Red Imlah Email & Phone Number

Norwich, England, Gb

Norwich, England, Gb

Norwich, England, United Kingdom

As an SEO Analyst in a newly established department, I have played a vital role in shaping and optimizing our operational processes, contributing to enhanced efficiency and streamlined ways of working. Duties include:• Leading migration of client reporting from Universal Analytics to GA4, ensuring a seamless transition• Utilising Google Tag Manager to effectively configure and deploy analytics changes• Monitoring and assessing web analytics dashboards and reports to drive strategic planning• Developing and maintaining KPI-focused dashboards and reports using Looker Studio• Implementing SEO best practices to improve visibility, traffic, and conversions• Conducting comprehensive keyword research to support new projects and ongoing initiatives• Performing on-site and off-site SEO competitor analysis for informed decision-making• Preparing detailed performance reports on a weekly and monthly basis• Presenting findings to colleagues and agencies, facilitating effective communication• Providing expert recommendations on SEO best practices and ensuring successful implementation• Collaborating with internal stakeholders to enhance organic search performance• Compose and publish SEO articles on the company website, delivering timely insights on industry trends and their implications for agencies and clients.

Solely responsible for scheduling and trafficking all work for our Design, Development and Motion teams. Working closely with the Delivery Manager and Project Managers to ensure all upcoming work is accurately logged, recorded and aligned to the correct resource. Duties involve:• Implementation and documentation of organization-wide standardisation of workflow processes • Maintaining and managing core scheduling, project and information systems (JIRA, Confluence, Service Desk, easl)• Chairing daily production stand-ups with the delivery team and helping to ensure that all briefs and assets are provided by Agencies on time for work to commence• Running regular time and job reports to create management information updates and maintain dashboards• Managing relationships with external clients, freelancers and contractors• Providing early identification of any upcoming challenges for the delivery of work and working with department leads and project managers to raise risks, find solutions and mitigate any negative impact• Supporting the Production Manager with receiving and responding to enquiriesCompose and publish SEO articles on the company website, delivering timely insights on industry trends and their implications for agencies and clients.

Norwich, England, United Kingdom

Managed the publication of Keepsake magazine; established by The Shoebox Community Hub to promote its community space and company mission. Responsible for ensuring our editorial vision aligned directly with the enterprise’s business aims and that its implementation supported the enterprise’s marketing and publishing requirements.• Overseeing the entire print magazine production process, from feature idea generation to managing art direction and layouts• Planning, writing, commissioning and sub-editing content for every issue• Developing and strengthening contacts with similar organisations to maximise editorial opportunities.• Shaping short and long-term content strategies for each magazine, taking into account our target audience as well as our commercial strategy• Manage the monthly editorial schedule and systems to ensure the smooth production of the print magazine.• Working alongside the editorial team to optimise digital copy and improve our audience reach

Responsible for the creation and implementation of new marketing strategies designed to maximise revenue of the Shoebox Community Hub’s hospitality offerings. Previously operating as the Kindakafe, success of these campaigns enabled The Shoebox to reopen as a community space and to extend the range of community support offered.• Content creation and management of social media across multiple platforms including paid ads and virtual events; writing and scheduling posts and photography, videography & graphic design.• Identifying customer markets and monitoring online feedback & analytics to inform marketing strategy.• Keyholding and administrative duties including liaising with volunteers, customers and support workers, chairing meetings, minute-taking and updating databases.• Delivering bespoke window installations, working in line with marketing strategy and agreed budget

Harlow

Bishop'S Stortford

Bachelor Of Arts (B.A.), Fine Art

Digital Skills: User Experience

Fundamentals Of Digital Marketing

Openlearn Course, Marketing In The 21St Century

Openlearn Course, Marketing Communications As A Strategic Function

Education record

Activities and Societies: Debate Team, VolunteeringA Levels: Fine Art, Printmaking, Graphic Design AS Levels: English

Level 5 Diploma, Leadership And Management