Rebecca M. Email & Phone Number

Saint Paul, MN, US

Everywhere

Everywhere

Morris Hoeft Group is a catalyst for exponential growth, powered by purpose, and propelled by an unwavering commitment to growth marketing, public relations, and internal culture.

Greater Minneapolis-St. Paul Area

Twin Cities Finance Women is a volunteer organization that empowers women to be themselves, innovate, and influence the finance and fintech industry through education, networking, and support. All are welcome.Check us out here: https://www.linkedin.com/groups/14160519/

Community Development Bankers Association (CDBA) is the national trade association of the community development bank sector. We are the voice and champion of banks and thrifts with a mission of serving low and moderate income communities. CDBA is located in Washington, D.C. and strives to provide our member banks with exceptional representation in the.

Minneapolis, Minnesota, United States

The NextGen Banker is where we explore what’s next in banking and talk with the innovators responsible for creating positive change in the financial sector. Banking today is moving at an exponential speed -- today’s banker must be innovative, adaptable and values driven.Sunrise Banks CEO, David Reiling is the host with co-hosts, Bryan Toft and Becca.

St. Paul, MN

• In my role as a Chief Brand Officer:To facilitate a multi-faceted, $2.4B bank focused on FinTech and traditionalbanking, I am customer obsessed, data driven marketing executive known for building brands from the ground.
• Expanded market awareness / market share by leveraging technology toexpand marketing capabilities, including international FinTech brand,building innovative thought leadership brand, and generating global CEO.
• Exceeded industry average NPS score by 30 points via creation of engagingand unique customer experiences at each touchpoint (average: 60+).
• Propelled internal and external brand movement while fostering deeprelationships with trade, national, and global media as Brand Ambassador.
• Reached 7M+ listeners while co-hosting podcast targeting next generationof finance innovators.
• Devised and implemented crisis communication plan and proactive riskmitigation strategy along with Board and c-suite training and crisisexercises.

• In my role as an SVP, Director of Communications and Marketing:For the development of internal and external marketing communication plans,I employed consulting approach, including key message development.
• Transformed small community bank to national recognition by envisioning,launching, and directing strategic brand narrative from the ground up.
• Drove 300% increase in national and international media mentions whilesimultaneously building CEO's personal brand.
• Attracted and retained high-quality talent by developing employer brandvia market-leading communication strategies.

United States

• In my role as a Manager of Communications:I established and directed inaugural communications and public relationsprograms while heading social media, sponsorships, and brand management.I created a positive culture of.
• Tripled earned media mentions by creating and executing local, regional,and national corporate responsibility programs.
• Led all external communication to Farm Credit Associations.

St Paul, Minnesota, United States