Becky Brown work email
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Becky Brown personal email
Becky Brown phone numbers
The world of sales and marketing has evolved tremendously and it's the best time to be in both. Marketing's impact on a company is profound, driving brand and business value, and being the voice of the customer. I have the unique opportunity to sit on both worlds, driving a new Customer Experience and Scale organization that ties everything in my career (and the customer) together: Sales, to Marketing, to Sales & Marketing. I believe that finding, nurturing, engaging and converting current and potential customers into a pipeline with jointly aligned sales and marketing KPIs is the holy grail of how to drive business value. My areas of expertise include: digital marketing, enterprise digital experiences (.com), UX / IA, digital sales and marketing technologies (Adobe and Salesforce), data management, analytics, pipeline, Inside Sales, and voice of the customer.
Freelance
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Retired, Board Member, Community ServicesFreelance Jan 2024 - Present
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Vice President, Sales And Marketing Group, Customer And Sales ExcellenceIntel Corporation Nov 2021 - Jul 2024Santa Clara, California, Us• Leading a global marketing and sales team to transform Intel’s digital customer and sales experience, modernize critical processes for scale, and accelerate our sales approach to enable Intel’s next phase of data centric growth. •Transforming the sales process and operations in service of seller capabilities including the CRM, commissions / KPI setting, customer data. • Owns all of Intel.com (UX/IA, search, product information, localization, restricted content, audience journeys), modernization of sales and marketing through automation and technology, data & insights, and Inside sales capabilities and strategy for sales growth and pipeline. • Responsible for unearthing critical audience and market insights that empower the sales and marketing organization to navigate Intel’s routes to market and key customer relationships. -
Vice President, Sales And Marketing Group, Customer Experience And ScaleIntel Corporation Dec 2018 - Nov 2021Santa Clara, California, Us• Leading a global marketing and sales team to transform Intel’s digital customer experience, modernize critical processes for scale, and accelerate our sales approach to enable Intel’s next phase of data centric growth. • Owns all of intel.com (UX/IA, search, product information, localization, restricted content, audience journeys), modernization of sales and marketing through automation and technology, data & insights, and Inside sales capabilities and strategy for sales growth and pipeline.
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Vice President, Global Marketing And Communications, Global Digital MarketingIntel Corporation Dec 2017 - Dec 2018Santa Clara, California, Us• Led a global marketing organization enabling and executing digital experiences for our external audiences using content, data, and technology to build the brand and deliver sales results. • Focused on three areas: digital fundamentals (digital capabilities, data, customer journey, governance, and digital operations), centers of excellence (media, social, .com, relationship marketing, and account based marketing), as well as all in market digital activation across all geographies.
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Vice President, Global Marketing And Communications, Regional Marketing OrganizationIntel Corporation Sep 2016 - Dec 2017Santa Clara, California, Us•Responsible for delivering marketing strategies and execution globally across all aspects of Intel’s business. •Managed global marketing investments aligned to business and sales priorities. •Deployed a successful lead management pipeline capability through a global demand center. •Led change management designed for efficient and effective scale with organizational transformation in digital, B2B marketing and data.
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Vice President, Global Marketing And Communications, Director, Digital Marketing And Media GroupIntel Corporation Feb 2014 - Aug 2016Santa Clara, California, Us• Responsible for Intel's "connected customer" experience, which includes its strategies and investments in digital marketing and advertising. • Led a global team that defines how Intel engages with media and entertainment properties, develops relationships across the advertising and digital ecosystem, and invents new ways to connect with our customers that they can appreciate.
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Director Of MediaIntel Corporation Jul 2012 - Feb 2014Santa Clara, California, Us• Responsible for developing global media strategies, determining media investments, and managing partnerships with agencies and global publisher. Managed media investments to ensure effective campaigns for consumers and businesses. • Managed a smart team of senior strategists and managers in media, search, content marketing, and social and community building. • Blended real-time social listening and publishing with real-time advertising and targeting. Managed the integration of all global media from traditional paid media (TV, digital, OOH) with Intel’s social publishing and social relationships.
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Director Of Social MediaIntel Corporation Feb 2010 - Jul 2012Santa Clara, California, Us• Responsible for global strategy, framework and tools to activate and measure a world-class social program across Intel. Led team responsible for the approach and activation of Intel’s main social communities, including content production and publishing. • Grew Intel's social communities from 60,000 to more than 50 million worldwide in over 55 countries, generating more than 30 billion social impressions (so far…).• Responsible for making Intel one of the first brands to publish its social media guidelines, which have been translated to over 30 languages and ranks No. 1 in Google search for “social media guideline.” • Led team that trained more than 10,000 employees and encouraged social participation through internal communications programs. Produced social media playbooks, measurement playbooks, social POVs and content strategies.
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Group Manager, CampaignsAdobe Systems Jul 2008 - Feb 2010San Jose, Ca, Us• Led a team responsible for creating and deploying worldwide campaign targeted at application and web developers. • Created a co-marketing program with leading publishers looking to migrate to the new suite of products inside the flash product portfolio.• Coordinated across creative agencies developing the messaging, concepts and plans for the campaign. -
Manager, Consumer Customer CommunicationsIntel Corporation Oct 2006 - Jun 2008Santa Clara, California, Us• Managed customer outbound communications on Intel's consumer products (processors, chipsets, graphics) for OEMs, retailers and channel members.• Oversaw creation of collateral, training materials, selling guides, demos and animations, presentation packages, and product launch kits.• Coordinated across multiple agencies for brand and creative consistency.
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Manager, Consumer Campaign Strategy & Demand CreationIntel Corporation Mar 2003 - Oct 2006Santa Clara, California, Us• Managed team driving the worldwide consumer campaign strategy for Intel's newest products: Intel Viiv, and Intel Core 2 Duo. • Defined strategies for direct and indirect marketing as well as the success metrics for meeting brand and sales goals.• Analyzed environmental dynamics, target markets and audience segmentation in 21 countries leading to the marketing mix spending guidance for the consumer campaign.
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U.S. Retail Marketing ManagerIntel Corporation Jan 2000 - Apr 2003Santa Clara, California, Us• Significantly increased Intel's market segment share through development of notebook-specific marketing programs with retailers to maximize Intel's presence in both advertising and shelf space.• Delivered new processes for the interaction between Intel and OEMs relative to pricing and design win strategies.
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Field Sales Account ManagerIntel Corporation Jul 1992 - Mar 2000Santa Clara, California, Us• Held a number of field sales positions over the course of 8 years. • Drove the first design wins for Intel's server and motherboard businesses and consistently achieved >150+ of sales quota.
Becky Brown Skills
Becky Brown Education Details
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Montana State University-BozemanIndustrial Engineering -
Westwood High School
Frequently Asked Questions about Becky Brown
What company does Becky Brown work for?
Becky Brown works for Freelance
What is Becky Brown's role at the current company?
Becky Brown's current role is Vice President, Sales and Marketing Group, Brand, Customer and Sales Experience.
What is Becky Brown's email address?
Becky Brown's email address is in****@****iew.com
What is Becky Brown's direct phone number?
Becky Brown's direct phone number is +171483*****
What schools did Becky Brown attend?
Becky Brown attended Montana State University-Bozeman, Westwood High School.
What skills is Becky Brown known for?
Becky Brown has skills like Strategy, Marketing, Integrated Marketing, Leadership, Advertising, Social Media Marketing, Direct Marketing, Product Launch, Program Management, Segmentation, Sales Operations, Sales Management.
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