Rebecca Butler Mona
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Rebecca Butler Mona Email & Phone Number

Experienced leader of global corporate marketing and non-profit/community volunteer organizations at Optimist International
Location: West Des Moines, Iowa, United States 13 work roles 3 schools
1 work email found @us.ibm.com 1 phone found area 515 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Work email r****@us.ibm.com
Direct phone (515) ***-****
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Current company
Role
Experienced leader of global corporate marketing and non-profit/community volunteer organizations
Location
West Des Moines, Iowa, United States
Company size

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Quick answer

Rebecca Butler Mona is listed as Experienced leader of global corporate marketing and non-profit/community volunteer organizations at Optimist International, a company with 111 employees, based in West Des Moines, Iowa, United States. AeroLeads shows a work email signal at us.ibm.com, phone signal with area code 515, and a matched LinkedIn profile for Rebecca Butler Mona.

Rebecca Butler Mona previously worked as Past President at Optimist International and Director, Portfolio Marketing at Ibm Global Business Services. Rebecca Butler Mona holds Bachelor Of Science - Business Administration, Marketing And Hr Management, 4.0 Gpa Summa Cum Laude from Drake University.

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Email format at Optimist International

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*@us.ibm.com
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Profile bio

About Rebecca Butler Mona

Senior executive with over 30 years as a difference maker for one of the world’s largest global companies (IBM). Known as a servant leader with integrity, a strong communicator, collaborator and team builder, with expertise in providing strategic insights, crafting innovative solutions, and delivering results. Led development of integrated B2B marketing campaigns, product launches and events on national and global scale including strategy, messaging, analyst relations and digital marketing, to support IBM’s multiple sales channels. While leading global marketing in NY-based roles, chose to remain in Iowa and concurrently served as IBM’s senior leader for Des Moines and Iowa with focus on employee community engagement and government relations. Proud Iowan and global citizen, celebrating small town roots while appreciating travel to 30+ countries, enjoying a broad range of people and cultures. Active volunteer leader in local, regional and international roles, including President of Optimist International, one of the world’s largest civic and youth service organizations. Inspired by opportunities to make a meaningful difference, unifying teams around common goals, and delivering measurable results.Strategy & Marketing / Innovation / Team Building / Community Betterment - Highlights: • Defined strategy and built new team to deliver portfolio marketing around business process transformation, resulting in 30% improvement in lead revenue, 25% increase in web visits and engagement, and leadership rankings in 95%+ of analyst reports. • Led strategy and execution of global demand programs and comprehensive product launches for IBM’s hardware portfolio, spearheading use of data-driven marketing analytics to improve insights and results.• Defined and led global, cross-business unit initiatives targeting “C-suite” clients (CIO, CFO, CMO, CHRO, CEO) to build relationships and drive demand, resulting in highest revenue contribution across all marketing programs.• Selected for 5-member IBM team deployed on 3-week assignment to City of Taichung, Taiwan to study and solve traffic problems as part of IBM’s philanthropic "Smarter Cities" initiative. Primary team spokesperson in delivering all presentations and final 40-page report of findings and recommendations, extremely well received by Mayor of Taichung and IBM Taiwan Country General Manager. • Leader / catalyst / team builder - tapped to lead multiple "first of a kind" initiatives, all requiring formal and informal leadership of cross-functional teams to define and collaborate on innovative solutions.

Listed skills include Digital Marketing, Lead Generation, Leadership, Go To Market Strategy, and 46 others.

Current workplace

Rebecca Butler Mona's current company

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Optimist International
Optimist International
Experienced leader of global corporate marketing and non-profit/community volunteer organizations
st. louis, missouri, united states
Website
Employees
111
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13 roles

Rebecca Butler Mona work experience

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Past President

Current

Past President of Optimist International, one of the world’s largest volunteer service organizations comprised of over 2,500 local clubs whose members are unified by a mission to provide hope and positive vision to “Bring Out the Best” in youth, our communities and ourselves. Elected in 2015 to serve on the Optimist International Board of Directors, and as.

Jul 2017 - Present

Director, Portfolio Marketing

Ibm Global Business Services

Global marketing leader for IBM Cognitive Process Transformation, including a range of services across consulting, business process operations and enabling technologies based on IBM Watson. Responsible for driving all aspects of marketing for this services portfolio, to build brand eminence through external relations and digital /social media, and deliver.

May 2015 - Jun 2017

Global Marketing Director (Retired)

Ibm

Des Moines, Iowa, United States

Director, Global Marketing at IBM across multiple business units (software, systems, IT services, consulting services) responsible for marketing strategy, analyst relations, product launches, client events, digital and social media strategy, and demand generation. Drove increases in marketing-influenced sales revenue.

Aug 2005 - Jun 2017

Director, Demand Programs And Product Launches

Ibm Systems And Technology Group

Responsible for leading / driving the development, execution and results of the global STG-led Smarter Computing program and product launches for Servers and Storage. Team included demand generation programs, event strategy, integrated product launch management and response/lead management. Responsible for working with the broader STG and IBM teams to.

Jun 2012 - May 2015

Director, C-Suite Marketing Programs & Gts Demand Programs

Ibm Global Technology Services

Responsible for leading cross-IBM global demand generation targeted to C-suite clients (e.g. CEO, CFO, CIO, CMO) including program development and delivery, management system and business results across business units and geographies. Also led broader demand programs for IBM's Global Technology Services (GTS) business unit to generate leads and revenue for.

