Regina Eckert Email & Phone Number

Brooklyn, Ny

-Launched the People & Culture function as team doubled in size -Established Recruiting and New Employee Onboarding processes-Developed multiple company initiatives to grow and foster internal community and culture: Culture Committee, Employee Engagement + Pulse Surveys, Weekly Company Newsletters, etc. -Partnered with CEO and Executive Leadership team on developing people strategy, concentrating on Talent Acquisition and Employee Retention

Brooklyn, Ny

-1st sales executive on the Sawyer team; brought on first 115 small business partners onto the SaaS + Marketplace platform, generating ~#2.5M in GMV in year 1-Achieved 100-105% monthly quota as both a manager and individual contributor each year -Led business development efforts in years 2 + 3, targeting mid-large organizations including franchises and schools -Collaborated with Director of Marketing on building out various sales enablement materials such as Buyer Persona… Show more -1st sales executive on the Sawyer team; brought on first 115 small business partners onto the SaaS + Marketplace platform, generating ~#2.5M in GMV in year 1-Achieved 100-105% monthly quota as both a manager and individual contributor each year -Led business development efforts in years 2 + 3, targeting mid-large organizations including franchises and schools -Collaborated with Director of Marketing on building out various sales enablement materials such as Buyer Persona Profiles, Partnership Decks and One-Sheeters Show less

New York, Ny

-Built, managed and mentored team of 10 Sales Planners/Account Managers, responsible for all aspects of the sales life-cycle.-Guided direct reports in overseeing $30M in accounts during 2014 World Cup, the most revenue the digital team recorded during a 2-month time period-Key contributor in leading digital educational training sessions during Digital & TV sales team merger-Revamped client reporting process: built more streamlined templates, automated daily metrics and increased… Show more -Built, managed and mentored team of 10 Sales Planners/Account Managers, responsible for all aspects of the sales life-cycle.-Guided direct reports in overseeing $30M in accounts during 2014 World Cup, the most revenue the digital team recorded during a 2-month time period-Key contributor in leading digital educational training sessions during Digital & TV sales team merger-Revamped client reporting process: built more streamlined templates, automated daily metrics and increased frequency to help strengthen client relationships -Collaborated with Revenue Operations and Ad Operations teams to help drive more efficient pricing and packaging of media and sponsorship opportunities -Worked closely with Product and Content teams to identify ways to increase traffic to sponsored content Show less

New York, Ny

-Identified emerging industry trends and opportunities to provide team with a competitive edge across digital, social, mobile, OTT and offline sponsorship activations-Collaborated with various internal departments (Content, Social, Product, etc.) to create new sponsorship opportunities for sales team with incremental revenue value $10M+ -Created sales collateral for Sponsorship opportunities while tracking against all sold and pending opportunities in tracking grid -Led all efforts… Show more -Identified emerging industry trends and opportunities to provide team with a competitive edge across digital, social, mobile, OTT and offline sponsorship activations-Collaborated with various internal departments (Content, Social, Product, etc.) to create new sponsorship opportunities for sales team with incremental revenue value $10M+ -Created sales collateral for Sponsorship opportunities while tracking against all sold and pending opportunities in tracking grid -Led all efforts to form business partnership with Pandora to create team branded stations; developed go-to-market strategy and executed on all sales collateral -Orchestrated newly formed partnership with Operative. Business lead on Operative.One platform integration into MLB.com systems (DFP, Ad mArvel, Auditude, JDE) in an effort to streamline processes between sales, ad operations and finance Show less