Renae Scott 🐝

Renae Scott 🐝 Email and Phone Number

Strategic Marketing For Retail Companies | I help brands reach customers, hit sales targets, and build marketing teams with Direct Response & Direct-to-Consumer strategies | 20+ years of data-driven marketing expertise @ Bee Collaborative
Renae Scott 🐝's Location
Columbus, Ohio Metropolitan Area, United States, United States
Renae Scott 🐝's Contact Details
About Renae Scott 🐝

If you're a CEO or leader in retail, this might sound familiar....Your company has a solid product, loyal customers, and a team that knows how to deliver. But despite these strengths, it feels like marketing is a never-ending headache.Results are stagnant and progress is slow.And despite working long hours, making hard decisions, and being a leader for your team... You're not scaling as quickly as you want.It’s frustrating because you want to create authentic connections with your audience, but the messaging feels off, the strategies are misaligned, and the ROI on your marketing efforts is unclear.To fix this, you may have tried:➑️ Hiring marketing agencies - only to be disappointed➑️ Investing in ad campaigns - that barely moved the needle➑️ In-house marketing - but they’re stretched too thin to think strategicallyNothing's working the way you want it to.How on earth do you get your marketing on track while staying true to your vision?!In my 20+ years of marketing experience, what I know you need is:β†’ A strategic marketing partner who not only understands your brand but is as invested in its success as you are. Someone who aligns with your values and helps you craft authentic, high-impact marketing that drives REAL growth.Hi, I’m Renae Scott, founder of Bee Collaborative, and I do exactly this.With a background in corporate leadership and over two decades of experience driving growth for some of the most well-known brands, I know how to craft marketing that’s authentic and results-driven.At Bee Collaborative, we help purpose-driven businesses create marketing strategies that reflect their values while scaling their revenue and impact. Our clients see real results because we focus on strategies that resonate deeply with their audience, not just quick wins.Working with Bee Collaborative gives you:πŸ”₯ Marketing that aligns with your vision and valuesπŸ”₯ A loyal customer base that’s invested in your brandπŸ”₯ An adaptable strategy that responds to market changesJust like another client experienced:"Renae’s commitment to excellence and her work ethic have exceeded our expectations.Β  She consistently goes above and beyond to deliver results."We don’t just β€œdo marketing”—we build long-term strategies that create sustainable growth.3 WAYS TO WORK WITH US:1️⃣ Strategy sessions2️⃣ Ongoing retainers3️⃣ Have me as your Chief Marketing OfficerIf you’re serious about aligning your marketing with your mission and driving growth that feels right for your brand, send me a message. Let’s build the business you’ve always wanted.

