Owner, Vp Marketing & Technology
Cold Stone Creamery Of Grand Rapids
• Developed ongoing relationships with sports teams, media celebrities, and non profits (including the local children’s hospital and museum, the American Cancer Society, public libraries and schools)• Developed contact database for business clients and nonprofit donation recipients incorporating over 2,000 organizations• Supported technology, including POS systems, in 4 retail locations• Originated and executed marketing program now used throughout Michigan• Responsible for 19.7% store sales growth over first 6 months• Owned 4 quick service restaurant retail locations• Composed and published flyers, brochures, coupons, and signs