As the founder of Huna Habits, my mission is to lead an innovative solution that transforms the way company employees develop and maintain healthy habits. From the beginning, my focus has been to align behavioral science with technologies to deliver a personalized and scalable experience, capable of positively impacting users' health and performance - while respecting their individual routines and realities.Through data analysis and cloud automation, our solution continuously personalizes each user’s experience, promoting well-being and productivity in a sustainable way.Our impact so far includes:- 80% user retention over a 100-day period of platform usage;- 100% of our clients report seeing improvements in team productivity and communication;- 91% of users continue to develop and expand their newly acquired habits after one year;- 92% of users report improvements in their well-being, increased self-confidence and productivity.I am committed to helping companies promote healthy, high-performance cultures through behavioral change and the development of new habits.

Leapy is an innovative platform for recruiting, managing, and developing young apprentices, reshaping the professional learning environment in Brazil.I support the development track as a facilitator and mentor, focusing on Habit Building to help young people in their professional growth and skill-building journeys.

• Strategic contribution to people management and organizational development.• Supported the company's expansion and discuss practices that enhance operational efficiency and client satisfaction.

• Mentored young talents with a focus on academic retention and professional development.• Developed strategies that contribute to reducing school dropout rates and promoting a more equitable society.

- Defined and implemented L&D strategies for 11 companies in Brazil.- Adapted and created global training content to meet local needs.- Developed programs focused on leadership, agile methodologies, diversity, and inclusion, while managing the career development platform.- Developed the certifications department in Brazil, being responsible for training programs and partnerships with Google, Facebook, Amazon, Mercado Livre, and Salesforce.

- Structured the strategic HR department in four group companies, covering talent acquisition, organizational culture, leadership development, wellness programs, training and certifications, employee recognition, benefits and compensation review, performance evaluation.- Led 3 M&A HR processes, including analyzing organizational structures and managing internal communication.- Implemented performance evaluation systems, maintaining 98% to 100% participation from team members and managers for five consecutive years, alongside engagement and employee recognition programs, climate surveys and action plan development.- Contributed as a member of the Executive Committee, as a key role in organizational structure redesign and operational optimization to enhance productivity and reduce costs.- Responsible for the implementation of an agile mindset project in partnership with Falconi consultancy, leading a cross-functional team to review all internal processes, implement structural and system changes, and develop new training programs, among other initiatives.- Led the implementation of the company's primary cloud tool in Brazil, managing a team of technology and project professionals, and developing structures and training programs for knowledge management and governance. After completing the implementation, achieving 100% adoption by the team, I supported the implementation of the tool across the group’s other 10 companies in Brazil.- Company recognized as one of the best advertising agencies in the country at Brazil's premier industry award, the Caboré, in 2016 and 2021.

Content creator and facilitator of development programs focused on leadership, purpose and people management.

• Established the Human Resources department from the ground up.• Developed and implemented HR policies, payroll restructuring, and talent acquisition processes.

- Worked as a headhunter, conducting market research and interviews to identify top professionals with clients across various industries, including consumer goods, agribusiness, technology, pharmaceuticals, engineering, and finance.- Developed new recruitment processes and tools, resulting in greater efficiency and better performance in talent selection.- Led the nationwide program for Itaú Unibanco, in partnership with McKinsey, focusing on the strategic retail commercial team (3 years consecutive).- Successfully filled over 1000 positions.