Paid Social Media Manager
Current- Achieved a 5x increase in ad budget within two years by implementing comprehensive social media marketing strategies, optimizing spends, personalizing ads, targeting amends and exceeding forecasts.- Formulated media plans to launch 4 new clients and oversaw performance, yielding 80% reduction in CPLs.- Cultivate and maintain strong relationships with strategic online advertising clients and ensure exceptional client satisfaction.- Lead strategic marketing conversations to understand client objectives and provide tailored optimization recommendations.- Effectively communicate progress on internal and external initiatives, highlighting business impact and proposing recommended next steps.- Develop and execute a comprehensive strategic plan while leveraging LinkedIn's suite of tools to maximize results.