Reid Perkinson Email & Phone Number

Chicago, Il, Us

Chicago, Illinois, United States

Atlanta, Georgia, United States

Lead the conception, planning & execution stages of nationwide events for clients like Under Armour, Coca-Cola, UFC, Chevron, AT&T.Production+Work cross-department with internal 160/90 creative and production teams to facilitate the creation of interactive branded elements for client programs. Collaborate with vendors to then produce branded elements.+Coordinate various event service needs (power, load-in/out details, lighting, etc.) with venues & festivals.+Travel on-site to perform load-in/out of brand collateral, managing the event space throughout the duration of activations.Account+Lead day-to-day client communication ensuring all client needs & expectations are met.+Determine brand and/or product KPI’s for experiential programs, creating briefs & ideating campaigns that align with these goals.+Collaborate with client teams to align on Scopes of Work (up to $2.2 million per scope) for current & future experiential campaigns.+Track event budgets throughout the duration of experiential programs. Reconcile/bill clients after campaigns have concluded.+Manage direct reports, delegating tasks to aid in the planning & execution of events.

Digital & Social Management+ Lead email marketing strategy - working directly with sales & senior leadership+Manage the CRM program including social/email marketing strategy, branded items, and website relaunch.+Lead organic & ad social strategy/content, creating social framework for weekly posts across platforms.+Coordinate internal production shoot creating photography assets to be used in marketing materials.

Boulder, Colorado, United States

Social Media Management+Manage organic social strategy and content, creating social framework for weekly posts across platformsAccount Management+Monitor social media trends for global brands (GoPro, Manchester United, Fabletics), working directly with their social media managers.+Onboard clients - communicate product features/changes and establish client expectations.+Manage client relationships - communicating product updates, responding to any product inquiries, and present monthly KPIs

Denver, Co

Events+Manage the planning and execution of events nationwide for brands like Mtn DEW, bubly, lululemon, & Anheuser Busch+Work with account, creative, and digital teams to take projects from conception to completion.Budgets+The budgets for events ranged from $50,000 to $5.2 million+Duties included: Budget development, tracking, management, and reconciliation.Client Presentations+Conduct market research and formulate event timelines, aiding in development of RFP’s for new and existing clients.+Regularly attend and contribute to client meetings, presenting sourced vendors, artwork, fabrication elements, and premiums.Talent Management/Procurement+Lead the procurement of muralists, bands, and DJ’s.+Negotiate contracts, manage on-site operations, and arrange payment fulfilment with accounts payable team.Staffing+Oversee groups of 5-25 brand ambassadors and production assistants on-site at multi day events.+Create training materials for on-site event staff. Including: simplified brand books, roles & responsibilities, and overarching event summaries.

Bozeman, Mt

+Conduct market research on potential new affiliate partners, and identify potential pro's to join the affiliate program. +Maintaining functionality of various online properties of Simms Fishing Products website, presenting findings to E-Commerce team weekly.

Daytona Beach, Florida, United States

+Assisted in digital and web development by creating promotional materials. Primarily focusing on father’s/memorial day campaigns+Regularly attended brainstorming sessions to determine the proper target demographics and how to reach those consumers

Daytona Beach, Florida Area

+Transport Costa assets across southeast U.S. to various large scale fishing events+Coordinate with festival producers, setting up Costa footprint at designated event space.+Sell sunglasses, interacting with consumers, educating them of social initiatives Costa is implementing and how they can participate.