Rebecca Kurowski Email & Phone Number

Sartell, Mn, Us

Minnesota, United States

Lead and inspire the most amazing and diverse team of client account managers, providing guidance and support in the areas of client growth strategies, innovative collaborations and professional development.

Becker, Mn

Leader within Account Services team, serving as strategy guide for our national foodservice manufacturer clients to develop custom solutions and seamlessly leverage all of our service groups. From idea to execution, measurement and reporting, we collaboratively nurture client relationships to help them grow in substantial ways. We take pride in efficiently turning data into actionable intelligence through customized plans and programs. This means:• Proactively developing and executing custom-tailored loyalty marketing and sales strategies for manufacturers, helping bridge communication between foodservice manufacturers, distributors and operators via operator rewards programs and other marketing initiatives.• Overseeing proprietary data and analytics tools to aggregate foodservice operator data and leveraging analyst brilliance to pinpoint growth trends, risks and opportunities.• Solving real-world business, commerce and technology challenges while pursuing business growth opportunities that deliver ROI.• Mentoring account managers on exceeding client expectations, looking through multiple lenses, identifying top growth strategies and bringing it all to life in the most impactful ways to exceed our clients' goals.

St. Cloud, Mn

Communications and PR manager/spokesperson at an independent grocer with 8,000 employees, building community and capturing and sharing the stories that brought the company to life. While there: • Worked with mainstream and trade media to facilitate accurate and timely reporting• Developed communications plans for acquisitions, new initiatives, grand openings, store closings, and other companywide messaging• Collaborated with Marketing and HR departments to increase engagement with guests and employees; earned Top Workplaces designation. • Led planning for 2 annual ESOP celebrations for 1,000+ employees• Wrote creative content for promotions, websites, social, email, blogs, ads, POP materials, video scripts, historical book, etc.• Built and grew a successful online employee recognition program• Refreshed the company’s vision, mission and core values and implemented a marketing plan to bring it to life across the company• Managed external philanthropy and developed and launched an employee assistance fund and family foundation

Marketing and communications consultant for both B2B and B2C clients, with a specialty in all types of business writing. Proven track record of guiding clients to successfully reach their goals for business growth and effectiveness.This means: • Managing full-service marketing for long-term accounts, including annual planning and budgeting.• Managing B2B & B2C client brands via multiple mediums (social, print, interactive, PR, trade shows, signage, etc.).• Directing research projects and building plans based on results.• Launching new product lines nationally, integrating marketing, advertising, PR, and social media.• Providing guidance on crisis communications planning and emergency management with both internal and external audiences.• Managing web presence for clients: website content updates, social media, reviews, directories, etc.• Building entire business from referrals.Favorite gift: being able to identify fantastic people and connect them - clients and creatives alike. Client industries include software, banking IT, heavy equipment manufacturers, telecom, private education, nursing homes, residential construction, and healthcare.

Official spokesperson for the Diocese of Saint Cloud and manager of an internal full-service ad and PR agency that focused on consistency, strategy, and impact. While there: • Served on the Curia and collaborated on developing diocesan priorities and plans for increasing reach and effectiveness. • Planned and implemented the centralization of all marketing activities through the Communications Office, then strategized and launched a brand presence, including a logo redesign, brand identity guide, print and digital templates, and website overhaul. • Developed integrated marketing campaigns, including TV, radio, print, online, PR, and social media. • Created a new revenue stream by developing and launching a nationally selling product line of training videos, serving as script writer and producer, as well as sales and marketing leader. • Produced and managed all aspects of weekly TV Mass, including tripling viewership reach by moving from cable to network airtime, reaching 2/3 of MN and making Mass available online.

Magazines include: Lake Country Journal, Initiative Quarterly, Lake & Home, Bison Illustrated, Area Woman, Cabin Life, Vows, and Minnesota MonthlyTechnology companies include: Microsoft, Bank of the West IT, Oracle, Gateway

Liaison between clients in numerous industries and creatives at the agency. Worked mostly on researching and pitching new business. Spent a short time at the agency, which had clients in transition and was in the process of being acquired.

Had an AMAZING hands-on experience as a liaison between numerous clients and creative teams at this full-service ad agency. While there:• Collectively worked on a variety of accounts in industries such as healthcare, telecom, education, politics, casino gaming. • Managed projects to include advertising, marketing, public relations, technology, video, research, and more.• Worked with internal IT staff to develop personal extranets for clients, then trained clients and staff to transition into using the robust tools in daily business. • Learned all about drive, motivation, ethics, and balancing how to do what is best for the client, even when it is not the most profitable for the agency. Between my colleagues and clients, this experience was invaluable.

Developed marketing materials for printing firms, including monthly direct mail packages. Ghost-wrote a regular monthly column for an industry trade publication.

2 Bas, English & Mass Communications

Undergrad Courses, Mass Communications