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Rochelle Evans Edwards is listed as UX Research Manager, YouTube Horizontal Insights at YouTube, based in Redwood City, California, United States. AeroLeads shows a work email signal at google.com and a matched LinkedIn profile for Rochelle Evans Edwards.
Rochelle Evans Edwards previously worked as UX Research Manager - YouTube Horizontal Insights at Youtube and YouTube UX Researcher at Youtube. Rochelle Evans Edwards holds Phd, Psychology (Human Factors) from Rice University.
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I manage research across all facets of the iterative design cycle, from planning to testing, analysis, and evangelizing. I have a strength in establishing novel research programs and crafting a voice and vision behind new program areasSpecialties: *User Research *Management *Leadership *Product Excellence *Critical User Journeys
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San Bruno, CA, US
*Founded the centralized research team YouTube Horizontal Insights (YTHI) which provides actionable insights to all YouTube product teams across domains such as Product Excellence (PE) and Accessibility*Manage and oversee staffing/budget for YTHI's international team of researchers specialized across key user groups, critical user journeys (CUJs), surveys.
San Bruno, CA, US
*Led international research across the development lifecycle for YouTube Premium (Red), YouTube's subscription service, which included features on purchase flows (Commerce) and YouTube Original content (shows and movies)*Partnered with critical cross-functional stakeholders to ensure that timely research could inform launch decisions
Mountain View, CA, US
*Led enterprise research for several of Google's internal tools *Led consumer research for Google's external-facing Help Center
Redwood City, CA, US
*Performed all usability/playability research for Pogo's mobile/tablet/web projects across the entire development life cycle.*Conducted iterative usability testing in-house and remote across a variety of platforms.*Created personas to understand our players; utilized contextual inquiry, affinity diagramming, literature reviews to accompany this.
Austin, Texas, US
*Conducted usability tests remotely and on-site; analyzed data for a customer relationship management (CRM) application, which is part of Oracle's next-generation Fusion platform.*Met with senior interaction designer to compile recommendations from CRM issues discovered from testing. Designer is planning on implementing my solutions.*Assembled presentation.
Houston, TX, US
My dissertation attempted to determine why users who like a product (in this case, movie clips) rate the product higher in quality (in this case, video quality). Focused on immersion (flow) and affect (mood) as precursors to entertainment and liking.I received my masters degree in May of 2009, which focused on interactive voice response systems (IVRs)..
Minneapolis, MN, US
*Created wireframes based on client feedback and engineering requirements and handed them off for prototyping*Wrote scripts for testing*Performed usability testing in the field and remotely*Received positive feedback and low error rates during testing of next-generation software*Utilized various methodologies including wizard-of-oz technique, verbal.
Bethesda, MD, US
*Worked with the Flight Crew Integration group and the International Space Station Payload Label Approval Team in order to examine safety and usability of hardware (panels, exercise equipment) being built for the International Space Station (ISS) and SpaceX*Identified shortcomings in labels and hardware, which may have otherwise been sent to the ISS with.
St. Louis, MO, US
*Ran experiments in Dr. Rebecca Treiman's reading and language laboratory*Investigated reading and language performance in children (ages 4-17, normal hearing and with cochlear implants) and adults
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Rochelle Evans Edwards works for YouTube.
Rochelle Evans Edwards is listed as UX Research Manager, YouTube Horizontal Insights at YouTube.
AeroLeads has found 2 work email signals at @google.com for Rochelle Evans Edwards at YouTube.
Rochelle Evans Edwards is based in Redwood City, California, United States while working with YouTube.
Rochelle Evans Edwards has worked for Youtube, Google, Electronic Arts, Oracle, and Rice University.
You can use AeroLeads to view verified contact signals for Rochelle Evans Edwards at YouTube, including work email, phone, and LinkedIn data when available.
Rochelle Evans Edwards holds Phd, Psychology (Human Factors) from Rice University.
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