Renata Máximo, Msc 🇧🇷🇮🇹

Renata Máximo, Msc 🇧🇷🇮🇹 Email and Phone Number

Diretora de marketing @ Re.Minds Marketing
Rio de Janeiro, RJ, BR
Renata Máximo, Msc 🇧🇷🇮🇹's Location
Rio de Janeiro, Rio de Janeiro, Brazil, Brazil
Renata Máximo, Msc 🇧🇷🇮🇹's Contact Details

Renata Máximo, Msc 🇧🇷🇮🇹 work email

Renata Máximo, Msc 🇧🇷🇮🇹 personal email

About Renata Máximo, Msc 🇧🇷🇮🇹

🇧🇷🇮🇹 Brazilian and Italian citizen.Sr Marketing Executive with over 25 years driving cross functional marketing programs. I work to deliver client-centric Marketing strategies that drive sustainable growth and innovation. Track records on marketing strategy, marketing planning, event management, research & business intelligence, market development, account based marketing and Growth.I have strong ability to build trust among stakeholders, to influence peers and engage cross functional teams. I´m passionate for delivering value at speed and have proven results in retail, oil and gas, mining, utilities, insurance, consulting and tech industries.Design Thinking and Storytelling expert.Leadership mindset, managing multi-disciplinary global teams, on-site and remotely. Fluent English proficiency.Inclusion and diversity enthusiastic. Teacher, speaker, presenter.Open to work immediately in São Paulo, Rio de Janeiro and Minas Gerais, as well as in all regions in Brazil and EU countries.

Renata Máximo, Msc 🇧🇷🇮🇹's Current Company Details
Re.Minds Marketing

Re.Minds Marketing

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Diretora de marketing
Rio de Janeiro, RJ, BR
Renata Máximo, Msc 🇧🇷🇮🇹 Work Experience Details
  • Re.Minds Marketing
    Diretora De Marketing
    Re.Minds Marketing
    Rio De Janeiro, Rj, Br
  • Re.Minds Marketing
    Marketing Director
    Re.Minds Marketing Nov 2023 - Present
    Rio De Janeiro, Brazil
    Marketing strategy, marketing planning, integrated marketing communications, B2B sales excellence, demand generation, digital marketing, campaign management; event management.CMO on demand.
  • Senac Rj
    Professor
    Senac Rj May 2024 - Aug 2024
    Digital Marketing Professor.
  • Accenture
    Sales Pursuit Marketing Lead - Latam
    Accenture Nov 2022 - Nov 2023
    Rio De Janeiro, Brazil
    I worked to build impacting marketing strategies to win critical deals in Latam. Partnering with sales team, I lead client focused campaigns that bring our solutions and positioning to life, increasing sales and revenue.
  • Accenture
    Global Events Strategy Manager
    Accenture Jul 2019 - Nov 2022
    Rio De Janeiro
    Led strategic events globally, acting from planning to execution.Drove significant changes to events operations as Accenture embraced their transformation journey: upscaled KPIs, ROI, branding strategy, people management and procurement drivers. Introduced growth tactics that are scalable and sustainable.Led a global trade show suppliers program that brought significant savings for the long term planning.Contributed to innovative rapid response initiatives to the virtual events turnaround, while overcoming the impact of pandemic at the business. Partner with IT to develop the Metaverse trade show platform for Accenture.Acted as world-class contributor, with ability to provide insightful feedback and strategic insights.Proved distinguished ability to build trust with high profile stakeholders in adverse and challenging situations.
  • Accenture
    Energy Global Marketing Manager
    Accenture Sep 2015 - Jul 2019
    Rio De Janeiro, Rio De Janeiro, Brazil
    Planned and executed the roadmap for short and long term marketing plans at the Oil&Gas industry globally.Built targeted Annalist Reports that granted Accenture´s best in class positions.Managed industry events globally, sustaining Accenture´s positioning and awareness, as well as supporting the sales strategy.Drove internal communications programs and corporate campaigns targeting 14.000+ individuals, with consistent engagement results.Head of Marketing Strategy for Trading & Commercial solutions focused on North America and Europe clients, in alignment with Growth strategy.Acted as corporate relationship lead liaising with Brazilian stakeholders and Oil&Gas players.Use advanced Design Thinking methodologies to facilitate marketing related innovation in multidisciplinary teams projects.Proved distinguished ability to build trust with high profile stakeholders and seamless management on adverse negotiation.
  • Accenture
    Latin America Marketing Manager For Resources
    Accenture Jun 2010 - Sep 2015
    Rio De Janeiro, Brazil
    Marketing lead for Oil&Gas, Mining and Utilities markets across Latin America, managing the relationship with major accounts. Acted as high-level project manager to all marketing functions including branding, event management, media relations, corporate relationship, B2B sales life cycle and internal communications. Proven ability to manage high profile leads in simultaneous demands and huge results in implementing global strategies and practices.
  • Accenture
    Consultant
    Accenture Oct 2007 - Jun 2010
    Rio De Janeiro
    Consultant for Internal Communication, Change Management, Market Research and Talent Development, in roles at Petrobras and Vale. Drove significant results to upscale research findings and to change management communication efficiency. Implemented Petrobras´ IT Internal Portal.
  • Pontifícia Universidade Católica Do Rio De Janeiro
    Instructor
    Pontifícia Universidade Católica Do Rio De Janeiro Mar 2008 - Nov 2008
    Rio De Janeiro, Brazil
    Instructor for Marketing Strategy and Statistics at IAG/Puc-Rio Masters.
  • Brasif Duty Free Shop
    Marketing Manager
    Brasif Duty Free Shop Dec 2000 - May 2007
    Solid results delivered on roles as: Business Intelligence Coordinator, Business Analytics and Marketing Insights Lead, Market Research Manager, CRM/Database Marketing Manager, Digital Marketing Manager, turning insights into actionable marketing initiatives for growth and sales efficiency.
  • Bradesco Seguros
    Marketing Inteligence Coordinator
    Bradesco Seguros Sep 1998 - Dec 2000
    Led database marketing programs, cross and upselling campaings and customer BI dashboards implementation.
  • Pontifícia Universidade Católica Do Rio De Janeiro
    Professor
    Pontifícia Universidade Católica Do Rio De Janeiro Mar 1997 - Nov 1998
    Rio De Janeiro, Brazil
    Professor at Tech and System post graduation program on CCE/PUC-Rio. Supported 240+ students per year to ramp up learning for Logics and Data analytics.