Renae Scott 🐝's Current Company Details
Bee Collaborative

Bee Collaborative

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Strategic Marketing For Retail Companies | I help brands reach customers, hit sales targets, and build marketing teams with Direct Response & Direct-to-Consumer strategies | 20+ years of data-driven marketing expertise
Renae Scott 🐝 Work Experience Details
  • Bee Collaborative
    Fractional Chief Marketing Officer (Cmo)
    Bee Collaborative Jun 2022 - Present
    New Albany, Oh, Us
    An amazing brand starts with a great marketing team, great marketing teams collaborate. Our CMO Services are collaboration-based, we take the time to build, train, and unify your team. When team members feel empowered to share their ideas they fuel your retail brand’s growth. Your team will be unified and aligned as they improve your brand’s reputation and customer loyalty.There comes a time when every retail business needs a Chief Marketing Officer. If no one is solely in charge of organizing and aligning marketing efforts you will be wasting funds, time, and energy while stunting your brand’s growth. Choosing a Fractional CMO is a practical solution for companies that may not have the funding to hire a full-time CMO.When your marketing team is fully aligned and unified your branding is solid, your messaging is consistent, and your omnichannel marketing strategy can fuel your brand’s growth. Consumers will be aware of what your brand stands for and how it surpasses their expectations, creating customer loyalty. With Bee Collaborative’s CMO services, you also have the reassurance that we empower your team, nurturing collaboration and making every member feel valued as we look for their input every step of the way. We are servant leaders.As fractional CMOs we take a holistic view, ensuring that the marketing roadmap aligns with the business objectives. Bee Collaborative will leverage methodologies that have worked before in the same industry vertical.Together we fuel your retail brand’s growth. I enable collaboration within your marketing team, we are servant leaders. We enable collaboration within your team to develop multi-faceted, omnichannel marketing strategies supported by research to drive your company’s objectives and goals. The final product? Increased brand awareness and company growth.
  • Bee Collaborative
    Strategic Marketing Consultant
    Bee Collaborative Jun 2022 - Present
    New Albany, Oh, Us
    If you’ve made it this far down my profile, chances are you’re looking for a way to grow your brand authentically and see significant results.We did exactly this with one of our clients:They are a growing lifestyle brand that was struggling to connect with their target audience, increase sales sustainably, and maintain consistency in their messaging.They faced challenges with:β€’ Fragmented brand messagingβ€’ Lack of customer engagementβ€’ Unclear marketing directionSo the first step we took was a deep dive into their brand identity, uncovering the core values and stories that truly resonated with their audience.What we found was that they had the potential to be much more than just another brandβ€”they had a unique story to tell.But their messaging just wasn’t effectively communicating it.This is something we often see with growing retail businesses.Chances are your brand also has a unique story to tell and has untapped potential too, but without the right strategy it’s easy for that message to get lost.Once we worked with them to:πŸ”₯ Clarify their brand voice and storyπŸ”₯ Build a consistent, multi-channel presenceπŸ”₯ Align marketing strategies with their core valuesπŸ”₯ Foster long-term loyalty and trust within their audienceπŸ”₯ Engage customers with authentic, purpose-driven content...They saw an immediate uptick in engagement and had a solid foundation for sustainable growth.The results?πŸ“ˆ 40% increase in customer engagement and retentionπŸ“ˆ Streamlined marketing efforts, reducing wasted spend by 25%πŸ“ˆ A clear, cohesive brand message that resonated with their audienceAnd here’s something else…If a growing lifestyle brand can completely transform its marketing approach and build lasting customer loyalty, so can your business.Don’t let misaligned marketing hold your growth back.With the right strategy, your brand can thrive authentically while driving real results. Send me a message to find out how.
  • Self-Employed
    Women'S Leadership Fulfillment Speaker & Well-Being Advocate
    Self-Employed Jul 2024 - Present
    I Help Professional Women Find Fulfillment & Become the Leaders of Tomorrow
  • Fractionals United
    Member
    Fractionals United Sep 2023 - Present
  • Jobsohio
    Managing Director – Marketing & Communications
    Jobsohio Jan 2020 - Apr 2022
    Columbus, Ohio, Us
    I oversaw the Product Management, Marketing and Strategy functions of this nonprofit corporation dedicated to advancing Ohio’s economic development. I established related goals, strategies and plans to achieve key objectives and capitalize on market opportunities. I also designed and launched effective marketing campaigns, determined KPIs, and presented to senior leadership. I managed a 20-member team and a large marketing budget to deliver on targets. I maintain the pulse on emerging marketing best practices, technology and tools. Additionally, I serve on the Executive Leadership Team, guiding growth strategy and performance.
  • Jobsohio
    Director, Marketing & Communications
    Jobsohio Oct 2016 - Dec 2019
    Columbus, Ohio, Us
  • Victoria’S Secret & Co.
    Associate Vice President – Marketing
    Victoria’S Secret & Co. Mar 2015 - Apr 2016
    Columbus, Ohio, Us
    I directed this massive chain’s portfolio of marketing initiatives and playbooks, fostering experimentation and ensuring strong ROI. I drove alignment of the customer experience across North American ecommerce and retail. I managed a large annual budget and coached and motivated a 10-member team to drive billions in topline sales. I also established the seasonal strategy and positioning. I developed go-to-market strategies that advanced sales growth, optimized the marketing mix and monitored and validated consumer behavior to develop creative solutions.
  • Victoria’S Secret & Co.
    Director, Marketing
    Victoria’S Secret & Co. Mar 2012 - Mar 2015
    Columbus, Ohio, Us
  • Victoria’S Secret & Co.
    Manager, Marketing Planning & Analysis
    Victoria’S Secret & Co. Mar 2006 - Mar 2012
    Columbus, Ohio, Us
  • Victoria’S Secret & Co.
    Manager, Marketing Operations
    Victoria’S Secret & Co. Mar 2005 - Mar 2006
    Columbus, Ohio, Us
  • Victoria’S Secret & Co.
    Senior Operations Analyst, Marketing
    Victoria’S Secret & Co. Mar 2004 - Mar 2005
    Columbus, Ohio, Us
  • Victoria’S Secret & Co.
    Marketing Operations Analyst
    Victoria’S Secret & Co. Feb 2001 - Feb 2004
    Columbus, Ohio, Us
  • Victoria’S Secret & Co.
    Marketing Associate Operations Analyst
    Victoria’S Secret & Co. Feb 2000 - Feb 2001
    Columbus, Ohio, Us

Renae Scott 🐝 Skills

Direct Marketing Marketing Marketing Strategy Strategy Analytics E Commerce Management Customer Acquisition Leadership Retail Direct Mail Database Marketing Email Marketing Segmentation Strategic Planning Online Marketing Brand Management Sales Multi Channel Marketing Market Planning Advertising Digital Marketing Analysis Customer Retention P&l Management Social Media Marketing Social Media Budgeting Client Segmentation Forecasting Online Advertising Customer Relationship Management Project Management Planning Marketing Communications Integrated Marketing Crm Creative Direction Strategic Project Management Place Marketing Place Branding

Renae Scott 🐝 Education Details

  • University Of Notre Dame
    University Of Notre Dame
    Executive Leadership
  • Franklin University
    Franklin University
    Marketing

Frequently Asked Questions about Renae Scott 🐝

What company does Renae Scott 🐝 work for?

Renae Scott 🐝 works for Bee Collaborative

What is Renae Scott 🐝's role at the current company?

Renae Scott 🐝's current role is Strategic Marketing For Retail Companies | I help brands reach customers, hit sales targets, and build marketing teams with Direct Response & Direct-to-Consumer strategies | 20+ years of data-driven marketing expertise.

What is Renae Scott 🐝's email address?

Renae Scott 🐝's email address is re****@****ail.com

What is Renae Scott 🐝's direct phone number?

Renae Scott 🐝's direct phone number is +161422*****

What schools did Renae Scott 🐝 attend?

Renae Scott 🐝 attended University Of Notre Dame, Franklin University.

What are some of Renae Scott 🐝's interests?

Renae Scott 🐝 has interest in Boating, Health And Fitness, Reading, Family And Friends, Travel.

What skills is Renae Scott 🐝 known for?

Renae Scott 🐝 has skills like Direct Marketing, Marketing, Marketing Strategy, Strategy, Analytics, E Commerce, Management, Customer Acquisition, Leadership, Retail, Direct Mail, Database Marketing.

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