Rebecca Robertson Email & Phone Number

Melbourne, VIC, AU

Australia

Victoria, Australia

Coveted volunteer role managing state-led strategy to help achieve national KPIs. Responsible for introducing industry relationships with focus on fundraising efforts and corporate partnerships. Continue to use industry and personal contacts to drive corporate objectives, while providing mentorship and training to the Foundation’s marketing team.

Australia

Appointed to support the organisation to achieve its next level of growth, I helped developed the agency’s marketing strategy, team and processes, while securing and onboarding large new clients and overseeing the delivery of strategic engagements. Notably, I led the strategic positioning and brand launch of the Australian Retirement Trust after the.

Australia

Australia

Transferred from Saatchi & Saatchi New York to serve as a founding member of the leadership team in the start-up Melbourne office, I built the Melbourne office from the ground-up, leading staff recruitment, client engagement and the development of all operational (billing) structures. I served as the youngest, female leadership team member across ANZ.

Greater New York City Area

Hired to kickstart growth against new and fresh competition, I built new client relationships and refreshed relationships with existing clients, introducing non-traditional approaches. Throughout, I worked closely with the CEO, acting as a sounding board and trusted advisor.Notable campaigns include Yoplait, delivering a strategic rebrand and launching the.

Melbourne, Australia

Engaged to onboard the City of Melbourne as a key client, I established processes that enabled a smooth relationship, exceeded client expectations and generated additional project scope.

London, United Kingdom

Hired to manage all business lines across the Royal Bank of Scotland/NatWest account, including digital retail work and promoted growth in the agency that had recently been acquired by Dentsu. I accomplished a holistic rebrand, securing a leading strategy and creative role for Isobar while generating additional revenue with complex projects across multiple.

London, United Kingdom

Engaged to develop a brand/advertising solution to streamline O2’s in-person basic handset FAQs across 30 different handset models, maintaining customer satisfaction while freeing up in-store staff. I supervised internal marketing teams and managed third party agencies across content creation, creative development and production platforms as well as.

London, United Kingdom

Engaged to manage client accounts for independent car servicing company and Welsh Tourism Board’s digital and direct marketing, in partnership with W+K London. I led all local area marketing and branding for franchise rollout across UK for 10 stores. Establishing positive relationships, I embedded clients into the agency, grew revenue on accounts and.

London, United Kingdom

Melbourne, Australia

With a mandate to support the Sensis (Telstra) account during a high growth phase, I worked in B2B and B2C markets to develop long-term brand positioning for Sensis. I achieved high client satisfaction rates and steady incremental growth, developing a brand asset that enabled Sensis1234 to highlight various product benefits, contributing to client.

Foundations Of Advertising

Bachelor Of Business Administration (Bba), Marketing