I am a Toronto based multimedia photographer and my work focuses hybrid photography by combining other interdisciplinary to photography; commercial and advertisement marketing. I graduated OCAD University, completing my Bachelor of Fine Art degree in Photography.For more information on my work, to get in touch regarding employment opportunities, or to just say hello, feel free to get in touch.
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Founder And Fashion DesignerRefaya Turshin Atelier Jan 2013 - PresentToronto, Ontario, CanadaCreating contemporary sustainable garments out of organic waste, dyes, and other trash. Our comfort is my happiness.Showcased at:• OCAD University GRADEx 104 (May 2019)• RAW Artists Canada (July 2022)• Fashion Art Toronto Spring/Summer (April 2023)• RAW Artists Canada (August 2023)• Fashion Art Toronto Fall/Winter (November 2023)• RAW Artists Canada (November 2023)• The Vegan Fashion Show (December 2023)• Pulled From the Root with the Tongue", international solo exhibition, (May 15th, 2024) curated by Professor Afsana Sharmeen, BMGEA University (BUFT), Dhaka Bangladesh (2024)• Everything Vogue Show, EVS (June 2024) -
Art Director/PhotographerRefaya Turshin Photography Jan 2010 - PresentToronto, Canada AreaKey accomplishments:• Proficient in portraiture, commercial, conceptual, contemporary, fashion, corporate, and special events’ photography• Experimental and self-directing different trends and techniques through pop culture• Collaborate with models, agencies, make-up artists, and photographers on projects• Highly knowledgeable in—a with a keen eye for details, colour, mood board, art direction, staging and location scouting— creative concept• Responsible for the original creation, curation, and execution of on-brand, on-trend content to appeal to target consumers• Collaborate(d) as a freelance fashion photographer with Zara's campaign for Fall and Winter, 2017; Ryerson University’s Fashion Graduate Show and backstage shoots, 2017-2019; Burlesque Dance events at The Velvet Underground, 2019, wedding events 2018 to present -
Online AdministratorOcad University Aug 2012 - PresentToronto, OntarioKey Accomplishments: • Manage OCAD University Social Group on Facebook to welcome newcomers, alumni, and faculty to join the community• Being always on-the-know with dates and deadlines and the environmental and institutional concerns at OCAD University• Manage updates, member requests, news, awareness, and concerns of every member in the group• Support members of the group appropriately by listening to them carefully, and sending them to the right person to assist their needs • Bring forward concerns of students to the VPA, VP, and the other senior administrators' attention• Group started 2012 and currently hold over 3K members today -
Sales Specialist And Social MediaPlantx Dec 2021 - Aug 2022Toronto, Ontario, Canada• Established a thorough understanding of product line features and benefits of a plant-based company• Communicated between sales, marketing, and support teams to improve customer experience• Promoted latest trends on other brands and vendors associated with PlantX shop via Twitter, Instagram, and creatively pitched introduction about the brand to newcomers to drive sales and store conversion• Helped raise brand awareness and advertising through social media profiles on Instagram to drive sales• Fully supported and aligned with all key business initiatives and new product launches -
Sales Marketing ManagerHudson'S Bay Company Dec 2021 - Aug 2022Toronto, Ontario, Canada• Remained current and knowledgable of industry trends, to determine opportunities to maximise sales within market• Collected meaningful customer data for the purpose of building relationship and personalising future client development opportunities of the new brand, PlantX, in HBC• Assisted with sales, creative marketing, inventory control, and visual planning.• Maintained consistent visual merchandising and housekeeping standard reflecting current visual guidelines and priorities at all times -
Marketing Assistant (Contract)Poshak Canada (Progoti) May 2021 - Sep 2021Toronto, Ontario, Canada• Create visual content for social media pages and website contents• Design and implement print/digital materials in support of existing and new promotional campaigns• Create and edit videos for various media• Review and audit social media and online environment for messaging and branding opportunities -
Website CoordinatorHappy Soul Inc Jul 2020 - Dec 2020Toronto, Ontario, CanadaA busy retail and an online store owned by Diane Kewley, famously known for selling gemstones and healing crystals.Key accomplishments:• Coordinated Shopify visuals, fulfilment, and creative contents for online store by working closely with the CEO and marketing manager• Stage, photograph, and edit photographed images of crystal, and uploading them on Shopify and other social media platforms (Instagram, e-mail newsletters, tweets)• Kept update with customer concerns and requests on all social media platform• Fulfilled online orders and provide courageous customer service to the online customers -
Social Media ManagerTop Knot, Inc. Jun 2019 - Jun 2020Downtown, TorontoKey accomplishments:• Worked directly with CEO of company on social media strategy and content creation ideas• Responsible for populating content calendar for Instagram, including creating content as well as: placing in graphic images and caption copy for individual posts• Established creative ways of contacting influencers and people of interest of product through the online platform of Instagram• Gained brand image by asking influencers to promote material on social media•.Managed online database of influencers, social outreach, event outreach, etc -
Team Lead ManagerThe Body Shop Oct 2017 - Apr 2020Toronto, Ontario, Canada• Understand the causes of sales trends, using storytelling about the products to enhancecustomer experience• Handled the supervision of fellow team members• Train existing and new employees the major tasks, which includes stocking, customer consulting• Act consistently with a sense of urgency and effectively to handle customer concerns and share the feedback with store management as appropriate• Creatively support maintenance of store lay-out, inventory management and other storeoperations as per guidelines -
Sales AssociateZara Usa Mar 2014 - May 2015Toronto, Canada Area•Managed sales, inventory, and entire marketing of the store in close collaboration with the sales associate and the managers•Satisfied customer needs and increased sales 55% by providing seasonal stores promotions and overcoming objections•Motivated staff to create a clean and organised environment with appropriate product availability•Helped the store have creative visuals and new collections worn on mannequin based on season and lookbooks as instructed by manager
Refaya Turshin Skills
Refaya Turshin Education Details
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Photography
Frequently Asked Questions about Refaya Turshin
What company does Refaya Turshin work for?
Refaya Turshin works for Refaya Turshin Atelier
What is Refaya Turshin's role at the current company?
Refaya Turshin's current role is Photographer / Multimedia Artist.
What schools did Refaya Turshin attend?
Refaya Turshin attended Ocad University.
What skills is Refaya Turshin known for?
Refaya Turshin has skills like Fashion Photography, Art Direction, Image Editing, Architectural Design, Graphic Design, Fashion Design, Advertising, Commercial Photography, Interior Design, Photography, Adobe Photoshop, Adobe Illustrator.
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