Tamara Reid Email & Phone Number

Melbourne, Vic, Au

Melbourne, Victoria, Australia

Mitcham, Victoria, Australia

Pioneered the company's inaugural revenue-generating marketing campaignOrchestrated cross-functional marketing efforts involving diverse stakeholdersLed the development and execution of tailored marketing and behaviour change initiativesManaged and mentored junior team members on various projects while overseeing budgets and sponsor relationships

Cheltenham, Victoria, Australia

• Overseeing the delivery of all social media for the business across 17 accounts • Leading and developing the organic social media strategy across all brands • Identifying trends and new in-app experiences to incorporate into social strategy• Mentoring and managing a Social Media & Communications intern • Ownership of relationship with external Social Media agency • Facilitating the delivery of social content, media schedules and campaigns and optimising performance with the use of allocated budget• Working closely with marketing and product teams to identify integration opportunities for products and campaigns and manage the implementation• Supporting the PR operations within the team including identifying content opportunities, development of trade and consumer communications

Melbourne, Australia

• Responsible for delivering end-to-end campaigns that drive acquisition in direct, partner and retail channels. Using results and insights to support the development of ongoing campaigns.• Support the planning & delivery of integrated campaigns across TV, print, digital, SEM, social, Direct Mailing and retail• Assist in managing significant advertising budgets across my products• Brief and collaborating with multiple external media agencies• Securing co-op funding with tourism boards, suppliers and airline partners produced all marketing collateral and executed the co-op retail campaigns• Developing strong internal relationships by acting as a strategic marketing partner amongst product, sales and shared service teams• Collated and presented end-of-campaign analysis’s internally & externally identifying opportunities and offering recommendations based off results

Melbourne, Victoria, Australia

Developing marketing strategies and managing content across social media, website & EDM for three small businesses (Pharmaceutical and a skin-care brand) during 2020.

Richmond, Victoria, Australia

In this role I supported the development of marketing strategies and campaign delivery for Disney, Disney Pixar & Princess brands. This activity assisted in meeting key business targets and drove awareness, engagement, conversion & footfall into retail stores.Additionally I supported in managing B2B relationships with retail partners which included the development of marketing campaign activity and regularly presenting marketing activity and updates to retail partners. Partners included Cotton-On, Typo, Officeworks, David Jones & Spotlight. Key highlights of collaborations I contributed towards launching include Shop, Click, Win (National Retail Promotion), Mickeys 90th, Incredibles 2, Typo x Snow White & Nana Judy x 101 Dalmatians.

Melbourne, Australia

• Responsible for the execution of a POPAI/Shop ANZ award winning retail display in Toys 'R' US for the Disney Junior Brand• Assisting with the development and implementation of retail marketing campaigns and promotions for the wider category team for retailers including Target, Toys ‘R’ US and Spotlight• Managing the relationship with key internal and external stakeholders • Overseeing the design, production and delivery of marketing collateral including both POS and digital marketing assets • Briefing and collaborating with creative agencies ensuring brand consistency and delivery timeframes

At Bosch, I supported the Themrotechnology division in the execution of B2B Marketing and offering support to the National Sales team. This involved working closely with both the sales team and a marketing student. My key responsibilities and projects included;• Briefing and collaborating with creative agencies• Campaign execution for annual national promotion• Planning and implementation of all marketing collateral including product catalogues, point-of-sale material, media releases and advertising material• Managing the digital marketing for both owned and paid channels• Planning and coordination of events including trade shows & sales conferences• Regular reporting on marketing and sales activity• Supporting the planning of marketing spend, as part of the annual marketing budget• Board member of the Students@Bosch Committee• Participant in the St.Vinnies Annual Sleep out for two years

Clayton North Victoria Australia

East Kew

My experience in working with Business Sight involved supporting in developing marketing collateral for the company and also their clients which were specific to the trades industry. During my 12 months here my responsibilities were;• Administrative support to the Managing Director• Marketing plan strategy, development and execution • Facilitation of training workshops for clients • Content development and management • Social media management • CRM set-up and management

Blairgowrie

• Marketing strategy, development and execution • Campaign development management • Local area marketing • CRM Management • Website content development and management • Social Media Management • Development of marketing collateral including flyers, merchandise and selling tools

Mornington

• Office admin duties• Client relationship management• Coordination & distribution of media

Link Your Salesforce Data Using Marketing Cloud Connect, Salesforce Marketing Cloud

Mba, Marketing, A

Bachelor Of Business, International Business

Activities and Societies: - European Study Tour 2012 - Mates program 2012 - Global Social Business Conference: Bangladesh 20152012: I.

Study Tour, France And The European Union

Two week intensive study tour program.

Year 12

ATAR 87.00 Recepient of the Soroptimist International Women in Business Scholarship Academic Excellence and recognition.