Develop a comprehensive marketing strategy, implementation plan, and creative direction for clients across all media channels spanning search, display, email & social media. Build marketing funnels and automation programs and find improvements in the lead generation and acquisition process specific to clients' business goals. Spearheading a team of 15 professionals providing comprehensive digital marketing strategies and solutions. Planned and executed marketing campaigns leading… Show more Develop a comprehensive marketing strategy, implementation plan, and creative direction for clients across all media channels spanning search, display, email & social media. Build marketing funnels and automation programs and find improvements in the lead generation and acquisition process specific to clients' business goals. Spearheading a team of 15 professionals providing comprehensive digital marketing strategies and solutions. Planned and executed marketing campaigns leading to over INR 1 Billion in online revenue. Optimized marketing budgets by adopting innovative digital solutions and streamlining processes.  Increased conversion rates & ROI through continuous analysis and optimization. Show less

Responsible for analyzing, planning, implementing, and optimizing organic & paid digital marketing activities to achieve long-term business objectives. Reviewing client websites and proactively making strategic recommendations for search engine & conversion optimization plans. Planning and executing paid campaigns across Google Search, Display Network, Facebook, Instagram, and other performance channels, touching all aspects of campaign management, including keyword management… Show more Responsible for analyzing, planning, implementing, and optimizing organic & paid digital marketing activities to achieve long-term business objectives. Reviewing client websites and proactively making strategic recommendations for search engine & conversion optimization plans. Planning and executing paid campaigns across Google Search, Display Network, Facebook, Instagram, and other performance channels, touching all aspects of campaign management, including keyword management, creation of campaign messaging, bidding strategies, creative testing, and analytics. Coordinate with team members to develop and manage various reports, analyses, and client updates. Drive continued innovation and nurture in-house team for best practices implementation. Show less

Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages Keyword research and specifications throughout website pages Site audits for SEO best practice compliance Develop and implement link-building campaigns

Responsible for new business acquisition and servicing key corporate accounts for all forex requirements.  Budgeting and costing, ensuring results are directly related to the overall business plan. Consultations/Presentations to clients on Strategy action plans.

Senior Media Sales Executive responsible for budgeting and revenue generation, primarily working on key client accounts and getting new brands onboard to advertise on Deccan Chronicle. Job responsibilities include:  Creating media solutions for key clients with the targeted media plans in resonance with their advertising and media strategy Assess various prospective clients to fill the Deccan Chronicle client pipeline.

Responsible for revenue generation and increasing clientele for the magazine, which caters to the healthcare industry. Revenue generation through space selling. Getting sponsorships for the events organized by the magazine.