May 2010 - May 2012

Director, Web Marketing And Sales

Ibm Software Group

Responsible for leading all SWG global web and electronic initiatives, social media strategy, and web-enabled sales; charged with significantly ramping up contribution of digital marketing to SWG marketing results with the objective of 30% of SWG leads and $1B in lead revenue in 2009. Through key plays like search, social media, perpetual campaigns.

Jul 2008 - Jun 2010

Director, System Z Software Marketing & Cross-Software Marketing Programs

Ibm Software Group

Special Project Leader, “IBM Software for a Greener World” Launch (April - July 2008)In addition to regular responsibilities, led launch of entirely new concept, messaging and umbrella theme to position the “green” capabilities and value proposition of IBM software across the Brands within “IBM Software for a Greener World.” Drove from “zero to 60” in less.

Aug 2005 - Jun 2008

Special Project Leader, Response And Lead Management

Ibm Software Group

Leader / catalyst for special project assignment across SWG to assess, recommend and implement improvements in end-to-end response and lead management, with the objectives of capturing and converting more responses to validated leads and driving improved yield / win revenue from that pipeline. Initial assessment, short-term recommendations and "scorecard".

Feb 2005 - Nov 2005

Manager, Worldwide Teleweb Marketing

Ibm Software Group

Worldwide marketing leader responsible for building and progressing opportunity pipeline in support of TeleWeb "routes to market" objectives for IBM Software Group. Directly managed a team of managers and marketing professionals to develop and deliver programs designed to enable various Telesales resources to effectively target prospects and customers.

Jan 2003 - Jul 2005

Manager, Small & Medium Business Marketing

Ibm Software Group

Responsible for overall management of team, strategy, and $10 million budget for IBM Software Group Small and Medium Business (SMB) integrated marketing communications mix, including direct marketing, web/electronic marketing, trade shows/event marketing, press relations, analyst relations, and internal communications. Involved integration/linkages with.

Apr 1999 - Dec 2002

Direct Marketing Manager, Software

Ibm North America

Managed a team of direct marketing professionals responsible for driving Software demand to IBM's multi-channel sales force through creative strategy, database strategy, and implementation of techniques such as direct mail, direct response print advertising, direct response web sites, and telemarketing. The team handled development and implementation of.

Jul 1996 - Dec 1998

Direct Marketing Strategist

Ibm Software - Midwestern Area

Responsible for working with Area Software Brand Managers to develop and implement marketing campaigns and tactics designed to generate responses and leads for the field software sales force. In addition, took on several leadership roles in working directly with worldwide Software Brands and with teams in other areas throughout the United States to.

Apr 1993 - Jun 1996

Marketing Representative (Client Rep)

Ibm

Over seven years experience as the primary IBM team member responsible for developing solutions mapping IBM resources to customer needs. Served as account leader in multiple industries, including higher education, K-12 education, local government, media and manufacturing. In addition to sales and consulting experience and success, led several innovative.

Jul 1985 - Mar 1993
Team & coworkers

Colleagues at Optimist International

Other employees you can reach at optimist.org. View company contacts for 111 employees →

3 education records

Rebecca Butler Mona education

Bachelor Of Science - Business Administration, Marketing And Hr Management, 4.0 Gpa Summa Cum Laude

Activities and Societies: Oreon E Scott Distinguished Service Award Winner, Student Activities Board Committees, Student Body Vice.

Certification, Direct Marketing

University Of Missouri At Kansas City

Professional Director Marketer Certification - University of Missouri Kansas City - Henry W. Bloch School of Business Administration

4.0 Gpa Valedictorian

Red Oak High School
FAQ

Frequently asked questions about Rebecca Butler Mona

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What company does Rebecca Butler Mona work for?

Rebecca Butler Mona works for Optimist International.

What is Rebecca Butler Mona's role at Optimist International?

Rebecca Butler Mona is listed as Experienced leader of global corporate marketing and non-profit/community volunteer organizations at Optimist International.

What is Rebecca Butler Mona's email address?

AeroLeads has found 1 work email signal at @us.ibm.com for Rebecca Butler Mona at Optimist International.

What is Rebecca Butler Mona's phone number?

AeroLeads has found 1 phone signal(s) with area code 515 for Rebecca Butler Mona at Optimist International.

Where is Rebecca Butler Mona based?

Rebecca Butler Mona is based in West Des Moines, Iowa, United States while working with Optimist International.

What companies has Rebecca Butler Mona worked for?

Rebecca Butler Mona has worked for Optimist International, Ibm Global Business Services, Ibm, Ibm Systems And Technology Group, and Ibm Global Technology Services.

Who are Rebecca Butler Mona's colleagues at Optimist International?

Rebecca Butler Mona's colleagues at Optimist International include Joe Dormuth, Bill Stone, Christina Scott, Siena Sefton, and Dikshya Katwal.

How can I contact Rebecca Butler Mona?

You can use AeroLeads to view verified contact signals for Rebecca Butler Mona at Optimist International, including work email, phone, and LinkedIn data when available.

What schools did Rebecca Butler Mona attend?

Rebecca Butler Mona holds Bachelor Of Science - Business Administration, Marketing And Hr Management, 4.0 Gpa Summa Cum Laude from Drake University.

What skills is Rebecca Butler Mona known for?

Rebecca Butler Mona is listed with skills including Digital Marketing, Lead Generation, Leadership, Go To Market Strategy, Demand Generation, Multi Channel Marketing, Team Building, and Marketing Automation.

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