Mehak Redhu Email & Phone Number

Victoria, Bc, Ca

Victoria, British Columbia, Canada

• Providing insights about consumer base from a marketing data and analytics frame• Maintaining a deep understanding of consumer behaviours through analytics & metrics• Website management & commerce management using Shopify and Dutchie• Optimising and reporting on SEO and SEM ecosystems including local SEO online business listings• Managing and maintaining e-commerce platforms in partnership with Marketing and Operations teams• Expanding on and execute email marketing and… Show more • Providing insights about consumer base from a marketing data and analytics frame• Maintaining a deep understanding of consumer behaviours through analytics & metrics• Website management & commerce management using Shopify and Dutchie• Optimising and reporting on SEO and SEM ecosystems including local SEO online business listings• Managing and maintaining e-commerce platforms in partnership with Marketing and Operations teams• Expanding on and execute email marketing and landing page strategies• Creating and managing digital advertising in partnership with the Marketing team• Management of digital presence (Google Suite)• Developing client personas to utilize with the Marketing team to tell our story effectively• Managing loyalty programs for Cascadia Show less

Kamloops, British Columbia, Canada

• Improved efficiency of the enrolment services department by implementing automated systems and developing lead nurturing campaigns, resulting in a 10% increase in registrations and applications.• Developed a user-friendly app for the Open House event, which was downloaded by 300 attendees, facilitating easy navigation across campus.• Managed and analyzed data from university databases including Banner, Dynamic 365, and ARGOS. Utilized Power BI and Tableau to generate comprehensive… Show more • Improved efficiency of the enrolment services department by implementing automated systems and developing lead nurturing campaigns, resulting in a 10% increase in registrations and applications.• Developed a user-friendly app for the Open House event, which was downloaded by 300 attendees, facilitating easy navigation across campus.• Managed and analyzed data from university databases including Banner, Dynamic 365, and ARGOS. Utilized Power BI and Tableau to generate comprehensive reports for continuous monitoring and evaluation.• Developed and monitored comprehensive training materials for staff and faculty on utilizing Zoom for information sessions, resulting in an increase in session efficiency and a reduction of technical issues by 85%.• Managed the university chatbot on a daily basis and worked on improving its efficiency using ChatGPT 3. Show less

Noida Area, India

· Assess characteristics of products or services to be promoted and advise on the advertising needs of an establishment · Advise clients on advertising and sales promotion strategies. Develop and implement advertising campaign strategies for print or digital media.· Gather research and prepare communication material for team and the clients.· Prepare or oversee preparations of reports, briefs, presentations, websites and press releases.· Develop and organize workshops, meetings… Show more · Assess characteristics of products or services to be promoted and advise on the advertising needs of an establishment · Advise clients on advertising and sales promotion strategies. Develop and implement advertising campaign strategies for print or digital media.· Gather research and prepare communication material for team and the clients.· Prepare or oversee preparations of reports, briefs, presentations, websites and press releases.· Develop and organize workshops, meetings and other events.· Developed Content for Clients’ Websites Show less

Noida Area, India

· Managed Social Media handles (Facebook, Instagram, Twitter, Pinterest) for clients from different industries such as NGOs, Ecommerce, Interior Designing, Consultancy Services, Political Campaigns etc.· Content writing being my USP helped me gain audience attention to increase the following and engagement by 80%.· Implemented Campaigns to engage customers and target prospects on social media platforms while leveraging influencers.· Got a first-hand experience on working with… Show more · Managed Social Media handles (Facebook, Instagram, Twitter, Pinterest) for clients from different industries such as NGOs, Ecommerce, Interior Designing, Consultancy Services, Political Campaigns etc.· Content writing being my USP helped me gain audience attention to increase the following and engagement by 80%.· Implemented Campaigns to engage customers and target prospects on social media platforms while leveraging influencers.· Got a first-hand experience on working with various digital marketing tools such as Hootsuite, Google Analytics, Google Insights, HubSpot and Mail Chimp. Show less

Noida Area, India

Conducted more than 100 hours of deep market research to develop 50+ comprehensive media audit reports for different international markets.Synthesized data from 30+ sources including financial statements and online articles.

New Delhi

Worked as an assistant to the marketing head to learn more about digital marketing and how it can help to increase sales.

Mohali

Post Bachelorette, Marketing

Activities and Societies: Inter-Cultural Understanding Student Committee Worked closely with the university administration, faculty.

Master Of Business Administration (M.B.A.), Marketing

Activities and Societies: Member of Student council and Head of Disciplinary committee.

Engineer’S Degree, Computer Science

Activities and Societies: Head of the Cultural committee for the year 2015-2016.