Reeya Prasad Email & Phone Number

Baltimore, Md, Us

• Lead and direct teams of 3-5 to plan, support, and implement Visual Merchandising Guides set up by the Director of Retail• Strengthen cohesive brand representation across all locations by applying targeted merchandising techniques, fixture arrangements, lighting, and signage for events, seasonal campaigns, holidays, and promotions• Enhance customer engagement by adapting and refreshing displays to align with sales trends, traffic patterns, and product availability• Conduct quarterly audits to ensure compliance with brand merchandising standards, verify accurate display of maker profiles, and oversee the successful introduction of new product lines

Ellicott City, Maryland, United States

• Conceptualize and produce handmade crochet products for a personal Etsy store, demonstrating creativity, attention to detail, and craftsmanship• Create and execute engaging digital content strategies, driving customer acquisition and increasing brand image• Develop and implement targeted marketing campaigns based on in-depth market analysis and consumer demographics to advance reach and engagement• Analyze and measure engagement and efficiency of marketing strategies to stay up-to-date• Achieved a 3x increase in audience within the first year by creating innovative and strategic content

Baltimore, Maryland, United States

• Authored a cohesive sustainability story for the company’s website and social media channels, effectively conveying brand values and long-term goals• Designed engaging social media content across LinkedIn, Instagram, X (Twitter), and Facebook, contributing to the 27.3% increase in the overall engagement rate• Collaborated on photoshoots to ensure the visual representation of projects aligned with the company brand for digital and web platforms• Revitalized project sheets using InDesign, adopting a modern, minimalist design to enhance visual appeal and readability

Ellicott City, Maryland, United States

•Completed a variety of transactions including cash, card payments, checks, refunds, and exchanges•Represented the store in a positive manner by welcoming and greeting customers upon arrival to ensure an outstanding in-store experience•Assisted in customer service processes by addressing customer dissatisfaction and answering phone inquiries while maintaining company values •Contributed to a compelling retail atmosphere by collaborating with in-store senior leaders and adhering to management directives to boost sales and brand satisfaction

Ellicott City, Maryland, United States

•Organized instructional art projects for kids aged two to five to teach a new art concept three times a week. •Created instructional materials such as vocabulary cards and coloring pages and organized the classrooms for the teachers to increase productivity.•Supervised up to five children at a time during lunch and provided them with guidance when needed. •Aided teachers during class time by reading to the kids, setting up various activities, and cleaning up to create a welcoming environment for the children.

Baltimore, Maryland, United States

•Organized and managed the library of sample materials to increase ease of product comparison and accessibility.•Created an organization system to sort materials by vendor and type for quick and easy access to industry resources. •Maintained a running inventory of Model Room furniture and accessories to ensure a current inventory and efficient use of space.

Bachelor'S Degree, Marketing And Operations Management & Business Analytics

Architecture

High School Diploma