Create, execute and lead territory sales plans as well as sales strategies for direct customers in Sweden and Denmark, utilizing all applicable resources in the company to meet or exceed Design Win and Revenue targets

Build and develop the detailed business plan, identify key partners, accounts and end users who will ensure success in Sweden; Represent Dahua in key initiatives and develop relationship with influencers and decision makers in Sweden; Owner of customer/market research and standardization initiatives; Educate the sales team, their accounts and end users in Dahua solutions; Prioritize target accounts & opportunities and ensure Dahua is seen as preferred vendor for those partners; Anchor and… Show more Build and develop the detailed business plan, identify key partners, accounts and end users who will ensure success in Sweden; Represent Dahua in key initiatives and develop relationship with influencers and decision makers in Sweden; Owner of customer/market research and standardization initiatives; Educate the sales team, their accounts and end users in Dahua solutions; Prioritize target accounts & opportunities and ensure Dahua is seen as preferred vendor for those partners; Anchor and update the business plan with the regional VP every quarter; Develop and track objectives / KPIs to measure the company's performance in Sweden. Show less

Lead Sales Specialist responsible for the Business, Product design and Go-To-Market strategies for Mobile Video: Claro in Brazil (2018-17), Turkcell in Turkey (2016) and Proximus in Belgium (2015). Key driver of all engagements from initial prospecting to final delivery, managing different teams during the different project phases: 2-6 BC consultants, 2-3 local product experts, 2-5 engineers.

Focused on cloud computing solution sales towards operators. Driving the early customers’ interactions to create awareness and build preference towards Huawei’s solutions. Performing market studies, TCO calculations and go-to-market strategies. Supporting RFx processes providing Huawei accounts with detailed studies.

Led the marketing activities related to Ericsson Business Support Systems – A new program initiative intended to position Ericsson as the main driver in the BSS arena.

Responsible for the “Internet Services Brokering” initiative from a commercial perspective, including customer requirements, marketing and sales.The ISB project was a CEO-led strategic project aiming to place an Ericsson cloud offering at the heart of the internet marketplace, translating Telco IMS infrastructure into communication building blocks for software companies worldwide.

Responsible for all marketing activities related to Ericsson's Service Delivery Platform offering - Including Drutt MSDP.

Responsible for all marketing activities around the Ericsson's provisioning line of products. Provisioning is the task of adding users and / or services to the network.Official multimedia spokesperson in several events

Expatriated to ensure effective transfer of competence (RUP Agile methodology) and projects to Ericsson’s new site in Brazil.Staff responsibility: 10-15 software designers

Started as programmer and quickly evolved to team leader and technical product management for the syncronization software in project Ericsson R380, world's first smartphone.