I love working on solutions for difficult problems, specifically products and services that make a big impact on the quality of an individual's life, and that will make the world a better place. For over 20 years I have focused my attention on creating compelling messaging that educates and informs the customer about their health and wellness, and about great Consumer Packaged Goods (CPG) and OTC Medical Devices / Digital Health and connected technology solutions that will help them on their journey. As Vice President of Marketing and part of the Leadership Team at K4Connect, a mission-driven AgeTech company dedicated to providing innovative SaaS solutions to the Senior Living Space, I am focused on helping communities simplify complex processes, streamline operations and dramatically increase efficiencies. K4Connect bridges the gap between technology and senior living by helping older adults live more independently, safely and comfortably, while fostering an enriching environment and experience for them, their families, and community staff.At Valencell, I was head of growth and marketing as part of the executive team for the leading innovator in biometric sensors used in millions of consumer wearables, medical devices and digital health solutions around the world today. I led the go-to-market strategy, planning and execution for their first D2C medical device that will make managing chronic diseases easier and will help people live longer, healthier lives. Additionally, I led product development, sales / enablement and marketing for multiple innovative feminine health and chronic disease CPG and OTC medical device companies. I am forever on a mission to improve the health and wellness of people everywhere.My Strengths: Solution strategist > informed by data and researchProduct innovator > focused on science and safety Messaging master > inspired by mission and visionIndustry leader > driven by cause and impact Functional specialties:Corporate and marketing strategyBrand/product development and managementBrand/product marketingLead generationContent creation and marketingSocial mediaCorporate communications, PR, analyst relationsMarket researchCompetitive analysisMarketing operationsMarket specialties:Consumer Packaged Goods (CPG)Medical devices and wearablesAI enabled medical devicesDigital HealthChronic DiseasesFeminine Health Sexual Health