Rebecca Samson-Inclan Email & Phone Number

Marietta, Georgia, United States

Focused on developing and implementing creative campaigns across media channels while overseeing brand consistency throughout internal departments, outside agencies and with SIMONA AMERICA Group’s partner customer base.Responsible for: • Updating internal toolkit of brand templates (letterhead, PowerPoint, email signature, etc.) • Providing support and training to employees to maintain consistency • Working with global brand agency to develop a marketing style guide for SIMONA AMERICA Group companies with guidelines on data sheets, brochures, case studies, ads technical videos, signs, trade show • Creation and implementation of advertising campaigns • Production of an HR toolkit for recruiting events and efforts for Group companies (business cards, recruitment brochures, job fair table top displays, ad templates, social media, billboards, etc.) • Curation of photo and graphic style boards for each market segment campaign

Greater Atlanta Area

Create and manage the brand assets and marketing collateral for the SIMONA AMERICA Group companies SAI, SIMONA PMC and SIMONA Boltaron. Provide digital and graphic design services to all of the companies within the US.Responsible for: • Establishing and maintaining the corporate brand style guide • Designing trade show booth materials • Designing digital and print advertising campaigns • Designing marketing collateral such as data sheets, brochures, case studies and catalogues • Photographing and editing photos of products and applications • Designing website pages, promotional landing pages and application banners • Creating and editing videos • Coordinating with printing companies and publishers • Managing advertising artwork deadlinesDesigning and maintain SAI, SIMONA PMC and SIMONA Boltaron brand design templates for: Print and digital advertisements, PowerPoint presentations, Data sheets, Brochures, Website pages, Case studies, Sample kits, Business cards, Letterhead, Stationary, T-shirts, Giveaway items, Web banners, Social media ads, Labels and Signage.General tasks to include: Project Management and Graphic Design.Tools utilized: Asana, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Acrobat, PowToon, Hubspot, Mailchimp, Microsoft Office, Google Drive, GoToWebinar, Wordpress.

Fort Lauderdale, Florida

My responsibilities and tasks fell into four categories: (1) Graphic Design, (2) Web Design and Coding, (3) Marketing Collateral Design, Development, Production/Distribution, (4) Account Management SupportTools used: Prezi, Adobe CS (Dreamweaver, Illustrator, Photoshop), MS Office (PowerPoint, Excel, Word, Outlook), FileZilla, ABBYY FineReader, Cloud Storage (Dropbox, GoogleDrive), Mac OS and Windows(1) Graphic Design:In collaboration with the graphic design team, I developed the brand identity including logo, selection of PMS color scheme and fonts, as well as additional identities for operating companies.(2) Web Design and Coding:Responsible for development of HTML creatives including emails, landing pages, banner ads, image search and manipulation.(3) Marketing Collateral Design, Development, Production/Distribution:Responsible for development, production and distribution of printed advertising materials (logos, business cards, flyers, posters, promotional items, and media kits). Also designed company overview presentations, and sales sheets. Work directly with printers for technical decisions (file setup, paper selection, etc.), and trouble-shooting.(4) Account Management Support:Meet with Account Managers and clients to discuss design needs, determine creative direction, and conduct all requested changes. Upload creatives to FTP site and ensure final approval from clients.

Smyrna, Ga

• Design full print ads and marketing collateral start-to-finish• Develop domestic and international packaging• Build websites, banner ads and social media posts• Design brand identity including logo, selection of PMS color scheme and fonts

Miami/Fort Lauderdale Area

A fast-paced small business/entrepreneurial environment. My responsibilities and tasks fell into three categories: (1) Graphic Design, (2) Web Design, Development, and Management, (3) Marketing Collateral Design, Development, Production/DistributionTools used: Adobe CS (Photoshop, Illustrator, InDesign, Dreamweaver), MS Office (PowerPoint, Excel, Word, Outlook), FileZilla, ABBYY FineReader, Cloud Storage (Dropbox, GoogleDrive), Windows(1) Graphic Design:Developed branding identity including logo, selection of PMS color scheme and fonts.(2) Web Design, Development, and ManagementResponsible for website rebranding, maintenance, and HTML coding, as well as web-host / FTP service provider purchasing and file management. Create designs for web and email marketing. Responsible for distribution of emails, and calculation of effectiveness of all online advertising. Responsible for social media branding, and posts, as well as designing, planning, purchasing, and executing ads.(3) Marketing Collateral Design, Development, Production/DistributionDesigned brochures, business cards, service menus, storefront window decals, product packaging, posters, flyers, gift baskets, and other promotional items. Also designed investor presentations, including charts, and graphs, as well as trade show collateral material. Responsible for production and distribution of printed materials, including working directly with printers for purchasing, technical decisions (fast turnaround, file setup, paper selection, size, finish, PMS color selection, etc.), and trouble-shooting.

Greater Atlanta Area

Design all marketing material including brochures, business cards and trade show material. Meet current and potential clients at trade show to promote company and answer questions. Give all CosmOs software training and answer all related questions. Daily customer support and follow up. Manage customers and act accordingly based on satisfaction. Report any issues or complaints in a weekly report to Biorius (top management).

Miami/Fort Lauderdale Area

Helped establish a green and philanthropic business by designing marketing materials used for co-branding between top brands and charity organizations. Shared responsibility for promoting the company through press releases, networking, sales, and marketing initiatives. Functioned as sole graphic designer for the company. Created the corporate identity and performed some web design. Generated request for proposal responses. Assisted with developing marketing plans and strategies. Performed market research, strategic planning, media planning, creative design and content development.

Aventura, Florida

Design domestic and international packaging for all product lines as well as sales sheets, displays, and catalogs. Create drawings for new product development using Adobe Illustrator and corporate presentations with MS PowerPoint. Responsible for pre-press file setup as well as color and type proofing.

Oakland Park, Florida

Design company logo, posters and flyers using Adobe Photoshop, Illustrator, and InDesign. In charge of the in-house printing, binding and distribution process. Developed three corporate websites using Macromedia Dreamweaver.

Bachelor Of Fine Arts, Visual Communications

Certificate, Marketing Management

Associate Of Arts, Presentation