Rehema Abdul Email & Phone Number

Nairobi County, Kenya

Leveraging a diverse skillset in content creation, social media management, media relations, and public relations strategy, I help solopreneurs, SMEs, international NGOs, and local businesses achieve their communication goals. I've successfully:-Developed and executed strategic communication plans to raise brand awareness, build reputation, and drive engagement.-Created compelling content (written, video) for various platforms, including Facebook, LinkedIn, Instagram, X (formerly Twitter) and TikTok.-Managed social media campaigns that fostered community growth and targeted audience engagement.-Secured media placements in relevant publications to amplify client messages.Key Skills: Content Creation, Social Media Management, Media Relations, Public Relations Strategy, Project Management, Stakeholder Engagement, Research & Writing, Fundraising, Editing & Proofreading, Cultural Sensitivity, Problem-Solving

Nairobi

I leveraged my expertise in communications strategy, media relations, and content creation to lead successful multi-channel marketing campaigns for Haussmann Group, a leading workplace consultancy.Focused on Building Brand Reputation and Impact:-Developed and implemented communication strategies that demonstrated the company's social impact, resulting in €5 million in venture capital funding for expansion.-Authored articles and appeared in media outlets to position Haussmann Group as a thought leader on workplace solutions, attracting high-value clients.-Increased brand credibility and advocacy, allowing for premium service charges and stronger negotiation power.Measurable Results & Transferable Skills-Increased brand awareness and organic reach online and offline, showcasing my content creation and social media management skills.-Secured media coverage for the company, highlighting my media relations experience.-Boosted employee engagement through internal communications, demonstrating my ability to foster positive organizational culture.Key Skills: Marketing Communications Strategy, Media Relations, Content Creation, Social Media Management, Employee Engagement, Advocacy, Website Development, Website Management

Kigali

At University of Rwanda, I led the development and execution of a comprehensive communication strategy, fostering positive relationships with a diverse audience including companies, organizations, and the public.Building Strong Relationships & Reputation:-Managed all aspects of the university's PR efforts, including media relations, press releases, and press conferences. -Secured positive media coverage that significantly enhanced the university's public image.-Developed and executed targeted social media strategies to engage key audiences and generate organic reach.-Played a key role in government relations and advocacy, working with policymakers to secure funding and influence policies that benefit higher education.Compelling Content & Storytelling:-Created engaging and informative content for a variety of materials, including social media, publications and websites, effectively communicating the university's mission and impact.-Crafted clear and persuasive speeches for various audiences, including potential investors and donors.Measurable Results & Transferable Skills:-My communication strategies contributed to a significant increase in student enrollment, including international students, showcasing the ability to attract diverse audiences for an educational institution.-Secured grants from organizations like SIDA.-Increased research collaboration and publications, highlighting the ability to promote knowledge sharing and partnerships, critical skills for government and non governmental organizationsKey Skills: Media Relations, Press Release Writing, Social Media Strategy, Public Advocacy, Content Creation, Government Relations

Nairobi

Leveraged strong communication and engagement skills to support marketing and sales initiatives. Conducted needs assessments within different industries, aligning companies' training needs (similar to identifying community needs in development).Measurable Achievements:-Successfully managed the first industry event (cocktail) attracting key decision-makers in human development across diverse sectors.-Secured client partnerships with companies like Safaricom, and Telkom Kenya, managing client relationships and selling training courses.-Demonstrated organizational and communication skills by managing multiple training courses and organizing school tours for student recruitment.Transferable Skills:Needs Assessment & Analysis Event Planning & Stakeholder EngagementClient Relationship Management Communication (written & verbal)

Oslo Area, Norway

Passionate advocate for social justice and raising awareness of important global issues. Possess a proven ability to develop and disseminate compelling narratives that engage audiences and drive positive change.Measurable Achievements:-Managed stakeholder relationships with Fairtrade Africa and the Scandinavian market, fostering partnerships to promote Fairtrade products and empower farmers worldwide.-Developed and delivered impactful stories through interviews with African and Latin American farmers, highlighting the positive impact of Fairtrade on their lives and communities. The stories were translated into Norwegian for broader reach.-Leveraged social media and public presentations to engage diverse audiences (schools, trade fairs) on the benefits of Fairtrade, raising awareness and promoting social good.-Expanded the scope of work to encompass stories from Latin America, demonstrating adaptability and interest in global development narratives.Transferable Skills:-Storytelling & Content Development-Public Speaking & Audience Engagement-Social Media Advocacy & Communication-Relationship Building & Stakeholder Management-Research & Analysis

