Dedicated marketing professional with 12 years of brand & messaging development experience. Nine years of pharmaceutical specific content development and implementation of patient recruitment & retention strategies across a diverse landscape. Keen insight into the differentiated needs of effective participant materials, outreach campaigns, and site support strategies. Strong collaboration and communication skills, particularly with cross-functional teams in high-demand and fast-paced environments.
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Patient Recruitment ManagerParexelChicago, Il, Us -
Patient Recruitment Specialist On Assignment From ParexelPfizer May 2021 - PresentNew York, New York, UsCollaborates across internal teams to develop and execute recruitment & retention strategies for study-specific programs with a focus in oncology. Provides creative guidance and insights for the development of recruitment materials and tools for participants and healthcare professionals including participant brochures, educational videos, digital outreach ads, study websites & more. Provides oversight and support of the set-up and performance of the patient recruitment and retention strategy.Leads communication between study teams, vendors and CRO to ensure successful study enrollment.Works cross functionally including Procurement, Legal, Clinical, Advocacy and more. Analyzes and provides feedback on recruitment efforts both globally and at the site level throughout study duration.Reviews and maintains vendor contracts to ensure specifications are in-line with the recruitment plan.Manages and oversee recruitment vendors to ensure scope of work alignment and performance. -
Patient Recruitment Planning ManagerIcon Plc Aug 2019 - May 2021Dublin, IeDevelops study and country recruitment strategies and tactics customized to the need of the study and or sponsor in a format appropriate to be incorporated into the Study Recruitment Plan.Provides strategic support and acts as a functional lead and technical expert on all aspects of recruitment and retention planning for proposals including reaching out to appropriate recruitment vendors and the provision budgets.Provides input into the specific recruitment questionnaire, in collaboration with internal and external team members to ensure that the appropriate recruitment and retention questions are addressed.Manages the implementation of global patient recruitment campaigns including the development of materials, management of internal and external resources, media campaigns and design and execution in line with the project scope.Manages any strategy or scope changes with the Sponsor/PM in relation to the recruitment planning.Maintains communication and relationships between all the relevant internal and external parities to ensure all intelligence is utilized in order to make best recruitment planning decisions. -
Senior Account LeaderContinuum Clinical Dec 2017 - Aug 2019Washington, District Of Columbia, UsPrimary agency contact responsible for managing and maximizing results for the client’s patient recruitment and/or retention marketing program. Work as part of a team to determine creative direction of collateral, advertisements and other communication.Evaluate program metrics and analytics; proactively solve challenges and problems.Create and support relevant, original and impactful ideas and solutions for the client.Manage and monitor project budget and expenses; prioritize project responsibilities in order to comply with scoped work effort/hours.Identify organic growth opportunities within the client’s business and exercise meaningful influence within the client’s organization.Contribute to new business development by offering expertise during strategy sessions, proposal development and client presentations.Comply with all corporate and departmental standard operating procedures as well as applicable FDA and other governmental regulations (e.g., IRB, EC). -
Account LeaderContinuum Clinical May 2015 - Dec 2017Washington, District Of Columbia, UsMaintain strong, collaborative client relationships; set and manage expectations.Create successful alignment with client, internal teams, and external partners; ensure clear and timely communications and follow-through across the entire program. Effectively manage expectations and deliverables.Work with the team to determine creative direction of collateral, advertisements and other communications. Ongoing evaluation of program metrics and analytics; collaborate to solve challenges. Manage and monitor project budget and expenses; prioritize project responsibilities in order to comply with scoped work effort/hours.Maintain a collaborative work style to encourage maximum contribution from all team members.Contribute to the establishment of clear, insightful strategies for client studies.Stay current on industry trends, particularly those related to the patient recruitment and retention industry.Comply with all corporate and departmental standard operating procedures as well as FDA and other governmental regulations (e.g., IRB, EC). -
Account ManagerPrairiefire Communications Jan 2013 - May 2015Mount Prospect, Il, UsDirect liaison for four accounts in the education and healthcare industries.Lead account team consisting of senior art directors, graphic designers, account managers, project coordinators and freelance designers. Responsible for managing client expectations with regards to content, editing and proofing of all collateral.Managed client projects including branding, creative strategy and campaign development.Became the subject matter expert for clients by becoming immersed in their industry and culture.Effective leadership skills with diverse personalities in high-pressure, time sensitive situations. Worked closely with clients and their stakeholders to understand and implement their vision and ensure the timely completion of their projects within the budget guidelines.Responsible for setting priorities and maintaining workflow on all projects.Direct contact for vendors such as printers; responsible for the communication of project specifications and quantities. Implemented and oversaw quality-control processes to ensure brand-accuracy and market-ready deliverables.Responsible for the agency’s positive relationship with clients, demonstrating accountability and building trust that projects will be completed on time, in a professional manner consistent with the client’s brand. -
Account CoordinatorTonic Blue Communications Aug 2012 - Jan 2013Mount Prospect, Illinois, UsResponsible for daily management of client expectations and internal team prioritization for scheduling and execution of multiple projects for multiple accounts within the agency. Responsible for the day-to-day communication and coordination with multiple vendors. Ensured that brand standards are met and maintained throughout all materials produced for the client.Worked directly with Account Managers in the daily maintenance of the account and assisted in print production.
Rebecca Nordmann Education Details
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Illinois State UniversityMarketing
Frequently Asked Questions about Rebecca Nordmann
What company does Rebecca Nordmann work for?
Rebecca Nordmann works for Parexel
What is Rebecca Nordmann's role at the current company?
Rebecca Nordmann's current role is Patient Recruitment Manager.
What schools did Rebecca Nordmann attend?
Rebecca Nordmann attended Illinois State University.
Who are Rebecca Nordmann's colleagues?
Rebecca Nordmann's colleagues are Justin Smith, Michael Viray, Dr. Shrey Bhargava, Dale Greenway, Julieta Laura Rojo, Guna Deep Pathapadu, Svetlana Veselova.
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