Define Go-To-Market strategy and lead execution for OneTrust Responsible AI products, driving business growth.Craft differentiated messaging and positioning across multiple product lines, ensuring clear value propositions for customers.Drive pipeline growth through strategic partnerships and thought leadership initiatives.Develop and execute product release strategies to drive customer adoption and expansion.Establish standardized sales enablement materials including: sales plays, messaging frameworks, integrated marketing campaigns, competitive enablement, sales training and onboarding, to empower sales teams, enhancing effectiveness and performance.

Responsible for developing strategic storytelling and the Go-To-Market positioning, persona development, demand generation, sales training and enablement and customer adoption marketing strategies for OneTrust's Privacy Management and Data Discovery product lines (portfolio totaling over $150M ARR). Partner with revenue enablement to launch new content and learning management system for sales, onboard new hires, and establish the company's first competitive intelligence program resulting in shorter time to ramp-up for sales reps and accelerated deal velocity.Optimized regulatory response processes in collaboration with OneTrust Center of Excellence and demand generation teams, enhancing operational efficiency and building sales pipeline.

I work closely with professionals to address and alleviate physical symptoms of stress through yoga, breathing techniques, and meditation.

Precious Dreams Foundation is a non-profit organization with six nationwide chapters. The children of Precious Dreams Foundation enter shelters and foster care afraid, alone and desperate for comfort. With the help of generous donations, Precious Dreams Foundation fills customized bags with various essential items such as new warm pajamas, teddy bears, inspiring children’s books, journals and blankets. Our youth also find solace in PDFs programming and learn the skills needed to self-comfort—for a lifetime.

- Communicate product value through execution of sales enablement duties including: persona development, industry briefs, SWOT analysis and competitive positioning, content curation, executing lead-nurture email campaigns, crafting sales outreach, leading product training for sales, producing presentation materials and proposals. - Implemented content management system, streamlining internal workflows including new hire and customer onboarding, product releases, company positioning and messaging frameworks. Collaborate cross-functionally with sales, product, client-success and leadership teams to ensure accuracy and alignment with product roadmap and go to market strategy.- Utilize Crayon competitive marketing intelligence platform to perform SWOT analysis on key competitors, develop competitive positioning, perform win-loss analysis, and benchmark go-to-market strategies to inform pricing and packaging.- Increase distribution of Feedback Loop’s rapid consumer feedback platform by developing and executing case studies, one-pagers, presentations, webinars, videos, email marketing campaigns, search and display ad campaigns across Google, Facebook, Bing, LinkedIn and Terminus. - Champion customer needs by reviewing sales and client calls, routing feedback and client wins to product, sales, and leadership stakeholders, and refining go to market strategy including new pricing and customer onboarding programs resulting in reduced churn and accelerated time to value for newly onboarded users.- Restructured Help Center, optimizing for SEO and increasing visibility across install base- Project managed Hubspot implementation, website migration and integration with Salesforce. Establishing foundation for demand generation program within an 80-day timeline to coincide with company rebrand.

sndr is a single business solution that combines the best of cloud and local storage, file sharing and messaging, all with incredible control and security.• Maintain brand presence across social media educating professionals on the importance of privacy and security best practices. • Create and deployed social marketing campaigns within budget. • Identify market strengths and opportunities.

I wear many hats. My role as Manager of sndr Systems can be broken into three categories: Product Specialist, Business Development, and Digital Marketing,As a product specialist at sndr, I:• Identify product use cases and create user stories.• Perform competitive analysis; identifying product strengths, weaknesses, major competitors, channel partners and investors in enterprise security and data protection.• Coordinate between shareholders across disparate offices.• Conduct product testing and offer feedback to product development team incorporating client use cases and feedback.• Lead the hand-off and formalization of software quality assurance operations. Including but not limited to the recruitment, screening and onboarding of a brand new quality assurance team. • Liaise with quality assurance team in development of test cases to be converted from English to BDD.As a business development representative, I:• Prospect potential enterprise customers for mobile application pilot program.• Cold-call MSPs, Channel Partners and Enterprise prospects and qualify leads.• Participate in client discovery calls.• Identify opportunities to increase revenue and retention rates among active client base.As a digital marketing manager, I,• Work with CEO to create timely social content educating professionals on the importance of privacy and security best practices. • Oversee a team of outside consultants to develop digital and print marketing collateral. • Maintain and deploy digital assets across various marketing channels. • Create and run email marketing campaigns.• Oversee a release calendar of client support materials in alignment with product road map.

e3 Investment Partners is a private equity firm focused on making equity investments in profitable, growing companies with revenues between $4 million and $30 million.In the short-term we work daily with the management team to provide guidance and support in key areas such as sales, marketing and finance. As the company achieves its objectives, we generally reduce our day-to-day involvement and let the management team continue the growth with our oversight.

Shareablee Inc. is the leading authority on audience intelligence, competitive benchmarking and actionable insights for social media. The official social media analytics partner of comScore, Shareablee measures a census of global properties and collects brand audience and engagement data across Facebook, Twitter, Instagram, Google+, Tumblr, LinkedIn, and YouTube.

• Responsibilities include: pre-sale support including researching and identifying new business; nurturing and qualifying inbound marketing leads and report back to CMO; scheduling product demonstrations on behalf of Account Executives (90 new meetings/quarter); facilitating in sales cycle, up-sell by preparing analysis for business partners using Shareablee proprietary social intelligence platform.• Promoted to full-time sales development role upon completion of 3-month internship program.

Shareablee Inc. is the leading authority on audience intelligence, competitive benchmarking and actionable insights for social media. The official social media analytics partner of comScore, Shareablee measures a census of global properties and collects brand audience and engagement data across Facebook, Twitter, Instagram, Google+, Tumblr, LinkedIn, and YouTube.• Provided support to marketing team by assisting with scaling efforts including HubSpot and Salesforce Integration. Performed social page authentication for industry-level data aggregation within social-intelligence platform on behalf of publishing partners.

• Executive assistant to marketing producer, performing discovery, planning documents, managing travel on behalf of producers and VIP attendees.• Performed front of house management duties for Lord of The Rings Symphony Concert Series at Lincoln Center. Planning and directing VIP patrons through special events in compliance with building fire code requirements.• Assist marketing consultant by implementing grassroots marketing strategies for various touring and theater productions such as The Marvel Experience, Mummenschanz, and Lord of The Rings at Lincoln Center.

•Responsibilities included organizing and maintaining company ticket requests on behalf of producers, front of house support, ticket reconciliation.