Rebecca To

Rebecca To Email and Phone Number

Marketing Communications Consultant @ Self-employed
New York, NY, US
Rebecca To's Location
New York City Metropolitan Area, United States, United States
Rebecca To's Contact Details
About Rebecca To

I am an experienced marketing professional with a diverse background in channel sales and marketing, corporate communications, content marketing, change management, and strategic management consulting with a top-tier global firm. My experience has exposed me to a variety of industries and end markets within both the public and private sector. My work style is to provide frameworks in which to guide effective decision-making, strategic planning, and story telling. I have a passion for content mapping, persona-based selling, stakeholder analysis and marketing effectively through the customer journey beyond the sale. My biggest strengths are my abilities to build relationships and communicate effectively. Outside of work, I love providing personal and career development coaching to both career professionals and students alike. I've managed teams of entry-level professionals and have engaged with students all over the world and it has been extremely fulfilling.

Rebecca To's Current Company Details
Self-employed

Self-Employed

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Marketing Communications Consultant
New York, NY, US
Rebecca To Work Experience Details
  • Self-Employed
    Marketing Communications Consultant
    Self-Employed
    New York, Ny, Us
  • Renesas Electronics
    Senior Manager, Global Channel Marketing
    Renesas Electronics Jul 2023 - Present
    Koto-Ku, Toyosu, Tokyo, Jp
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  • Self-Employed
    Marketing Communications Consultant
    Self-Employed Nov 2021 - Jul 2023
    Developed new brand identity and marketing communications strategy/plan for embedded systems engineering clientProvided advisory services plus wrote landing page and case study content for large online developer community website client
  • Edge Impulse
    Director Of Marketing, Partnerships
    Edge Impulse Feb 2022 - May 2022
    San Jose, California, Us
    Developed and managed joint marketing programs with ecosystem partners, focusing on customer/end user enablement and proof-of-concept marketing
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  • Xilinx
    Sr. Manager, Channel Sales And Marketing
    Xilinx Jun 2020 - Jan 2022
    San Jose, Ca, Us
    Directed global channel marketing strategy, managing channel partner relationships and co-op/market development fundsManaged tradeshows and field events; including sponsorship negotiations, vendor management, logistics and sales enablement
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  • Xilinx
    Channel Marketing Manager
    Xilinx Feb 2018 - Jun 2020
    San Jose, Ca, Us
    Drove long tail growth and new user development through community/super user engagement and demand creation campaigns
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  • Xilinx
    Corporate Marketing Communications Manager
    Xilinx Nov 2016 - Feb 2018
    San Jose, Ca, Us
    Managed customer testimonial program – established processes, goals, cross-organizational roles, and parametersDirected corporate social media and digital advertising strategyDeveloped and drove marketing communications campaigns for core business units, collaborating with cross-functional marketing and sales teams
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  • Deloitte
    Senior Consultant
    Deloitte Aug 2014 - Sep 2016
    Worldwide, Oo
    Drove technology adoption and change initiatives at client organizationsFacilitated high-profile meetings, workshops and training sessions with client stakeholders on a regular basisDemonstrated high-levels of project and people management skills leading project streams on large-scale implementationsBuilt client relationships based on trust and collaboration; engaged with client-side senior-level management and executives
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  • Xilinx
    Senior Communications Specialist
    Xilinx Jul 2008 - Apr 2013
    San Jose, Ca, Us
    Developed B2B marketing campaigns and product launch plansManaged tradeshows and events; including vendor management, logistics management, C-level executive handling and sales force enablementOrganized press events and briefings Wrote media relations materials, web copy, employee communications articles and other marketing / sales collateral copy
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  • Kla-Tencor
    Marketing Communications Specialist
    Kla-Tencor Jul 2007 - Mar 2008
    Milpitas, California, Us
    Coordinated creative services projects, events logistics, and PR activityWorked with cross-functional teams in product marketing and corporate communications to align on objectives and schedules
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Rebecca To Skills

Financial Advisory Positioning Transferring Consulting Self Paced Sales Workshop Moderation Community Engagement Partnership Marketing Competitive Analysis Implementation Services Past Performance Oversight Introducing Adoption Internal Communications Workshop Development Cross Functional Team Leadership Event Management Legal Product Management Scholarships Cantonese Organizational Structure Creative Services Benchmarking Community Leadership Management Simulations Design Public Relations Marketing Communications Coaching Human Capital Viewer High Impact Technology Adoption Workshop Facilitation Readiness Assessments Broadcast Leadership Powerpoint Defense Public Speaking Sharepoint Execution People Management Web Content Communications Financials Guidance Foundation System Automotive Business Services Timing Corporate Communications English Voice Xilinx Engineering Strategy Ontario Branding Management Consulting Financial Accounting Demand Generation Strategies Change Impact Analysis Medicine Crossword Puzzles Corporations Microsoft Excel Integrated Marketing Communications Planning New Business Development Nonprofits Deloitte Training Youth Mentoring Community Outreach Policy Professional Women Audience End Users For Profit Blogger Intranet Customer Acquisition Project Management Stakeholders Stakeholder Mapping Engaging Public Speaker Copywriting Education/training Data Retention Npo Operational Support Analysis Mediums Campaigns Product Marketing Social Media Stakeholder Engagement Vehicles Reserves User Training Cross Functional Team Channel Sales User Adoption Consumer Electronics Coordination Management System Graphic Design Software As A Service Event Planning Cooking Business Development Engagement Planning Communication Schedules Advertising Strategic Planning Enablement Workshops Dimension Visibility Marketing Change Management Social Influence Project Planning Project Job Aids San Jose Rollout Facilities Management Strategic Communications Cmo Presentations Oil And Gas Internal Audit Council Usa Rigid Branding And Identity Distribution Business Units Client Relations Peoplesoft Portals Trade Shows Curriculum Design Teaching Partner Relationship Management Records Management Public Sector Travel Planning Integrated Marketing Materials Video Career Counseling Program Management Canada Proposal Writing Business Process Collateral Social Media Marketing Product Demonstration Business Strategy Aerospace Semiconductors Global Teams Marketing Strategy Delivery North American Large Scale Projects Prototype

Rebecca To Education Details

  • Smith School Of Business At Queen'S University
    Smith School Of Business At Queen'S University
    Master Of Business Administration (M.B.A.)
  • University Of California, Davis
    University Of California, Davis
    Communication

Frequently Asked Questions about Rebecca To

What company does Rebecca To work for?

Rebecca To works for Self-Employed

What is Rebecca To's role at the current company?

Rebecca To's current role is Marketing Communications Consultant.

What is Rebecca To's email address?

Rebecca To's email address is re****@****ail.com

What is Rebecca To's direct phone number?

Rebecca To's direct phone number is +140845*****

What schools did Rebecca To attend?

Rebecca To attended Smith School Of Business At Queen's University, University Of California, Davis.

What are some of Rebecca To's interests?

Rebecca To has interest in Women In Leadership, Children, Crossword Puzzles, Civil Rights And Social Action, Community Involvement, Food, Travel, Health.

What skills is Rebecca To known for?

Rebecca To has skills like Financial Advisory, Positioning, Transferring, Consulting, Self Paced, Sales, Workshop Moderation, Community Engagement, Partnership Marketing, Competitive Analysis, Implementation Services, Past Performance.

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