2011, 2012 and 2013, bringing back a 7th and a 4th. In 2009 I won the Shaun McAlpine Outstanding Young Person Award and was shortlisted in 2012. Over several years, alongside a full time job, I built the business from a single class renting a horse arena to one of the most popular dog training facilities in the North East.Unfortunately a 60% rent increase meant my centre closed in April 2022. The centre was home to 5 freelance instructors, 170 weekly clients and an array of classes. Currently I’m training four evenings a week from Kirkley Hall in Ponteland, I project manage all aspects of the business. As director I’m responsible for the day to day administration, social media and business marketing. To ensure the centre is well used I source and book guest trainers and have created a resource that is accessible to many in the area. I’ve created the website with an easy access booking system and also all marketing materials in relation to the business. During the pandemic closure I created an online dog training platform with easy to follow videos for clients. On a weekly basis I instructed around 20 classes and also undertook one to one work. My client base is vast and my communication skills must be tailored to suit the needs of a variety of classes and their dogs. Teaching people to teach their dogs is extremely rewarding. I continually look to improve with CPD across a range of dog related subjects. I’ve trained with some of the best handlers in the country and also attended seminars with some of the worlds best dog trainers and behaviour experts.

Responsible for all aspects of marketing, design and social media management across farm, equine and small animal divisions. I implemented social media strategies and developed many aspects of their marketing. This included creating website content, working to briefs and also creating brochures, newsletters and point of sale marketing within the surgeries. As each division had unique needs and a different customer base, I had to tailor my content and designs accordingly. Additionally, I managed press-related content and inquiries, wrote articles and provided professional photographs. It was a mix of working from home, in office and out across Northumberland. I dealt with farming communities, pet owners and a range of clientele. The animal divisions were headed by different directors which required a diplomatic approach to ensure everyone felt their needs were being met. As part of my role with Alnorthumbria I was responsible for event management and idea implementation to generate customers and build business to business relationships. In 2014 I won an award for Marketing Campaign of the year where I travelled to London to the Over The Counter ceremony; The judges at the awards said the entry was a "clear winner", and an excellent example of "creativity and innovation at its best” and "the tactics and aims were incredibly clear and the success of the campaign was very impressive, where it has generated some remarkable results." "Alnorthumbria has embraced social media and and the internet, which has helped to encourage customer relationships in the local community, which can be continued in future”

My time as a volunteer was very rewarding and allowed me to meet a diverse range of people. My dog was trained to a high standard and visited everywhere from care homes to schools and took part in seminars and workshops on child safety around dogs. The latter was led by myself and my father (retired Police Dog Handler).

I managed multiple social media accounts for clients, creating and implementing effective campaigns to increase exposure on Twitter and Facebook. I dealt with direct communication through letters and e-newsletters. I pulled together data reports and also set about generating subscribers. I was required to plan and create innovative PR solutions to fit with the business requirements and models generating data reports and subscribers using Mailchimp. As part of the role, I planned and created innovative PR solutions for clients, developed media relations by attending events and taking photographs, and worked on the Flodden project, Glendale Show, and Children’s Countryside Day.

Through Newcastle University I successfully secured a placement at Exclusive Ltd, a HR and Consultancy company based at Prestiwck Park. My 100-hour internship as a Social Media Consultant required me to maximize the companies marketing potential using my skills within social media. It has allowed me to gain positive skills in communication, computer literacy and planning. My role has allowed me to expand on my Search Engine Optimization skills and time planning, proven through my achievements in such a short space of time. It has further developed my IT skills and knowledge of social media. Working as part of a team has allowed me to gain experience in communication in a fast paced and high-pressure job, my hours are limited therefore I have to make the most of my time, at all times.