Using my years-long experience as a hi-tech marketing and sales executive by helping clients in taking their brand to the next stage through re-branding and setting new strategy, with the aim of breaking into new markets, enhancing brand-recognition in current markets, making marketing into a prominent lead-generation channel and positioning for an eventual acquisition.My deep practical understanding of both Sales and Marketing in technology in the US, Europe, Asia and Israel helps me assist my clients in bridging the divide between the two, translating marketing initiatives into numbers and aligning them to revenue targets.These days I'm advising and partnering with some of the world's leading mobile manufacturers, operators, lifestyle, e-commerce, app developers, advertising, media and security companies.

K&T Capital is venture capital company dedicated to investing in rising technology startups and established companies seeking new investment, by applying a Business Accelerator – VC Hybrid Model, the first of its kind in Europe.Our unique model offers commercial, financial, marketing and legal support, along with equity capital investment. K&T invests in companies that are aimed at growing rapidly, building strong teams, penetrating new markets and ultimately becoming market leaders in their own respective fields.Looking for investment? Speak to us today!

RGK is a global provider of mobile carrier payment solutions, specializing in payment aggregation. Facilitating direct billing services with over 65 leading mobile carriers worldwide in over 30 countries, RGK Mobile allows service merchants direct access to millions of new, potential users. Founded in 2014, RGK Mobile is headquartered in Barcelona, Spain, with current branches across Europe, the Middle East and Asia.Responsibilities included:*Designing RGK's market positioning*Heading RGK's marketing operations*Handling media relations*Handling Communications*Supporting Sales and BizDev through marketing efforts*Handling partner relations in everything related to PR communications*Overseeing company events*Creating marketing propaganda*Handling digital advertising via various channel

Marfeel is an ad tech platform that revolutionizes the way publishers create, optimize and monetize mobile websites.As mobile traffic increases and surpasses desktop volumes, publishers are required to develop a multi-screen digital strategy that adapts to usage trends and stays ahead of the competition. Catering to publishers’ ever-changing needs, Marfeel developed a proprietary technology that analyzes publishers’ unique audience – user habits, behavior and usage patterns- and dynamically adjusts the mobile site layout, to address these, which results in maximizing readership levels, engagement, page views, loading time and ultimately- ad revenue.Marfeel’s UX technology is designed to automatically update mobile content, reflecting any changes taking place on the desktop site, so that content is consistent across all channels, eliminating any need of IT support. All updates are done via the cloud, making the maintenance of mobile sites simple, user-friendly, and cost-effective for publishers.Marfeel’s exclusive partnerships with over 20,000 global ad networks and exchanges, ensures top-paying ads from premium advertisers.Now reaching over 120 million readers a month, the company’s groundbreaking website conversion and monetization solution has been recognized by Google, forming a strategic alliance with the search engine in 2015.Marfeel is backed by strategic investors in the mobile space, including: Nauta Capital, BDMI and Elaia Partners. To learn more about Marfeel, please visit http://www.marfeel.com

MassiveImpact (www.massiveimpact.com) is a leading global performance-based mobile advertising platform, providing a result-driven marketing model. Using a propriety targeting technology, the MassiveImpact service helps advertisers maximize their advertising ROI while acquiring users for their service and gaining insight into usage patterns. MassiveImpact specializes in mobile CPA (cost per action), CPL (cost per lead), CPI (cost per install) and other performance- based acquisition models. The affilimob platform has over 800 unique offers, reaching over a billion users, in 190 countries and generating over 3 billion impressions a month. With five operational sites located across the globe, including 3 in the APAC region, MassiveImpact reaches all markets, serving partners around the clock. MassiveImpact is a portfolio company of SingTel, Softbank, Gemini and PVP.www.massiveimpact.com

Incapsula provides any website the security and performance optimization solution, previously only available to larger corporations.My responsibilities included the development of the company's online presence, positioning and brand- recognition (pre and post- launch), public relations, advertising, market analysis, positioning/content writing, campaigns and social networks. Being part of the company’s Management, I was in charge of planning out and releasing the product’s official debut to the market, spanning to 3 different continents, in less than nine (9) months.Roles included:*Building brand awareness and leadership*Online presence and positioning*Media relations*Product launch*Market research*Business Developement campaigns*Partner marketing- relations*Intra- and inter-departmental responsibilities*Company website complete re-launch*Online/offline advertising/ promotions*Communications/ content development*Events/ conference organizing (including personnel preparations) *Company's main blog creation+ management*Social networks presence (twitter, Facebook, LinkedIn etc.)*Distribution channels/ sites*Industry award nominations

Ex Libris is a market leader providing information-automation systems to large-scale organizations including: national libraries, research libraries, archives and museums. My responsibilities included heading the company HQ's Marketing operations and coordinating between a total of 11 offices and 13 international distributers, located in 3 different continents.While working at Ex Libris, I developed the ability to bridge between the Sales, Marketing and Business Development teams, working closely with VP Operations and supporting the Sales team with sales pitch development, white papers, instructional videos, online portal building and many other efforts, aimed at developing new Sales tools for new clients.Roles Included: marketing roadmap, budgets, coordinating between global offices, media operations, campaigns, customer events, global website maintenance & marketing material creation.

fring, a world- leading VoIP application developer, has developed a mobile, social community and service which allows users to talk, chat and interact directly via their mobile device.While heading fring’s Marketing operations and becoming part of its Management, I’d contributed directly to the creation of fring’s flagship product, video-calls, which lead to X8 increase in download rates (the company now adds 4 million new registered users a month). The company received numerous accolades for the product (including finalist positions at CTIA and WMC) and ongoing media coverage by world-leading publications (such as New York Times, Sunday Times, CNN and many more).Through fring, I developed close relationships with Nokia and many of the EU operators (Orange, Vodafone, O2 and others), forming close ties between the companies and translating these into multi-million-dollar joint campaigns.Roles included:*New market penetration*Media relations*Product/ version launches *Partner marketing- relations*Company website maintenance*Online/offline advertising/ promotions*Marketing material writing*Public Relations announcements*Events/ conference organizing (including personnel preparations) *Company's main and local blogs management*Social networks presence (twitter, Facebook, etc.)*Distribution channels/ sites*Industry award nominations

Matchnet Plc (acquired by Spark Networks) is an online-dating pioneer, developing some of the world’s leading websites including JDate and American Singles. Created a new sub-division to the Customer Service department, having developed the Israeli Customer support team from scratch. Later on, joined the Marketing Department, working as an Online Account Manager and leading the online media buying efforts with AOL and MSN.