Rebecca Leonard

Rebecca Leonard Email and Phone Number

Founder and Managing Principal @ Purposeful Projects Group
Boston, MA, US
Rebecca Leonard's Location
Greater Boston, United States
Rebecca Leonard's Contact Details

Rebecca Leonard personal email

About Rebecca Leonard

With over 20 years of experience in communications and corporate responsibility functions, I am passionate about helping organizations create responsible brands that deliver value for their stakeholders and society. As the Managing Principal of Purposeful Group, a boutique consultancy that I founded in 2019, I advise companies, non-profits, and foundations on how to build meaningful, engaging brands while creating measurable, lasting value for their organization and society. My consulting services include ESG strategy and program design, reporting, materiality assessments, measurement, and communications. Some of my recent projects include ESG reporting for multiple companies in technology, retail, manufacturing, and entertainment; materiality assessments for global firms in technology, law, and insurance; and social impact strategy and program design for organizations in the private equity, insurance, and manufacturing industries. As an Executive Advisor at Boston College Center for Corporate Citizenship (BCCCC), I apply my on-the-job expertise in ESG and CSR to provide consulting and executive education services to BCCCC members across various industries and sectors.

Rebecca Leonard's Current Company Details
Purposeful Projects Group

Purposeful Projects Group

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Founder and Managing Principal
Boston, MA, US
Rebecca Leonard Work Experience Details
  • Purposeful Projects Group
    Founder And Managing Principal
    Purposeful Projects Group
    Boston, Ma, Us
  • Purposeful Projects Group
    Managing Principal
    Purposeful Projects Group Feb 2019 - Present
    Boston, Ma
    We advise companies, non-profits and foundations to build meaningful, engaging brands while creating measurable, lasting value for the organization and society. Consulting services include:- ESG strategy and program design- ESG reporting- Materiality assessments- ESG program assessment and benchmarking- Philanthropic strategy, program design and execution- Social impact strategy, architecture and measurement- Brand communications
  • Boston College Center For Corporate Citizenship
    Executive Advisor And Teaching Fellow
    Boston College Center For Corporate Citizenship 2019 - Present
    Chestnut Hill, Ma
    The Boston College Center for Corporate Citizenship Executive Advisors are seasoned practitioners in the field of corporate citizenship. We apply our on-the-job expertise in ESG and corporate social responsibility to members on a consulting basis, as well as facilitate executive education programs.
  • The Tjx Companies, Inc.
    Associate Vice President, Community Relations Director
    The Tjx Companies, Inc. 2015 - Feb 2019
    Led development and activation of social purpose and associated corporate responsibility strategies. Directed the creation of programs, policies and communications to achieve social impact as a global corporate responsibility focus. Expertise and skills applied include research and data analysis, goal setting and measurement, strategic planning, communications and employee engagement across global corporate responsibility strategy, philanthropy, community relations and diversity and inclusion.
  • The Tjx Companies, Inc.
    Associate Vice President, Division Public Relations Director
    The Tjx Companies, Inc. 2009 - 2015
    Directed consumer public relations strategy, led integrated marketing campaigns and oversaw internal teams and external agencies for fashion retailers, T.J. Maxx and Marshalls. Expertise applied included strategic planning, content strategy, traditional and social media relations, cause marketing, branded entertainment and experiential marketing.
  • The Tjx Companies, Inc.
    Manager Of Event And Cause Marketing
    The Tjx Companies, Inc. 2006 - 2008
    Led event marketing and cause marketing efforts for fashion retail brands, T.J. Maxx and Marshalls, raising millions of dollars and driving significant awareness of signature causes through cause campaigns, media relations and in-store marketing.
  • The Boston Beer Company
    Brand Development Lead
    The Boston Beer Company 2003 - 2006
    Developed and directed integrated campaigns for the Samuel Adams and Twisted Tea brands. Programs included advertising, sponsorship, partnerships, promotions, event marketing and point-of-sale.
  • Mec Marketing
    Vp, Management Director
    Mec Marketing 2001 - 2003
    Led new business development and direct account management for agency focused on sponsorship, cause and event marketing. Clients included Cybex Fitness and Citizens Energy.
  • Student Advantage
    Group Account Director
    Student Advantage 1998 - 2001
    Directed youth marketing strategy for high profile clients such as AT&T, Barnes & Noble and Universal Music Group. Managed and grew $20 million Event Marketing & Promotion line of business for agency.
  • Silverback Creative Corporation
    Account Manager
    Silverback Creative Corporation 1996 - 1998
    Managed consumer marketing campaigns for brands such as Snapple, Nestle and Frito Lay.

Rebecca Leonard Skills

Integrated Marketing Brand Development Social Responsibility Relationship Marketing Strategic Planning Public Relations Advertising Brand Management Marketing Communications Social Media Digital Marketing Leadership Media Relations Cause Marketing Strategy Communication Training Citizenship Marketing Strategy Diversity And Inclusion Thought Leadership Benchmarking Nonprofit Organizations Business Development

Rebecca Leonard Education Details

Frequently Asked Questions about Rebecca Leonard

What company does Rebecca Leonard work for?

Rebecca Leonard works for Purposeful Projects Group

What is Rebecca Leonard's role at the current company?

Rebecca Leonard's current role is Founder and Managing Principal.

What is Rebecca Leonard's email address?

Rebecca Leonard's email address is re****@****tjx.com

What is Rebecca Leonard's direct phone number?

Rebecca Leonard's direct phone number is +150839*****

What schools did Rebecca Leonard attend?

Rebecca Leonard attended Loyola University Of Chicago, Arizona State University, Boston College - Wallace E. Carroll Graduate School Of Management, Harvard Extension School, Harvard Extension School.

What skills is Rebecca Leonard known for?

Rebecca Leonard has skills like Integrated Marketing, Brand Development, Social Responsibility, Relationship Marketing, Strategic Planning, Public Relations, Advertising, Brand Management, Marketing Communications, Social Media, Digital Marketing, Leadership.

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