Rebecca Vogel Email & Phone Number

Coaches and trains team of Account Managers; created structure around role expectations and best practices.At RedFlash, we believe in doing work that makes a difference. So for nearly 20 years, we’ve teamed up with small startups, large companies, government agencies and non-profits to help them connect with the healthcare and public safety fields. From market research to strategic communication plans, product launches to content marketing, business development to M&A consulting, we blend our unmatched knowledge of the market with the latest, most effective tactics.

Encinitas, California, United States

- Crafted scopes of work (SOWs) and closed new business with a consultative sales approach.- Directed accounts from SOW development to deal close, client onboarding, discovery, strategy, tactics implementation, and renewals.- Built and managed relationships with c-suite clients in the US and Europe to ensure SOW continued to align with business objectives; advised on marketing strategy. - Designed internal procedures and created templates to improve client experience and maximize staff efficiency, including a client kickoff toolkit and SOPs for sales and account management.- Acted as a brand ambassador at conferences and authored thought leadership content for RedFlash marketing efforts, including videos, blogs, case studies, and presenting webinars.

Greater San Diego Area

- Served as the main client contact and account quarterback; ran client calls and high-stakes presentations. - Executed multifaceted SOWs, managed account communications, timelines, budget, and forecasting. - Directed cross-functional teams to ensure deliverables were on time and to client expectations. Led long-term account planning and strategy along with the execution of short-term tactics and analysis. - Conducted interviews, research, and brainstorms to create Communication Plans that set account strategy.- Built relationships with the media; negotiated with them to create and implement custom sponsorships packages.

Irvine, Ca

- Managed new business proposal process and creation for multi-million dollar projects, including RFP submissions, decks, and coaching teams through interview preparation.- Developed and implemented marketing plan and budget; managed Account Coordinator team member. - Built rapport with the executive team and served as their writing coach for speeches, client communication, and media.- Launched a new course series within the company’s training program inspired by TED Talks to promote innovative thinking.

Brea, California

- Led process and execution of new business proposals; interviewed executive team and crafted project plans for them.- Managed marketing presence: website, brochures, social media, press releases, ads, internal comms, and client events.

- Built an in-house PR arm for an ad agency to the hispanic market; crafted media pieces; worked in Spanish with colleagues.- Oversaw social media project for 18 summer interns; launched and managed the CEO’s social media; reported to the CEO.

Santa Clara, Ca

Hired by the University to provide Spanish and Writing tutoring services to fellow students.

Santa Clara, Ca

Summer Orientation Leader for incoming class.

Huntington Beach, Ca

- Collaborated with the Creative and Account Management departments in overseeing client projects.- Wrote content for The California Milk Processor Board’s Toma Leche facebook page.

San Francisco Bay Area

San Francisco Bay Area

History, Europe

Activities and Societies: Member of Phi Alpha Theta (Santa Clara's History Honors Society), Writing and Spanish Tutor for the Drahman.

History

Semester abroad: all classes were taken in Spanish