Rebecca Lynn Lyons Email & Phone Number

At Exera Solutions, we believe that a thriving workforce is built on transparency, equity, and engagement. Our advanced HR analytics platform is designed to transform the way organizations approach employee experience and retention. By providing real-time insights into pay equity, employee performance, and market trends, Exera empowers HR professionals to.

• Provide strategic consulting services focused on operational efficiency, digital transformation, and partner-led business growth.
• Collaborate with clients to develop tailored go-to-market strategies and partner solutions, generating new revenue paths.
• Lead cross-functional teams to implement digital strategies and technology solutions, achieving significant improvements in customer retention and operational performance.

Cambridge, Ontario, CA

• Led a national team of Market Managers, driving revenue growth of over 20% year-over-year by aligning sales and customer success functions.
• Implemented Salesforce Sales Cloud, Sales Engagement, Marketing Cloud, Tableau and other digital tools to enhance sales processes, customer retention, and solution delivery.
• Founded and led the “Customer-Centric Growth Strategy,” a company-wide initiative focused on improving client outcomes through pre-sales and solution-driven methodologies.
• Directed cross-functional teams through a large-scale ERP software transition, ensuring seamless execution across Sales, Operations, and Customer Service teams.
• Introduced sales-oriented business analysis program to improve client retention and drive share of wallet growth
• Conducted market research and Voice of the Customer survey to identify ways to improve customer experience

• Managed global technical support and customer success teams across 12 countries, supporting large enterprise clients and maintaining key distributor partnerships in 8 countries across 4 continents.
• Spearheaded the development of a comprehensive Customer Health Score system, enabling proactive management of customer needs, resulting in improved client retention and satisfaction.
• Designed and implemented customer onboarding processes and technical solutions that enhanced the customer experience and optimized post-sales engagement, ensuring seamless integration with client operations.
• Established key service partnerships, expanding field support capabilities through third-party vendors to enhance service delivery and customer success.
• Launched an eCommerce platform to streamline the ordering process and drive incremental revenue, enhancing service operations for both direct customers and partners.
• Led the localization of the user interface and manuals for global markets, ensuring product usability and consistency across multiple regions.

• Oversaw the customer experience department, overseeing client interactions and driving initiatives to enhance service delivery across all touch points.
• Developed and implemented a streamlined escalations process that significantly reduced resolution times, improving customer satisfaction and retention.
• Established and documented standard operating procedures (SOPs) for the service department, ensuring consistency in customer handling and operational efficiency.
• Collaborated with cross-functional teams to deliver marketing campaigns, including social media, radio, and print advertisements, driving brand recognition and increasing revenue.
• Spearheaded customer-centric initiatives that aligned service delivery with business goals, enhancing overall customer experience and boosting loyalty.

Cambridge, Ontario, CA

• Developed and executed a comprehensive company-wide customer onboarding process, reducing time-to-revenue and improving long-term client retention by streamlining the transition from sales to service.
• Managed high-value client portfolios, ensuring seamless integration of new customers into business operations, with a focus on optimizing customer satisfaction and solution delivery.
• Played a key role in the implementation of Challenger’s Online Tracking Portal, collaborating with cross-functional teams to enhance customer visibility and engagement.
• Developed and maintained a centralized customer management database using SharePoint, improving tracking and onboarding workflows for new business accounts.
• Partnered with sales, operations, and technical teams to ensure new customers received tailored solutions aligned with their specific needs, resulting in higher client satisfaction and retention.
• Provided leadership during the company’s transportation management system (TMS) transition, ensuring alignment between customer expectations and the new technology.

Cambridge, Ontario, CA

• Worked with clients to fill daily shipment needs
• Assisted with the portfolio management of customers with net revenue of over $1 million
• Utilized the company's SQL database to mine data and build client portfolios
• Designed and implemented a SharePoint database to assist the sales team in finding sales leads
• Developed a database to collect customer contact information for a net promoter score

Toronto, Ontario, CA

• Provided personalized financial advice to clients, guiding them towards opportunities to meet their financial goals by collaborating closely with financial advisors.
• Maintained strict confidentiality and adhered to security protocols, ensuring the safety and trust of all client transactions.
• Delivered tailored financial solutions to each client, contributing to their financial wellness and strengthening long-term customer relationships.

Vancouver, British Columbia, CA

• Delivered customized solutions to customers by thoroughly assessing their technological needs and recommending appropriate products and services.
• Worked with vendor partners to enhance store profitability through strategic product offerings like cloud storage, remote tech support, and additional value-added services.
• Consistently exceeded sales targets, earning the title of quarterly MVP for the sales department on four occasions.
• Played a key role in the launch of pilot programs, including Best Buy Musical Instruments, Multi-Channel Sales, and Rogers Home Connections, driving both customer engagement and revenue growth.

Bachelor’S Degree, Psychology

Certificate, Management Consulting

Certificate, Independent Music Production

Executive Mba, Business Administration, Management And Operations

Certificate, Growth Marketing