Regina Lynn Preciado Email & Phone Number

Windsor, California, Us

Lead content strategy teams to help our customers:- adopt structured content authoring- achieve content reuse and automation- transform legacy content- deliver personalized experiences at scale- prepare for successful implementation of natural language generation, AI, and document-free information exchangeI am especially focused on bringing structured content to pharma and biotech. One of the accomplishments I'm most proud of at Content Rules is my work to help develop methodologies that help pharma companies accomplish a successful transformation to structured content with the least amount of disruption.

Windsor, California, Us

*Guide companies through transformation from initial analysis to designing an enterprise content strategy to implementation and intelligent content delivery.*Facilitate working sessions to design information architecture, content models, taxonomy and metadata standards, workflows, reuse strategy, and governance requirements.*Analyze content, organizational needs, and business requirements to develop actionable recommendations in two phases: immediate implementation and longer-term.*Train content creators how to write for reuse, create and tag content according to the strategy, and use their new toolsets (for example, component or web content management systems, XML editors, content optimizers, XML conversion applications).*Example results of content strategy projects:--A manufacturing company reduced translation costs of equipment manuals by 95% (savings of up to $18,000 per manual) and turnaround time from 2 weeks to 3 days, by implementing the unified content strategy and prioritizing content reuse.--A large mortgage banking company brought 100+ content creators together with a unified content strategy and a single CCMS, significantly reducing the number of tools IT had been supporting.--A social media platform with more than 2 billion users developed a strategy to restructure its education content, improving findability and usability of their Help content and eLearning program.--A financial services company developed a strategy to standardize all API-related content for developer websites, developer guides, and in-code content.--A life sciences company reduced redundancy, streamlined operations, and regained control of their marketing website by implementing recommendations based on needs analysis and content audit.

Windsor, California, Us

An A-list consultant known for being versatile, skilled, and a customer favorite. I led project teams of Content Rules consultants, worked directly with customers, and handled multiple concurrent projects. I worked as a writer, editor, project lead, and facilitator, depending on the project and the customer's need.Content Rules customers I worked with include Blackboard, Comfort Systems USA, eBay, Facebook, Google, NetApp, Nvidia, PayPal, Rockwell Automation, The Rockley Group, VMware, and Workday.

Independent consultant providing content strategy, writing, and editing services, including:* Content strategy needs analysis, solution development, and training* Technical and operational documentation* Web copy and marketing collateral* Global-readiness editing to optimize content for localization* Features and how-to articles (ghostwritten and bylined)* Proposals/RFPs* Case studies

Us

I’ve worked as a freelance writer since 1993, including several stints as a weekly columnist and authoring two non-fiction books. Selected highlights:*Wired. Weekly columnist about relationships and technology (as Regina Lynn). Column was translated into Japanese. Column ran for five years and received approximately 250,000 hits per month. Also authored a Wired blog, a Wired podcast, and had a weekly spot on a Sirius/XM radio show. Popular speaker at conferences about technology, video games, and geek culture, including several keynotes and panels.*Seal Press/Ulysses Press. Sole author of two non-fiction books about relationships and technology (as Regina Lynn). Also contributed chapters to anthologies.*NetGuide. Wrote feature articles and website reviews.*Intel. Ghostwriter for Intel executives. Bylined technology journalist covering .NET, wireless/mobility, and security beat for Intel Developer Services website. Primary audience: developers, software architects, and executives.*IDG/TipWorld. Wrote and edited weekly "for Dummies" articles for two years. Initiated editorial calendar for paid subscription-based newsletter.*E Business Magazine. Wrote monthly column about running a home-based business.*Crisp Publications. Executive editor for the Crisp Management Library, a series of best-practices books written for executives. *CNet. Wrote weekly column about running a home-based business. Wrote and edited website descriptions for Snap!, the human-edited search engine.*Other Magazines and Newspapers: Salon.com, PC World, Complete Woman, Wedding Bells, The San Francisco Bay Guardian, Savvy Times Magazine, Visual Basic Programmers' Journal, The Red Herring, The Davis Enterprise, EstroClick.

Liberty Lake, Washington, Us

All-purpose technical communications consultant since 2001. Led a team to evaluate, select, and purchase a new component content management system. Developed structured authoring templates and processes for new product offerings that required responsive, context-sensitive help. Produced system administration guides, configuration guides, online help, and API and web services documentation, including annotating WSDLs and sample XML. Developed and taught “APIs for Non-Majors” and "Best Practices for Global Writing" courses for other technical communicators. Recognized (and requested) by product managers and developers for my ability to grasp new concepts quickly and to document them accurately. Lead writer on the Itron/SAP integration module documentation. Often assigned as sole or lead writer on custom documentation projects for Itron’s customers, including PG&E and SCE.

New York, Ny, Us

I was a convergence specialist back when tv+internet was a new concept, and social media was called "community." Oxygen was a television network for women, founded by Geraldine Laybourne, Oprah Winfrey, and Carsey-Werner. I managed convergence, editorial, technology, graphics, video, audio, promotions, and community for 12 websites.*Developed business requirements and specifications and managed development schedule for a proprietary content management system developed in-house.*Increased monthly traffic to 500k page views within four months of launch in an environment of limited resources and shifting priorities.*Adapted workflow processes to increase efficiency by 25%, allowing focus to shift from routine tasks to content and system development.*Incorporated Oxygen's online community into on-air programming by evangelizing the benefits, demonstrating methods, and inspiring TV producers.*Quadrupled rate of message board postings and enlisted Candice Bergen’s involvement with her show’s site by creating "Ask Candice" feature.*Broadened employees’ skill sets and scaled up the show websites by training and supervising a "Web Corps" of 15 TV staffers who had no previous Web experience.*Wrote user guides and conducted training sessions for software, hardware, Web writing/editing, and micro-content.*Appeared on air for Inhale with Steve Ross and Pajama Party television shows.

Us

I had been freelancing for TechTV (then known as ZDTV), but for most of 1999 I took a staff position. I managed the websites for two of the network's most popular shows, CALL FOR HELP and THE SCREEN SAVERS.*Tripled traffic to sites in seven months, capturing 30% of the channel’s total page views.*Secured $18,000 sponsorship with proposal for new content section that reached previously untapped market niche.*Reduced costs, eliminated 16 hours of in-house overtime per week, and retained a valued employee by implementing an outsourcing strategy.*Stabilized team that historically suffered from 30% vacancy and rapid turnover by restructuring department.*Managed redesigns, new content hubs, promotional events, and newsletter development, resulting in increased traffic, community participation, and subscriptions.*Wrote documentation and led workshops in Web writing and editing.*Produced and hosted daily five-minute internet radio show and occasional TV segments.*Managed small staff and nine freelancers.