Rebekah Meyer Email & Phone Number

Dublin 2, Dublin, IE

• Lead all external corporate digital outlets for $3B annual revenue global conglomerate, including website, multiple social media channels, SEO, advertising, etc.
• Manage internal digital corporate communications channels, including intranet (including guiding departments creating own sites), multiple newsletters, executive email blasts, etc.
• Drive content decisions via robust, regular analytics including both qualitative and quantitative metrics
• Lead cross-functional international team comprising IT, legal, marketing, cybersecurity experts to better manage digital across large companyMajor wins
• Led creation of cross-functional, international team focused on digital activity, in order to help break down silos between departments and regions
• Revamped an out-of-date website without agency or web design support

Zionsville, IN, US

Zionsville, IN, US

• Created and leads content marketing department for internal and client work
• Acts as account executive on content-focused client relationships
• Manages and strategizes Search Engine Optimization for both internal and external clients
• Drives all content processes, ideation, creation and strategy
• Manages digital marketing, including website, SEO, email, CTAs and CTRs
• Uses campaign metrics and results to optimize the creation of content and distribution channels

Menlo Park, CA, US

• Created strategy for and guide all content marketing
• Served as bridge/owner between product and creative teams while creating new content
• Audited, tagged and organized all existing content to create in-depth B2B lead generation library
• Formulated company’s SEO strategy; research and own vendor relationship
• Guided and tracked use of content in cross-channel marketing efforts- web, email, events, ads
• Supervised on-staff and vendor content creators

Indianapolis, Indiana, US

• Created strategy for and guide all content marketing efforts
• Adapted and implemented cross-team Agile methodology for marketing department
• Audited, tagged and organized all existing content
• Managed content migration to new website and website platform
• Tracked and guided use of content in cross-channel marketing effortsMajor Wins
• Created and drove acceptance of searchable content library, categorizing content acrossmultiple variables: product, industry, funnel stage, industry expert, persona, etc. Campaignsmanagers were able to find the content.

Columbia, Missouri, US

• Formulated overall client digital marketing strategy with client services, PR teams
• Led creation of large-scale multimedia pieces, from strategy and ideation to technical development
• Created content (eBooks, blog posts, web content) for digital outreach and social media
• Managed production and QA for up to 150 pieces of content per week
• Filled and maintained content calendar for agency’s largest client
• Managed up to 10 freelance writers and editors at a time

Norwich, CT, US

• Designed and edited 3-10 original content pages per day, including front page
• Chose and edited wire stories for local audience
• Updated and managed the content of the website (text, photo, video, blogs)
• Reviewed major-act concerts and created popular Reporter's Notebook-style blog
• Wrote feature-style stories for living section

• Wrote stories for all sections of the newspaper: features, governmental, news, opinion, etc.
• Served second-in-command and managed the newsroom in editor’s absence, including assigning day's stories, making sure paper was delivered to printer on time
• Updated and managed daily the content of the web site (text, photo, video, blogs)
• Laid out 4-12 pages on a daily basis, including front page

Colorado Springs, Colorado, US

• Write articles for SKATING magazine
• Maintain events calendar for U.S. Figure Skating website
• Write and send press releases
• Design and update company publications
• Cultivate and maintain media contacts for press release distribution