Renata M. Carvalhais Santiago Email & Phone Number

São Paulo, Brazil

São Paulo, Brazil

São Paulo, Brazil

Defined and led product vision and execution; prioritized initiatives, build and manage high quality product roadmaps, ensuring understanding of reasoning behind it; drove product requirements definition, actively collaborating with various cross-functional teams and stakeholders to propose new product solutions as well as to continuously review and.

São Paulo, Brazil

Belo Horizonte, Minas Gerais, Brasil

Devised long-term development strategies for managed categories, overseeing and guiding the development, lead and execution of category plans, strategies and frameworks, including market approaches, talent development, performance reporting and evaluation, to optimise value for money outcomes and meet stakeholder needs and expectations.

Belo Horizonte E Região, Brasil

Belo Horizonte E Região, Brasil

Managed and created ways to track team's metrics; created, implemented, optimized and standardized processes; established action plans to boost team productivity and goals achievement; developed methods of training and technical development of the team and freelance community. Main results achieved in this position: increased the team's ENPS score by 67%.

Belo Horizonte Area, Brazil

Managed and created ways to track team metrics; created, implemented, optimized and standardized processes; established action plans to boost team productivity and goals achievement; developed methods of training and technical development of the team. Main results achieved in this position: reduced in 87% the On-time Delivery delays MoM after 6 months.

Belo Horizonte Area, Brazil

Assisted clients from different profiles and businesses regarding their inbound marketing strategy. Implemented and suggested digital marketing tactics that would result in success for customers. Developed strategic guidelines, according to the customers' stage in the sales funnel. Followed industry metrics and suggested improvements.

Brazil

Supported the Human Resources department in the recruiting process and selection of new consultants by developing and managing advertising campaigns and the relationship with educational institutions. Managed the external communication channels of the company, such as the institutional website, Contact Us, and social media. Developed monthly reports about.

Greater Atlanta Area

Supported with numerous aspects of marketing, advertising, public relations, social media, and design, focusing on building the company's brand recrcgnition on the consumer front in a hightech startup environment.

Alpharetta, GA, United States

Supported and provided graphics and multimedia assistance for the marketing department. Helped the marketing department repurpose some of their collateral into more interesting multimedia content. Developed a landing page for ZCorum's corporate website that would be especially for Brazilian prospects to better understand the company's product and services.​

Belo Horizonte Area, Brazil

Assisted planning and executing events and internal and external campaigns. Supported internal communication: designed and displayed bulletin boards throughout the corporate office, updated intranet, designed and sent online and printed memos. Supported external communication, branding, and institutional relations: helped on visiting program, fairs.

Belo Horizonte Area, Brazil

Updated clients' social networks and Google AdWords accounts; developed and implemented actions aimed at increasing clients' sales of products and services; created designs for clients' websites, and visual identity.

Bachelor'S Degree, Publicity And Advertising

Exchange Student, Advertising, 3.8

Exchange student from Brazil Science Without Borders program at University of New Mexico.

Exchange Student, Advertising, 3.8

Activities and Societies: ONU 3-TV, Freed CenterExchange student from Brazil Science Without Borders program at Ohio Northern University.

English