I am a dedicated fashion designer with a strong commitment to advocating for conscious and eco-friendly fashion. Inspired by nature's beauty and wonders, I bring an exploratory spirit and a deep passion for continuous learning to my work. I’m known for my meticulous attention to detail, craft enthusiasm, calm demeanour, and patience.My design philosophy is rooted in a blend of timeless class and elegant aesthetics, reflecting my personal style sensibilities.
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Senior DesignerSand By ShirinJaipur, Rj, In -
Independent Fashion Designer & Production Consultant (Couture & Luxury Pret)Ree Chopra | Anuvas | Athkheli Jaipur | Fabriclore Aug 2022 - PresentCouture Projects for individual clients (Wedding trousseau, evening gowns with surface ornamentation).Custom curation included-- Understand client requirements to develop a theme as per the occasions and clients personal style.-illustrating style and references to client (backing it up with market research whilst keeping in mind the costing and budget)- Working with craftsmen to design & explore hand embroideries as per the concept- Getting first fits (with patterns) developed for fitting trials, before the execution of the final garment.- accessory development to complete the look- assisting with the whole ensemble style with multiple style options to ensure re-wearability.Sampling & production co-ordination for B2B overseas Clients of FabricloreSeasonal Collections for homegrown brands (Anuvas, Athkheli Jaipur)
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Lead Apparel DesignerFabriclore Retail Pvt. Ltd. Oct 2020 - Jul 2022Rajasthan, IndiaThe role at Fabriclore was an interesting one, where I started as a freelance fashion business expansion researcher and made my way to launching a new department and leading it as Sr. Associate -Custom Design & Development, and worked with more then 50 overseas B2B clients to develop their design collections from design inception to final production.Product design & development: Creating collections for the season keeping in mind current fashion trend, brand identity, aesthetics, initial inspiration, feasibility of production & costing as per the brand positioning in market.- Initial design research & range development,- Prototype development & execution as per the Silhouette, - Hands on experience in surface ornamentation: Hand embroidery and Machine embroidery,- Print technique explored: Hand-block, Screen, Tie-dye & Digital.Project management: Curating T&A plan as per the lead-time & executing the same, which included technical designs of products from concept to factory, incl. fabric and trim selection, meeting and selecting vendors, & getting the products` developed as per the fit & look of styles -
Design InternGokaldas Intimate Wear Private Limited Jun 2018 - Jul 2018Banglore IndiaIntimate wear collection- trend research- collection development- Technical pattern construction- getting sampling done of the final collection
Reetika Chopra Education Details
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Knitwear Design -
Information Technology
Frequently Asked Questions about Reetika Chopra
What company does Reetika Chopra work for?
Reetika Chopra works for Sand By Shirin
What is Reetika Chopra's role at the current company?
Reetika Chopra's current role is Senior Designer.
What schools did Reetika Chopra attend?
Reetika Chopra attended National Institute Of Fashion Technology India, Arya Institute Of Engineering & Technology,jaipur.
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Reetika Chopra
Executive Secretary At Punjab Chemicals And Crop Protection LimitedChandigarh, India -
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Reetika Chopra
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