Rebecca Edwards Hnatowski Email and Phone Number
With nearly 20 years of helping lawyers raise their profiles and build business, I have gained tremendous insights on how to communicate the value proposition of hiring sophisticated legal counsel. I advise lawyers and others in professional services on how to establish and grow client relationships through strategic marketing activities and business development initiatives, all the while being mindful of limited time and resources inherent to busy practices. During my time in the legal industry, I have been immersed in a broad range of practices, from mergers & acquisitions, government investigations, litigation to private client services. I have substantial experience with targeted client outreach and the elements inherent to successful client service teams. I also have a keen interest in the client journey and lead efforts related to social media engagement. Some would say that I have a unique ability to build relationships as well as superior process and project management skills. But, my true passion is connecting people and helping them realize their goals.
Edwards Advisory, Llc
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President/FounderEdwards Advisory, Llc Jul 2023 - PresentRichmond, Virginia, United StatesEdwards Advisory, LLC offers business development consulting services that help lawyers and others in professional services raise their profile and grow their business. Services include: Business Development Strategy; Coaching; Seminars and Training; Digital Branding; Marketing Audit and Planning; Content Development; Fractional CMO; and Research and Analysis. If you would like to brainstorm ideas to grow your business or have a formal inquiry, please email me at rebecca@edwards-advisory.com or visit www.edwards-advisory.com.
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Senior Marketing And Business Development ManagerWilliams Mullen May 2020 - Jun 2023Richmond, Virginia, United StatesLed the marketing and business development initiatives for the corporate and tax sections, with emphasis on the firm's M&A, commercial contracts, corporate tax, wealth planning and emerging companies practices. Managed the firm's Richmond office marketing efforts. Led several client service initiatives and internal business development trainings. -
Marketing And Business Development ManagerWilliams Mullen Dec 2017 - May 2020Leads the business development function for the firm’s corporate, international, tax, private client & fiduciary services and economic development teams, and oversees the local marketing efforts in Richmond and Charlottesville.This role includes working with office, section and practice teams as well as individual attorneys to develop short-term and long-term business plans, and identify strategic opportunities to execute those plans. Works to help attorneys raise their profiles through speaking opportunities; thought leadership initiatives; and large and small-scale events for industry clients and prospects.
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Business Development ManagerMcguirewoods Llp Feb 2015 - Jun 2017Managed the business development and marketing efforts for much of the firm's litigation arm, including commercial litigation, securities and financial services litigation, government investigations and white collar litigation, appellate, compliance and crisis management; in total, served as the "face" of marketing to more than 300 lawyers. In this capacity, I developed and implemented business plans and strategies for growth for the practices as well as for many new partners (including high-profile lateral hires); led new business opportunities, including facilitating/analyzing competitive research and pitch planning conversations; created targeted materials; identified news and/or industry trends as well as thought leadership opportunities to raise profile; and managed significant budgets, monitoring progress and ROI. -
Business Development SpecialistMcguirewoods Dec 2013 - Feb 2015Richmond, Virginia AreaServed as the business development liaison for many of the firm's litigation practices. In that role, I crafted content for marketing materials and business development opportunities; prepared for and facilitated practice group meetings; conducted competitive research to inform marketing and business development efforts; drafted award submissions; monitored budgets and provided monthly reports to key stakeholders. facilitated and maintained experience; and managed all aspects of seminars and educational programming, including initial strategy sessions, ensuring appropriate clients and targets were involved and invited, as well as all logistics, and related follow-up activities.
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Regional Marketing CoordinatorMcguirewoods Mar 2012 - Dec 2013Richmond, Virginia AreaProvided marketing support to the firm's Richmond, Charlottesville and Norfolk offices. In that capacity, developed initiatives to increase visibility in these markets and identified opportunities for growth; prepared marketing materials for meetings with clients and targets; managed office sponsorships, including acting as a liaison between the firm and regional organizations; and managed office marketing budgets and allocation, including annual budgeting process.
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Senior Marketing And Communications CoordinatorHunton & Williams Jan 2009 - Mar 2012Richmond, VaServed as project manager for the fulfillment of firm marketing materials, including liaising with internal design staff; played a major role in the firm’s website redesign and implementation, including contributing to the design and the development of content, the creation of best practices documents, and leading the bio conversion process; served as editor of firm’s internal newsletter; served as a copywriting, editing and proofreading resource for internal and external communications. -
Marketing AssistantHirschler Fleischer Oct 2006 - Dec 2008In this role, I provided marketing and business development support firmwide. This included: the creation and distribution of press releases as well as internal and external communications; coordination of firm events and industry conferences; collaboration with external designer to develop marketing materials; management of firm sponsorships and related contracts and contributions; participation in website redesign, including RFP creation and response, internal surveys, focus groups, content development and photo shoots. -
Account CoordinatorRicci Communications Jun 2005 - Sep 2005Supported the development of marketing, branding and public relations campaigns. Managed multiple client project schedules and budgets simultaneously. Conducted market research. Managed client contact database. Provided copywriting assistance. *also intern May 2004-August 2004*
Rebecca Edwards Hnatowski Education Details
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Corporate Communications
Frequently Asked Questions about Rebecca Edwards Hnatowski
What company does Rebecca Edwards Hnatowski work for?
Rebecca Edwards Hnatowski works for Edwards Advisory, Llc
What is Rebecca Edwards Hnatowski's role at the current company?
Rebecca Edwards Hnatowski's current role is Marketing and business development strategist with nearly 20 years of experience helping busy stakeholders establish, maintain and grow client relationships..
What schools did Rebecca Edwards Hnatowski attend?
Rebecca Edwards Hnatowski attended Elon University.
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