Conceptualize and execute complex storytelling and creative experiences across a diverse portfolio of clients. Ensure that breakthrough storytelling moments are native to POLITICO’s tone, style and audience consumption habits while meeting clients' vision, goals and KPIs.Identify strategic opportunities to expand the Focus product portfolio and spearhead ideation around ways that the brand can better serve POLITICO’s clients and bottom line.

Led the development and execution of innovative digital public affairs campaigns across a diverse client baseHeaded the planning and execution of digital advertising campaignsBuilt digital capacity of agency staff on an ongoing basisRegularly crafted winning new business proposalsServed as lead editor for the company's Washington DC 100 email publication and website which covered the latest on politics, business, and culture in the nation’s capital.

-Directed teams for client community management, email marketing, branding and website rollout -Developed strategies for grassroots, PAC, foundation and non-profit campaigns -Approved concept plans and creative briefs for infographics, animations, and other creative visuals-Conceptualized and executed digital strategy for conferences, summits and events -Monitored and capitalized on digital trends-Drafted proposals for new advocacy, PAC and trade association business -Developed internal processes to streamline efficiency and ensure quality deliverables -Created communication plans, social media toolkits, and industry audits -General client account maintenance including budget adherence, running team meetings and trainings

-Served on the Responsiblity.org website redesign team which was recognized with W3 silver awards in the Association and Charitable Organization/Non-Profit categories-Drafted website copy, blog posts, and social media content for a range of clients from corporate accounts to non-profits.

-Created and maintained media and target lists-Attended and reported on Capitol Hill hearings related to Energy, Higher Education, Disability issues and Health care-Monitored media coverage relating to MWW clients and industries-Summarized bills and grants relating to clients and industries-Tracked legislation and Senate/House floor action-Wrote conference call and meeting memos-Scheduled Hill meetings for clients to meet with Representatives

-Corresponded with and collected information from the 38 authors represented in online exhibit Power of The Word: Leaders, Readers, and Writers: http://poweroftheword.americanwritersmuseum.org/-Organized and maintained Leaders Readers and Writers’ interactive online component-Managed American Writers Museum Facebook page, which doubled in audience since June 2012 -Researched potential museum grants for AWM Founder Malcolm O’Hagan-Wrote in-house newsletters and summary reports for the AWM Board of Directors, The Executive Planning Team and the National and Chicago Advisory teams-Organized exhibit brainstorming session with college students, which contributed to audience research for AWM -Participated in Chicago Literary Advisory Council ‘charettes’ exhibit planning meetings

-Reviewed and critiqued manuscripts and book proposals, providing initial recommendations to Grosvenor executives -Participated in weekly editorial meetings with Deborah Grosvenor, head of The Grosvenor Literary Agency -Wrote summaries and reviews of clients’ work for weekly meetings -Researched licensing agreements for Grosvenor Literary Agency clients and corresponded with publishing companies

Wrote book reviews for Hooray For Books’ storePublished book reviews in IndieNext Kids which compiles recommendations from independent bookstore staff members Led storytelling events Worked at 2010 and 2011 Alexandria Story Festival Worked at 2010 American Library Association Convention in the District of Colombia

-Wrote captions for National Geographic images and photographs required for the Save the Archives project