AllBright is a foundation working for equality and diversity in leading positions of the Business Sector. Office in Stockholm and Berlin. Board member since the founding. Primary focus on building the consulting business of AllBright.

Built and managed the AllBright foundation with the goal to increase the number of female executives in Sweden by influencing the public opinion, achievements include: • Built the foundation from idea to nationwide expert, shifted public opinion from female representation in board rooms to executive management teams in 3 years• Published yearly reports ranking all listed Swedish companies in terms of equality – all resulting in broad nationwide media coverage and news television interviews • Consulted listed companies on how to work with equality, diversity and unconscious bias, advising Swedish and EU legislators on female representation• Wrote debate articles on gender equality, gave hundreds of lectures ranging from companies to networks and universities, participated in debates and panels

Championed the full project life cycle of the implementation of SAP SuccessFactors Talent Modules; Goals & Performance, and Succession & Development, achievements include: • Delivered full implementation on time (8 months from ideation to delivery) by successfully managing staffing, stakeholders and resources for the project during Covid-19 cutdowns and reduced working hours• End-to-end responsibility for project planning, communication, stakeholder management, issue and risk tracking, testing and data validation from development through production and go-live• Developed and executed change management training and communication plans, authored training materials, user documentation, communication and delivered end user training to staff, leaders and HR• Ensured proper maintenance on completed project documentation for effective communication of project information to enhance the quality and execution after project delivery

Managed the People Development function focusing on growth, Leadership Development and Cultural Change, achievements include: • Grew the team with 3 additional FTE’s specializing on T-knowledge and agile ways of working and reorganized the function into specialist areas Engagement & Culture, Learning & Change, Performance & Talent and Leadership Development• Oversaw and coordinated SAS senior executive leadership program together with Duke Corporate Education, led the follow-up leadership sessions and forum resulting in 97% of participants changing leadership behavior after the program• Initiated and ran cultural change program to improve customer satisfaction, employee engagement and employee relations among pilots by creating 4 leadership training modules and facilitating 50+ workshops about SAS strategy and goals• As representative of the HR management team, led configuration design of SuccessFactors LMS and Talent Modules to digitalize HR processes• Exhibited strong managerial traits, with solid experience of engaging team, transforming business vision into HR strategies and promoting synergy across business lines

Developed and launched improvement initiatives targeting Performance Management, Employee Engagement, Leadership and Development Programs. Achievements include: • Increased employee engagement by +4 points by designing and implementing SAS employee engagement strategy and starting three major engagement projects targeting airline operations staff• Accomplished a 75% response rate in engagement surveys by implementing a digital engagement survey tool for all 13 000 employees and leading the global change management program, training all managers and creating all change communication• Achieved a 180% increase of EOY performance reviews conducted by redesigning and implementing a structured Performance Management process. Led EOY calibrations in executive management team, and advised on corporate performance planning• Reached an NPS of 75 for SAS Mentor Program and a 90% satisfaction for SAS High Potential Program by rebuilding them completely to focus on personal development in the mentoring program and networking and innovation in the Hi-Po program• Attained 97% satisfaction for SAS Leadership Training programs by focusing on daily leadership challenges, improving participants networks and re-purposing course content to SAS strategy• Orchestrated SAS companywide orientation for 500+ FTE’s, led SAS yearly award ceremony and facilitated more than 100 workshops ranging from corporate culture, to LEAN goal setting and target breakdown to understanding SAS strategy and leadership forums

Designed and implemented a new strategy for Customer Experience, focusing on frontline staff and a facilitated learning experience, achievements include: • Improved customer satisfaction with 8-points and secured 350 million SEK in additional revenue per year by identifying, analyzing and designing the customer experience strategy and its components • Created and facilitated groundbreaking service training for 3500 employees, conducting 5-7 workshops per week in Denmark, Norway and Sweden in one year without increasing cost of training• Designed, conducted and monitored quantitative and qualitative service interaction experiments to drive customer satisfaction, and transforming the results into relevant training material and service updates• Constructed train-the-trainer material, sessions and concepts for wet-lease partners to reach an additional 650 cabin crew

Vice President of the alumni association that consists of 3500 former students. Support in leading the strategic board work, building alumni strategies in collaboration with SSE and drive alumni participation.