Renata Máximo, Msc 🇧🇷🇮🇹 Skills

Business Planning Strategy Business Strategy Management Consulting Marketing Strategy Market Analysis Crm Competitive Analysis Market Research Business Process Improvement Market Planning Marketing Communications Marketing Management Digital Marketing Marketing Strategic Planning Leadership Business Intelligence Change Management

Renata Máximo, Msc 🇧🇷🇮🇹 Education Details

Frequently Asked Questions about Renata Máximo, Msc 🇧🇷🇮🇹

What company does Renata Máximo, Msc 🇧🇷🇮🇹 work for?

Renata Máximo, Msc 🇧🇷🇮🇹 works for Re.minds Marketing

What is Renata Máximo, Msc 🇧🇷🇮🇹's role at the current company?

Renata Máximo, Msc 🇧🇷🇮🇹's current role is Diretora de marketing.

What is Renata Máximo, Msc 🇧🇷🇮🇹's email address?

Renata Máximo, Msc 🇧🇷🇮🇹's email address is re****@****ail.com

What schools did Renata Máximo, Msc 🇧🇷🇮🇹 attend?

Renata Máximo, Msc 🇧🇷🇮🇹 attended Pontifícia Universidade Católica Do Rio De Janeiro, Universidade De São Paulo, Fundação Getulio Vargas, Pontifícia Universidade Católica Do Rio De Janeiro, Pontifícia Universidade Católica Do Rio De Janeiro.

What skills is Renata Máximo, Msc 🇧🇷🇮🇹 known for?

Renata Máximo, Msc 🇧🇷🇮🇹 has skills like Business Planning, Strategy, Business Strategy, Management Consulting, Marketing Strategy, Market Analysis, Crm, Competitive Analysis, Market Research, Business Process Improvement, Market Planning, Marketing Communications.

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