Rebecca Shumway Email & Phone Number

St Petersburg, Florida, United States

Now launching: Medianoche Creative, a remote-first creative agency for a healthy planet and inclusive future. Making great stuff with great people—that's the dream.Areas of focus: Branding, print design, and social content creation—although I enjoy employing my strategic and creative aptitudes towards any challenge you'll throw my way 😎Now seeking:💼 Clients: Retail, CPGs, hospitality, and more.🗂️ Collaborators: Freelance marketers, strategists, and creatives.🗄️ Agency and client-side overflow: Need more hands? 🙌 Drop a line.

Past work: Design, content creation, content strategy, brand strategy, creative writing, photography, and multimedia art projects.Projects included:• Strategy: Digital marketing and content strategy• Design: branding, print design, and digital content creation• Interactive poetry wall with O, Miami Poetry Festival• Photography

Lakeland, Florida Area

• In-house designer on the Digital Team (Club Publix/Social/Instacart):- Integrated Campaigns: Experience designing print, digital, and animated promotional materials- Content Creation: Collaborate with senior creative team on social media content development and process; agile turnaround of assets across social media platforms; continuous experimentation with new media formats; ongoing improvement of paid and owned media content creation process• Extensive use of Adobe Creative Suite, including: - Content creation / multimedia production- Print and digital promotional materials- Concept sketches• Career development: Collaborated with senior strategists on brand and content strategy projects; participated in cross-functional innovation sprints; completed two internal mentorship programs; volunteered as mentor for summer internship program; continuous personal learning and development across design and strategy disciplines

Lakeland, Florida

• Print production: Expedient turnaround of the Publix weekly ad plus related print products on the Ad Production team

Miami, Fl

• Retail operations experience: cross-trained across customer service, fresh, and grocery departments. Skilled with inventory management of various fresh/CPG categories. Consistently increased category sales and profits.• Leadership experience: Trained and peer-coached associates. Developed and implemented action plans for underperforming categories. Responsible for various day-to-day administrative tasks.

Lakeland, Florida Area

• Completed 30 campaigns in three months across a range of design support, including:- In-store promotional materials- Print collateral- Packaging- Digital ads• Internship program included full on-boarding into the in-house marketing department, workshops, seminars, tours, and meet-and-greets with company-wide stakeholders

Miami, Florida

• Design projects: Magazine ads, billboards, restaurant menus, branding, and emails• Clients: Celebrity Cruises, Bulla Gastrobar, and local clients

Fort Lauderdale, Fl

• Collaborated with team on digital marketing and content strategy sessions• Digital content creation for various social media clients• Copywriting for engaging social media content

Bachelor Of Science - Bs, Communications - Creative Advertising, 3.86

Activities and Societies: Honors College, American Institute of Graphic Arts (AIGA), and American Marketing Association (AMA)Graduated.

Associate’S Degree, Marketing, 3.84

Course transcript includes broad range of subjects: entrepreneurship, public speaking, studio art, photography, creative writing.