Designed digital performance marketing campaigns to drive engagement, acquisition, and retention for Disney+ by highlighting upcoming and popular catalogue IP. Produced entire suite of creative assets across Connected TV, Display, Email/Lifecycle, and Social Media touch points for the following titles:• Inside Out 2• Deadpool 1 & 2• Taylor Swift: The Eras Tour (Taylor's Version)• Percy Jackson and The Olympians• Loki (Season 2)• Secret Invasion• Ed Sheeran: The… Show more Designed digital performance marketing campaigns to drive engagement, acquisition, and retention for Disney+ by highlighting upcoming and popular catalogue IP. Produced entire suite of creative assets across Connected TV, Display, Email/Lifecycle, and Social Media touch points for the following titles:• Inside Out 2• Deadpool 1 & 2• Taylor Swift: The Eras Tour (Taylor's Version)• Percy Jackson and The Olympians• Loki (Season 2)• Secret Invasion• Ed Sheeran: The Sum of it All• The Little Mermaid (2023)• The Mandalorian (Season 3)• Strange World• Disenchanted Show less

• Tracked, trafficked, and localized off-product static marketing collateral (i.e. key art, character posters, OOH, branded stills, etc.) across 20+ languages.• Created, adapted, and organized assets for Disney+, Star, and Star+ originals as well as library titles; revised creative for various mediums, platforms, and devices to increase awareness and boost subscriptions.• Built strong relationships while liaising with domestic internal partners, creative agencies, and international… Show more • Tracked, trafficked, and localized off-product static marketing collateral (i.e. key art, character posters, OOH, branded stills, etc.) across 20+ languages.• Created, adapted, and organized assets for Disney+, Star, and Star+ originals as well as library titles; revised creative for various mediums, platforms, and devices to increase awareness and boost subscriptions.• Built strong relationships while liaising with domestic internal partners, creative agencies, and international offices. Show less

• Assisted Industry & Experiential Marketing Design team with one-sheets, presentations, and event collateral which enabled Ad Sales leads to present SXM Media’s advertising solutions to industry decision-makers.• Refreshed and renovated materials with an emphasis on information design and data storytelling; iterated upon existing design systems to elevate content while maintaining campaign and brand consistency.

• Supported Universal Pictures’ creative team for live-action films; part of Universal Brand Development.• Created mood-boards, style guides, product and packaging mockups, as well as brand partnership presentations for Jurassic World: Dominion.

• Contributed to branding, digital, and print projects across ten Boat Group labels.• Launched Advanced Systems Group logo and brand guidelines; updated website and catalog visuals for Harris, HeyDay, and Lund.• Designed print collateral, paid, and organic social media graphics for corporate talent recruitment and employee benefits campaigns.

• Designed a variety of print, digital, and motion graphics for placement across media as well as special event signage.• Conceived layout and researched content for new series commemorating the anniversary of notable songs to highlight relevance over time and engage followers; responsible for weekly New Music Friday playlist and Instagram updates.• Organized and compiled social media, website, biographical, and photo assets for 500-person “Client Bible;” enhanced existing tool, which… Show more • Designed a variety of print, digital, and motion graphics for placement across media as well as special event signage.• Conceived layout and researched content for new series commemorating the anniversary of notable songs to highlight relevance over time and engage followers; responsible for weekly New Music Friday playlist and Instagram updates.• Organized and compiled social media, website, biographical, and photo assets for 500-person “Client Bible;” enhanced existing tool, which serves as the most comprehensive corporate record of writer and producer details.• Devised cross-platform campaign to promote catalog of 1960s music with team of four; presented original playlist cover art, Instagram Story artboards, social and blog post copy plus potential sync opportunities. Show less

• Supported marketing efforts to bolster viewer tune-in to Lip Sync Battle Shorties and Henry Danger.• Revised graphics, social media content, and off-channel advertisements for live-action programming.• Partnered with press and talent teams to organize opportunities for rising stars' exposure; talent marketing initiative.

• Collaborated with internal creative teams and media agencies to devise promotional content for linear television, digital, and paid social outlets.• Developed and conceptualized marketing strategy to drive viewer tune-in to Kids’ Choice Sports; reviewed banner graphics, on-site displays, video advertisements, and game app takeovers.• Designed e-blasts and office display graphics for employee wellness initiative to increase class attendance.

• Interacted with country (US*99) and classic rock (104.3 K-Hits) listeners at station-sponsored events; engaged consumers by distributing branded materials and hosting appearances with on-air personalities.• Contacted winners and coordinated mailings for ticket promotions, artist performances, and giveaways.• Organized and tracked affidavits for eight clients (~70 spots/ad) as well as 100+ winner demographics.

• Produced mainstream advertising (logos, signage, etc.) to publicize performances to millennial patrons.• Created content and graphics for press releases, community outreach programs, and e-marketing initiatives to increase interest in upcoming season productions.• Collaborated with department team to cultivate targeting strategies based on data, consumer characteristics and relevant research.