Leading the product design and market strategy for SustainabilityTracker.com - a platform built to mobilise a productive conversation between mass market businesses and consumers. Bolstering confidence in honest, sustainable development with clear, transparent, centralised information.

Developed, drafted, released, and promoted all in-app content available in the sustainability mobile app One Small Step. While performing this role I also continued to develop and refine the carbon model used to estimate our users carbon footprint and created a variant model and content made available in the US.

Co-created a sustainability mobile app that helps people understand and reduce their annual carbon footprint. In this role, I created a carbon model which uses publicly available data to predict the annual emissions of Australian and American households.Other areas of work included establishing an analytics and tracking system which delivered core insights into our user behaviours and personas, working with specialists to provide an early marketing and advertising strategy and establishing an maintaining content partnerships including OzHarvest, Verve Super, GoNeutral, Compost Revolution & Diamond Energy.

Helped scope the architecture required and release strategy for the mobile app One Small Step.

Worked with the DevOps team to improve internal comms, collaboration, and scale agile adoption practices across all teams.