Nairobi,Kenya

Passionate advocate for environmental sustainability and social impact. Leveraged strong communication and relationship-building skills to spearhead the launch and management of successful environmental initiatives.Measurable Achievements:-Launched Ecodigest, Kenya's first environmental journal. Managed all aspects, including content acquisition, securing advertising revenue, and building partnerships with key stakeholders. This demonstrates your ability to develop and manage a communication platform, a crucial skill in development communication.-Coordinated awareness-raising events on environmental issues, showcasing your ability to manage public engagement activities.-Secured partnerships with prominent organizations like Lifebouy (Unilever), Save the Children.-Developed communication materials through persuasive proposals and an operation manual, demonstrating your writing and communication skills.-Increased revenue streams through advertising and project development, showcasing your resourcefulness and financial acumen, valuable assets for development organizations.Transferable Skills:-Project Management -Communication Strategy & Content Development-Public Awareness & Event Management-Relationship Building & Partnership Development-Research & Analysis

Kenya

Leveraged strong communication and project management skills to lead successful social impact initiatives within AIESEC Kenya, a global youth-led development organization. Managed projects across 9 universities in Kenya, focusing on HIV/AIDS awareness and education.Measurable Achievements:-Coordinated project progress across multiple Local Committees (LCs) in Kenya, ensuring efficient implementation and resource allocation. -Empowered universities to secure funding by assisting them in grant proposals.-Prepared comprehensive progress reports for AIESEC International and the African Growth Network. -Delivered impactful training sessions on project management to representatives from the targeted universities. Impact:-Facilitated the participation of 20 trainees from 9 universities, expanding the reach of the project and fostering international collaboration.-Reached over 2500 delegates across various cities in Kenya through HIV/AIDS awareness campaigns. Transferable Skills:Project Management & ImplementationCommunication & Reporting-Training & Capacity Building-Resource Mobilization (Grant Proposals)-Collaboration & Partnership Building

Nairobi, Kenya

This experience at the Kenya Ports Authority (KPA), a key government institution for Kenyan import/export, provided valuable exposure to public sector operations and stakeholder engagement.Key Responsibilities:-Supported the execution of KPA's marketing plans-Facilitated stakeholder engagement: Assisted with tasks like monitoring customer complaints and organizing the Annual Stakeholders Luncheon. -Media monitoring and meeting minutes: Contributed to effective information management and communication processes within KPA.Key Achievements:-Supported the implementation of ISO certification recommendations-Assisted in coordinating KPA's marketing and PR plans.Transferable Skills:-Stakeholder Engagement & Communication-Government Operations & Compliance-Media Monitoring & Research-Customer Service & Complaint Resolution

Nairobi, Kenya

Led a team of seven in a successful youth development project focused on HIV/AIDS awareness. My responsibilities included:-Project planning and execution: Managed the project flow from team recruitment to completion, demonstrating your ability to lead and organize projects.-Capacity building: Facilitated "Train the Trainer" sessions for your team after receiving training from Standard Chartered Bank. -Stakeholder engagement: Collaborated with exchange students from Tanzania and the UK, and engaged high schools and community groups as participants. -Communication and outreach: Delivered the HIV/AIDS awareness course to over 600 delegates, exceeding the target of 500. Measurable Achievements:-Exceeded target participant numbers by 26%-Secured support from Standard Chartered Bank and other NGOs-Team recognized twice for outstanding performance.Transferable Skills:-Project Management & Leadership-Capacity Building & Training-Stakeholder Engagement & Communication-Resource Mobilization & Partnership Building-Outreach & Communication Strategy

Masters Of Arts In Communications Studies, Public Relations, Advertising, And Applied Communication

Bachelor Of Commerce, Marketing