I'm an experienced marketing executive, dedicated to building brands and driving revenue through disciplined, data-driven approaches to connecting patients and providers.As Chief Marketing Officer of Network Eye, I used research to create a brand for the first specialty clinic within a retail pharmacy in the U.S. We successfully built a patient base of 2,300, focusing on individuals with diabetes and age-related macular degeneration. I nurtured strategic partnerships and utilized analytics to foster marketing innovation, ensuring healthcare accessibility and improved patient outcomes. At Ovington, a consulting business I founded, I worked with senior marketing leaders to build their organizations and strategic plans, redesign brands and create new capacity among their teams.As EVP of Digital at Ogilvy, I worked with global brands to create breakthrough campaigns, utilizing qualitative and quantitative research to write useful and inspiring briefs. In this role I managed and re-organized the team, built our capabilities in content development and managed the P&L.As VP of Marketing at Discovery Communications, I held a variety of positions building new brands (FitTV, Discovery Education's Cosmeo, Streaming Products), developing brand portfolio strategy, and optimizing digital and paid media.I'm passionate about improving equity -- from DEI initiatives to improving health equity -- and focused on helping all team members and organizations achieve their highest potential.
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Chief Marketing OfficerNetwork Eye Dec 2021 - Apr 2024Washington, District Of Columbia, United States -
FounderOvington, Llc Aug 2015 - Dec 2021Washington D.C. Metro Area
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Executive Vice PresidentOgilvy & Mather Jul 2011 - Jun 2015Washington D.C. Metro Area -
Vp, Strategic & Digital MarketingDiscovery Communications Oct 2008 - Nov 2010Silver Spring, Maryland -
Vp, Digital Media MarketingDiscovery Communications Jan 2007 - Oct 2008Silver Spring, Maryland -
Vp, Consumer MarketingDiscovery Education Feb 2006 - Jan 2007Silver Spring, Maryland
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Director Of Marketing, FittvDiscovery Communications May 2004 - Jan 2006Silver Spring, Maryland -
Director, Online MarketingHsn.Com Jan 2002 - May 2004St Petersburg, Florida -
Product ManagerVerilytics Jan 2001 - Jan 2002Boston, Massachusetts
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Manager, Business DevelopmentIbelong Aug 1999 - Dec 2000Boston, Massachusetts
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Senior ConsultantAndersen Consulting Sep 1994 - Aug 1997Chicago, Illinois; New York, New York; Toronto, Ontario
Rebecca Davis Education Details
Frequently Asked Questions about Rebecca Davis
What is Rebecca Davis's role at the current company?
Rebecca Davis's current role is Driving Marketing Strategy & Operational Excellence in Healthcare | Senior Executive | Business Growth Leader.
What schools did Rebecca Davis attend?
Rebecca Davis attended Harvard Business School, Northwestern University.
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Rebecca Davis
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