Rebecca Rosenberg Email & Phone Number

Washington, Dc, Us

Washington Dc-Baltimore Area

Washington Dc-Baltimore Area

Washington, District Of Columbia, United States

Washington D.C. Metro Area

- Serve as a social media communications consultant for the 19 policy teams within the organization.- Develop comprehensive digital messaging strategies and campaigns for individual policy teams and organization-wide initiatives in partnership with email and web development teams.- Develop and build the brands of both of policy teams and policy leads.- Oversee and develop distribution plans for campaign or product-specific multimedia assets.- Identify, develop, and analyze the most pertinent campaign performance metrics.- Orchestrate and direct live event coverage.- Manage a small and nimble team.

New York, New York

Greater New York City Area

- Collect, track and pitch news stories from various social platforms for section editors- Provide real-time insights and solutions to social media and traffic related queries from editors- Work with a team of eight social media producers on strategic packaging of content- Advise editorial teams on social media best practices and new products from various social media platforms- Provide insights for daily editorial meetings- Manage a team of three associates - Have grown Snapchat Discover views by 244%, Facebook reach by 262% , and Twitter views by 1.8K% so far (all increases are year over year)- Oversaw and QA-ed the implementation of a more detailed tagging structure to provide better, more thorough insights- Launched and continue to execute monthly traffic and strategy reports for Snapchat Discover- Provide bi-monthly traffic recaps with strategic insights for editorial and leadership teams

Greater Los Angeles Area

- Grew YouTube subscribers by 188%, Twitter followers by 444% andFacebook likes by 343% - Produced and marketed content-specific videos with over 75,000 views to date - Partnered with brands and industry influencers - Edited three articles a day and wrotecorresponding social media copy- Increased website traffic by 372% in six months- Facilitated media partnerships - Generated responsive content to spontaneous events and trends in social media space - Developed complementary media strategies for film releases - Managed a team of three editors

Greater Los Angeles Area

- Launched social media and video departments for this startup company- Created and managed all social media strategies to optimize website traffic- Grew social media engagement: YouTube subscribers by 988%, Twitter followers by 471%, and Facebook likes by 253% in three years- Researched and wrote timely news articles and video write ups- Analyzed audience behavior and tailored company’s approach to benefit users - Collaborated with website redesign team- Created cohesive UX/UI experience for website and mobile app- Liaised with networks and studios - Produced more than 200 shoots- Directed on-camera interviews for breaking entertainment news- Collaborated with editorial and sales teams

Greater Los Angeles Area

- Developed strategies for and currently managing social media outlets: Twitter, Facebook, Linkedin. - Contributed to articles by doing research and creating graphics for reporters- Covered numerous red carpet events, including the 2012 Primetime Emmy Awards- Wrote articles about red carpet events - Performed general office tasks: mailing, answering phones

Bachelor Of Science (B.S.), Broadcast Journalism

Education record