Rebecca Safra Email & Phone Number

College Park, Maryland, United States

I design visually engaging pages for print editions of the Diamondback (Maryland Student Newspaper) that balance editorial content and advertisements. I select compelling photos and crafting captivating headlines and designs, while adhering to tight deadlines.

- Selected as part of an elite cohort to apply market and competitor research skills to advise Israeli start-up companies- Designed a slide-deck for a bio-technology company to pitch for a $70,000 fund - Conducted market research to aid companies in designing marketing strategies

Rockville, Md

- Coordinate "Hebrew Through Movement" sessions for Kindergarten - Second Grade - Teach Hebrew words through movement activities without use of English (the student's first language)- Write different scripts each week that introduce new words and help reinstate old words- Track progress of different classes to evaluate which words they understood best and do not

- Supported the launch of a start-up through product development by inserting data into the back end of the app after meticulously checking all content to ensure consistency and a positive user experience. - Developed a strong company brand by writing social media content, utilizing a consistent tone and style to effectively engage the target audience on various platforms.- Created visually appealing and fast-paced reels to attract followers, catering to user and algorithm preferences on Instagram.- Conducted detailed website analysis to optimize user experience and ensure a positive first impression during the company’s launch.

College Park, Maryland, United States

- Plan weekly Sabbath services and invite student members to lead services or give a short sermon- Coordinate with Hillel staff and student leaders of other denominations in religious event planning- Manage atmosphere of weekly Sabbath services by welcoming in students and announcing page numbers to keep the community on track- Oversee the executive board and assist them with tasks such as social event planning, logistics, and marketing- Spearhead fundraising efforts for Maryland Giving Day: planned a call-a-thon with participation incentives, created email campaigns to target alumni and social media posts to solicit donations(Two-semester role coordinating religious affairs. The first semester (August - December 2023), I served as the assistant to the co-president/ head of religious affairs helping coordinate weekly sabbath services. This semester, I am serving as the co-president/head of religious affairs with more responsibility.)

College Park, Maryland, United States

- Planned a Hanukkah party with Kosher food option and activities including bowling, pool, Hanukkah games/crafts- Coordinated back-to-school pizza party for new and returning Jewish students to make connections- Spearheaded advertising efforts through social media and community networking, resulting in 200 students in attendance for both events- Introduced "FreshFest" to the University of Maryland - an opportunity for new Jewish students to move-in early and make connections before the school year begun: -- Planned three-day itinerary with ice-breakers, a group scavenger hunt to explore campus, a day in DC, and more-- Publicized event through social media and social networks and recruited 160 freshmen students-- Exceed recruitment goal by 100+ students and continually modified program to accommodate for more students during the registration period-- Recruited upperclassmen to help staff the event and facilitated staff training event

- Conducted interviews with TalentEducators' fellows and institutions to write testimonials about their experience with TalentEducators- Designed promotional material for TalentEducators' New Teacher Fellowship and Instagram/Facebook ads with previous fellows/institutions testimonials

Frederick, Maryland, United States

- Designed posts and wrote copy for Instagram feed and Facebook ads to increase social media engagement and expand company reach, including a mix of written posts and videos- Curated email nurture sequence for new subscribers to teach audience about the work Lyme Research & Healing Center does such as the success and recovery of many patients and past research conducted- Developed PowerPoint slides and outlines for educational bootcamps and trainings that were neat, simple, and appealing to audience- Authored emails to alert community members about weekly educational trainings and drafted emails to market various bootcamps and webinars to general subscribers; analyzed email open rates, click rates, etc.- Corresponded with other intern in modifying website landing pages and offered a second opinion on design and readability; communicated with supervisor consistently about my tasks and assisted them with quick tasks (scheduling meetings, responding to clients)

- Oversaw hygiene, safety, and well-being for twelve 8 yr old campers and helped them in making new friendships- Planned judaic and bonding programming for 65+ campers (ages 8-9)- Planned daily arts & crafts activities for teenager campers (ages 12 - 16)- Spoke in Hebrew with campers, teaching them new words, and helped them connect to camper that only spoke in Hebrew

- Developed specific and unique book theme by analyzing all aspects of our school. - Branded the book through it's theme, using visual and verbal motifs (taglines, colors, fonts, layouts.)- Designed templates from scratch for staff to use using Adobe Indesign and copy-edited all spreads- Coordinated deadlines with staff members and aided them in interviewing, writing, designing and photography- Spearheaded social media to engage the school with the yearbook throughout the year (not just once the book is printed at the end of the school year)The 2021-2022 Dimensions Yearbook received five gold circle awards from the CSPA. (Informational Graphics - 1st place, Photo Illustration - 2nd place, People spreads mug photos - 2nd place, Headline Writing - 3rd place, People spreads w/o mug photos - CM)

- Tutored students in prayers leading up to their Bar/Bat Mitzvahs- Practiced Hebrew reading skills with advanced students - Helped engage students virtual class- Effectively taught Hebrew alphabet and reading to students learning Hebrew for the first time on Zoom

Rockville, Md

- Managed an 8-person executive board of leaders of different ages and sent weekly communication emails to specify tasks for the week- Sent weekly communication emails to parents and members about upcoming events and opportunities- Oversaw all programming, communication and recruitment/retention efforts- Lead the chapter to quickly adapt to virtual programming admist the start of the COVID-19 pandemic

- Part of a select-cohort of 25 teens from across the globe that learned leadership skills together- Learned about scaling leadership/impact and utilizing strengths- Utilized TedTalk modules to learn about public speaking and story-arcs in speech and gave TedTalk at BBYO's International Convention

Rockville, Md

- Sent weekly emails to prospective members, new members and their parents about what BBYO is and about upcoming events- Planned multiple recruitment programs to bring in new members- Planned educational sleepover for new members to learn about BBYO and bond- Doubled chapter attendance at programs- Formed individual relationships with new members to keep them connected with the chapter once they joined

Bachelor'S Degree, Marketing, First-Year

Activities and Societies: College Park Scholars - Public Leadership, American Marketing Association, RedBlack Consulting, Hillel

Marketing

Activities and Societies: American Marketing Association, Red Black Consulting

Education record

Activities and Societies: Deans List, Mental Health Awareness Club, Dimensions Yearbook