Reed Brown Email & Phone Number

San Diego, Ca, Us

San Diego, Ca, Us

• Highlights risk & opportunity to C-Suite & GM’s to preserve top- & bottom-line growth on $4B+• Delivers actionable solutions & strategies to accelerate revenue across diverse global markets• Designs automated tools & approaches to optimize GTM user workflows (i.e. Customer Briefings, QBR)• Enhances sales forecasting & customer surveillance techniques through predictive models & ABM• Develops novel approaches to measure & advance cross-functional GTM initiatives (i.e. NPI, E2E Sales)• Leads process & technology improvements to enhance data capture for future decision making• Partners with Finance & IR on external corporate communications & Board of Director presentationsKey Accomplishments• Customer classification & targeting strategies generated ~$50M in pipeline for E2E portfolio adoption • Churn detection model identified at-risk customers >1 year in advance, preserving ~$60M annually • Point-in-time business diagnostics guided multi-million dollar refinements to top-line revenue forecasts

San Diego, Ca, Us

San Diego, Ca, Us

• Designed descriptive & diagnostic analytics tools across Sales, Service, Marketing, Ops and Finance• Delivered prescriptive insights & action plans to GM’s & GTM leads through data-driven narratives• Integrated data solutions as table stakes for Commercial business review & operational planning• Led global programs to define, schedule, and resource self-service & advanced project charters• Advised Data Engineering on architecture design & data build to unlock scale & agility• Established global data governance & quality standards to uphold robust data hygieneKey Accomplishments• 15+ self-serve dashboards netted 40,000+ hours in annual time savings for ~800 global stakeholders• CLV Discount optimization model informed differentiated pricing grids to increase long-term margins• SAP to Snowflake view migration & rebuild unlocked scale and agility for Commercial Analytics COE

San Diego, Ca, Us

• Developed & maintained sales analytics Tableau dashboards for regional leadership & field sales• Conducted & communicated sales territory analysis to support strategic sales alignment & role changes• Developed regional requirements for enhanced data source development & global analytics solutions• Effectively meshed cross-commercial data sets to provide novel reporting solutions & insights• Managed relationships, contracts, training, and maintenance for third party sales prospecting platforms• Established Tableau utilization benchmarks & goals to drive end user analytics consumption• Created & conducted both internal and end user training for commercial analytics resources

San Diego, Ca, Us

• Designed self-service reporting tools to reduce overhead & boost operational efficiency of Sales & Ops• Conducted market analysis to point Sales Leaders & field teams toward white space opportunities• Managed the onboarding & integration of third party data to enhance insight-driven decision makingKey Accomplishments• Territory scoring model guided sales team restructure, catalyzing ~$20M in new customer revenue• Grant & Funding dashboard prioritized new leads for Inside Sales, driving ~$15M in annual revenue• Automated QBR reports repurposed ~160 hours annually from data compilation to strategy creation

Houston, Texas, Us

• Development of worldwide forecast reports and dashboards to monitor financial progress toward quarterly sales & revenue goals.• Ad-hoc analysis projects on subjects ranging from sales pipeline, product release impact, new customer business, and sales & revenue conversion rates.• Building and modifying reports within Oracle Sales Cloud CRM Database, as well as vast experience with all Microsoft platforms.• Understanding of the end-to-end sales processes and the dynamic relationship between the customer and organization.• Discerning the key differences between HPE and SGI data management, reporting, and sales & financial operations during corporate acquisition & integration.

Berkeley, Ca, Us

- Assist in the development of the CRM database for Cal Athletics Ticketing Department- Update and create accounts in Salesforce and Paciolan Ticketing systems- Help with day-to-day data cleaning and organizing- Track and analyze alumni donation activity and trends

Berkeley, Ca, Us

• Management of game day preparations, sideline and practice operations, equipment maintenance, and travel operations for 150+ personnel• Facilitate communications between players, coaches, and staff between various athletic groups

• Completed insurance premium projections for clients based upon demographics, economic trends, and historical data in Excel• Calculated the pricing effects of insurance plan modifications using formulated Excel templates and other models• Created Excel templates for information and data storage based upon varying methods of data input

San Diego, California, Us

• Calculated and analyzed data collected from a micro-viscometer in a laboratory setting• Gave a presentation on the functionality of and theory behind the micro-viscometer used in the laboratory• Streamlined the data analysis process of Albumin growth using a 4 parameter logistic curve and analysis tools within Microsoft Excel• Submitted completed analysis files for further review by the company• Created a Microsoft Outlook database to log employee training and company procedures• Created Excel templates to log the experiment information of Albumin well plates stored within the laboratory

San Diego, California, Us

• Conducted research, along with life scientists, chemists, and medical scientists, on the engineering aspects of the biological systems of humans; assisted in the application of instrumentation in clinical environments• Installed, adjusted, maintained, and repaired biomedical equipment in order to research new materials to be used for products, such as implanted artificial organs• Authored documents detailing protocols, policies, and standards of use for medical equipment repair

San Diego, California, Us

• Demonstrate appropriate swimming technique and facilitate the learning for beginners• Advise children through the process of improving their swimming ability• Monitor the safety of the pool, patrons, and the surrounding areas

Bachelor Of Arts (B.A.), Statistics

Education record