• Plans site design by clarifying goals; designing functionality.• Develops site navigation by categorizing content; funneling traffic through content.• Develops site content and graphics by coordinating with copywriters and graphic artists; designing images, icons, banners, audio enhancements, etc.• Prepares site by installing and configuring server software; installing programming language using authoring and formatting tools; ensuring cross-platform compatibility; establishing… Show more • Plans site design by clarifying goals; designing functionality.• Develops site navigation by categorizing content; funneling traffic through content.• Develops site content and graphics by coordinating with copywriters and graphic artists; designing images, icons, banners, audio enhancements, etc.• Prepares site by installing and configuring server software; installing programming language using authoring and formatting tools; ensuring cross-platform compatibility; establishing links.• Establishes locatability by registering with search engines.• Upgrades site by updating content and graphics; monitoring performance and results; identifying and evaluating improvement options; introducing new technology; maintaining links.• Protects site by designing and installing security precautions.• Maintains site appearance by developing and enforcing content and display standards; editing submissions.• Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.• Provides information by collecting, analyzing, and summarizing data and trends. Show less