Reena Rai Email & Phone Number

Toronto, On, Ca

Toronto, On, Ca

Toronto, Ontario, Canada

Toronto, Canada Area

Markham, Ontario

 Compile detailed analysis on the organization’s financial position and recommend changes to increase the overall efficiency and effectiveness of departments as well as the company as a whole Analyze department and client forecasted profitability on a monthly basis  Review and approve departmental annual budgets and monthly forecasts prior to their submission to the Senior Executive team Create pricing models to analyze the profit margins on new contracts being negotiated.  Forecast transactional volumes by department and the labour required to handle such volumes while maintaining service level agreements

Markham, Ontario

 Led and motivated a team of 11 account managers in 2 offices (Markham, ON and Montreal, QC) Participated and assisted in the strategic development and execution of brand marketing plans to deliver short and long-term revenue and profit targets in line with corporate and client business objectives Prepared annual budget and revised monthly revenue and expense forecasts to reflect client marketing initiatives and changing industry landscape  Prepared performance analysis presentations for the Senior Executive team in addition to existing and prospective clients Negotiated multi-year contracts for new and existing clients

Toronto, Ontario

Treasurer Oversaw the financial administration of the organization, reviewed procedures, tracked revenue and expenses, advised the board on financial strategy and presented the financial position at the Annual General MeetingSocial Director  Coordinated all aspects of large conferences and industry social events

Toronto, Ontario

 Worked with senior management team in the performance evaluation and analysis of executed strategic marketing campaigns to ascertain their effectiveness in meeting brand objectives Accountable for generating annual subscription revenue targets Managed promotional budget used to increase circulation Built and managed the subscription forecasting model  Executed on page, online and many direct mail marketing campaigns Designed effective promotional inserts to drive increased subscription orders Created multiple editorial premiums and implemented them in promotions increasing subscription renewal rates  Effectively trained customer care team in product knowledge Developed competitive analysis reports to track industry trends Successfully held training sessions for co-workers and management on Microsoft Office applications Effectively negotiated newsstand contracts

Bba, Marketing

Education record