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Regina currently leads Design at Arrow, with the goal of making healthcare payments faster and fairer for providers, insurers, and patients. Her product career is informed by her prior life as a designer and creative strategist in ad-tech: she worked with Fortune 500 brand clients like McDonald's, Fendi, and GSK on designing digital ad experiences, leading Jun Group's in-house creative team. She currently serves as President of the Young Professionals Board at the Advertising Club, and also sits on the club's Board of Directors. She was also named in GDI’s 2022 Power Book as one of the most influential leaders in the dating industry.https://www.globaldatinginsights.com/wp-content/uploads/2022/02/GDI-POWER-BOOK-2022-FINAL-1.pdfhttps://www.theadvertisingclub.org/board-of-directors/
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Product Manager And Lead Product DesignerTawkify Jan 2023 - Jun 2024San Francisco, California, Us(Tawkify acquired S'More in Jan 2023)- Led product strategy and development for the User Experience squad (spanning across mobile and web), ensuring successful delivery of our products to market.- Collaborated with executives, operations, data, design, and engineering to improve customer satisfaction, improve internal employee workflow efficiencies, and create new revenue streams- Empowered and collaborated with design team members to ensure high-quality work and consistent design standards are applied across all products - Defined a new design system and solved complex design problems for the Internal Tools and Monetization squads, collaborating with other PMs, engineers, operations, and executives to support the on-time delivery of their projects- Monitored key product metrics, continuously evaluating the performance of team’s work and making data-driven design decisions for iteration and improvement -
Head Of Product And DesignS'More Dec 2019 - Jun 2024New York, New York, UsWe believe in getting to know a person, before deciding if you like them and before you see them.- Led end-to-end (0-1) product development from research and concepts, to Figma prototypes and delivering final assets with technical documentation for developers.- Created and designed the mobile app roadmap that refined the existing product and identified new features to drive higher user engagement. Increased Day 1 retention from 30% to 68%, and DAUs who sent chats also increased from 12% to 38%.- Managed a team of product designers and QA engineers; fostering a strong culture of experimentation across engineering, data, and design, while always ensuring the team's designs were informed by data.- Worked cross-functionally with Marketing to map out go-to-market strategy and ensure design consistency across all marketing channels. Created content for digital, print, and OOH platforms, growing Instagram to over 80K followers.- Resolved support tickets, responded to customer reviews, and monitored systems logs and engineering dashboards to uncover product issues. -
President And Board MemberThe Advertising Club Of New York Jan 2019 - Jan 2024New York, Ny, UsPresident, Young Professional BoardBoard Member, Advertising Club Board of Directors -
Creative DirectorApg Mar 2019 - Aug 2019New York, New York, UsAPG (Advantage Performance Group) is the single source for digital consulting, trading, data management, and creative. Part of Advantage Marketing Partners, North America's fastest growing agency for the past ten years. -
Creative DirectorHyprmx Mobile, Llc Jan 2018 - Aug 2019New York, Ny, UsHyprMX exists to make mobile monetization simple. As a wholly owned subsidiary of Jun Group, we bring Fortune 500 brands and simplified ad tech to mobile apps. -
Creative DirectorJun Group Jan 2018 - Aug 2019New York, New York, Us• Head brand storyteller for Jun Group and its sister companies (HyprMX and APG). Conceptualized and produced marketing campaigns across all channels: digital, social, video, email, print, and events.• Owned all creative assets and liased between Product, Marketing, Sales, Operations, and external partners to identify business needs and provide elegant design solutions. Served on key industry trade groups to build Jun Group’s brand equity.• Managed an in-house creative team and a network of freelancers, building a consistent and high-quality design system. Worked alongside the Sales and Strategy teams to research and design advertising solutions for our Fortune 500 brand clients, including McDonald’s, GSK, Dove, LG, and Fendi.• Developed and managed a pipeline of sales materials, brand activations, and thought leadership, and tracked performance to ensure marketing was delivering positive ROI. • Prepared and facilitated design workshops for all team members, ensuring Jun Group's design system was used consistently across all departments and products. -
Associate Creative DirectorJun Group Jul 2017 - Dec 2017New York, New York, Us
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Creative Strategy, LeadJun Group Aug 2016 - Jun 2017New York, New York, Us
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Marketing StrategistJun Group Aug 2015 - Aug 2016New York, New York, Us
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Ad Operations ManagerJun Group Jan 2015 - Aug 2015New York, New York, Us
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Account ManagerJun Group Jun 2014 - Jan 2015New York, New York, Us
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Account CoordinatorJun Group Aug 2013 - Jun 2014New York, New York, Us
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Marketing, Retention + ConversionSpotify 2012 - 2012Stockholm, Stockholm County, Se
Regina Guinto Skills
Regina Guinto Education Details
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University Of Southern CaliforniaBusiness Administration And Cinematic Arts
Frequently Asked Questions about Regina Guinto
What is Regina Guinto's role at the current company?
Regina Guinto's current role is Design at Arrow 🎯 | Ad People of the Year | Ad Club Board of Directors.
What is Regina Guinto's email address?
Regina Guinto's email address is rg****@****oup.com
What is Regina Guinto's direct phone number?
Regina Guinto's direct phone number is +121269*****
What schools did Regina Guinto attend?
Regina Guinto attended University Of Southern California.
What skills is Regina Guinto known for?
Regina Guinto has skills like Marketing, Powerpoint, Digital Media, Photoshop, Adobe Creative Suite, Digital Strategy, Public Speaking, Advertising, Graphic Design, Account Management, Leadership.
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