- Achieved a 5x increase in ad budget within two years by implementing comprehensive social media marketing strategies, optimizing spends, personalizing ads, targeting amends and exceeding forecasts.- Formulated media plans to launch 4 new clients and oversaw performance, yielding 80% reduction in CPLs.- Cultivate and maintain strong relationships with strategic online advertising clients and ensure exceptional client satisfaction.- Lead strategic marketing conversations to understand client objectives and provide tailored optimization recommendations.- Effectively communicate progress on internal and external initiatives, highlighting business impact and proposing recommended next steps.- Develop and execute a comprehensive strategic plan while leveraging LinkedIn's suite of tools to maximize results.

- Created targeted ad campaigns that resulted in a 300% increase in conversion rates and a substantial boost in ROI.- Collaborated with cross-functional teams and strategically tailored approaches based on clients' requirements to optimize conversion metrics by 30% and elevate market penetration by 15%.- Deep understanding of social media platforms such as Facebook, Twitter, Linkedin, etc.- Media Planning, Strategy, Setup, Optimisation & Reporting of campaigns for Enterprise clients across various social media channels- Provide updates to the media team and clients on the performance of campaigns and any optimisations required- Proactively monitor campaigns to make sure they are performing above forecast- Collaboration with internal brand partners to influence clients’ social media goals and client deliverables.- Compile data across several social media platforms and create weekly/monthly reports, including key metrics and analysis for insights, optimizations and future strategy development- Research target audience interests/activities on social media to develop targeting strategy

• Spearheaded the development and execution of go-to-market strategies for product launches and rebranding initiatives.• Developed and executed content strategies that increased social media engagement by 75% and improved audience retention rates.• Establishing workflows, processes, and wireframes for webpages, fostering a culture of continuous testing, and assembling a dedicated team of marketers driven by passion.

- Created Google Search Ads that boosted sales and website traffic for the client.- Developed, implemented, and managed SEM campaigns for company websites.- Employed paid social media campaigns on Facebook, Instagram, and LinkedIn to promote companies' products and services.- Define social KPIs and provide monthly reporting on social media performance across channels- Responsible for the development and execution of email sends averaging 60k a week. Email open rates 20% above.- Produce daily, weekly, monthly, and quarterly reports relating to outcomes on Social media, SEO, Paid Ads, and Email Marketing campaigns.- Revamped the entire Neetable website with updated content that included case studies, services, testimonials, and blogs.

- Interact with clients to understand the requirement of campaigns, create review reports and look out for the full delivery spectrum.- Executed weekly email marketing communications and generated customer awareness of key sales promotions and new product launches.- Managed digital marketing initiatives for clients and agencies, including social media, email marketing, and website development projects.- Perform in-depth keyword research for SEO and PPC campaigns. Used AHREFS/UBERSUGGEST for SEO audits, keyword discovery, link-building opportunities, and web page optimization.- Developed and implemented sustainable paid strategies on Google and Facebook to grow quality traffic to brand-specific client websites.- Executed weekly email marketing communications and generated customer awareness of key sales promotions and new product launches.- Used LinkedIn talent solutions to hire the right candidates for the company.