Renato Tarma Email & Phone Number

Brooklyn, New York, United States

Brooklyn, New York, United States

-Responsible for maintaining brand guidelines and aesthetics of the current branding.-Create large format graphics for mobile marketing campaigns and pop-up activation experiences in different markets nationwide.-Design prints used for food trucks, bus advertisements, corporate promotions, and PSAs.-Manage multiple projects simultaneously while communicating with clients to ensure their complete satisfaction and approval before printing.-Craft custom digital templates for clients.-Proof artwork on 1:10 scale templates in preparation for CMYK printing process.

New York, United States

- Responsible for creative design across diverse industries, such as Fashion Retail, Pharmacies,Health Services, Realty Groups, and Museums.- Produced organic social media content and paid media ads for a range of clients, including New Use Energy, Neighborhood Rtx, SPS Health, Panache Desai, Top Agent Network, HaveSome-Fun, and Autry Museum.- Collaborated closely with the strategy team to develop strategy decks for pitching to new clients.

-Established the branding, visual identity, brand guidelines, and brand content of Bobblehaus, ensuring consistency and coherence across all channels-Designed and developed +100 multimedia content pieces, including print materials, 3D graphics, and animations, to support brand objectives and enhance customer engagement-Provided creative direction, art direction, and photography direction for marketing campaigns-Researched latest design and digital marketing trends, proactively recommending innovative solutions to improve brand performance and elevate the customer experience

New York, New York, United States

-Led the design area for a portfolio of 61 active brands in Peru, responsible for creating engaging digital content across multiple platforms-Spearheaded the tropicalization of campaigns from Chile to Peru, ensuring brand consistency and cultural relevance-Increased +35% engagement and +10% sales by leading designed content for seasonal web campaigns, including Valentine's Day, Cyberweek, and Black Friday-Oversaw the development of the Justo brand in Peru, ensuring a cohesive and compelling visual identity across all touchpoints-Analyzed the performance of graphic pieces in Meta and Google Ads, making data-driven recommendations for optimizations and improvements-Collaborated with cross-functional teams including creative direction, art direction, and photography to ensure seamless execution of campaigns and projects

- In charge of the conceptualization, branding, 360º marketing plan and commercial resultsand evaluation of commercial results for the company LifeSoil of the Alimenta group.- In charge of the positioning of the agrochemical brands: BIOCNPK, RIZOPRO, AGROBIOL.- Responsible for the creation, design and implementation of pop material, visual merchandising for retail stores nationwide.- Management of the digital strategy of rss and advertising.- Creation of rebranding and packaging for different LifeSoil products.

- In charge of digital strategy and campaigns for the brands Riccadonna, Appleton Estate, Skyy Vodka, K62, Aperol Spritz and Bulldog Gin.- Elaboration of AON digital strategies and campaigns for assigned accounts.- Responsible for the elaboration of digital media plans: estimation, segmentation, implementation and monitoring.- Monthly reporting of media and brand results.- Support in the creation of creative content for assigned accounts.

Lima - Peru

- Support in the social media strategy of Trabaja in BCP and BCP (Instagram and Facebook), and Credicorp in Linkedin.- Support in weekly post planning, content approval and coordination with the digital agency. and coordination with the digital agency.- In charge of the new website "Trabaja en el BCP" and the redesign of the BCP blog together with the E-Commerce area. with the E-Commerce area.- Analysis and review of KPIs for constant improvement in the purchasing process on campaigns and Facebook Ads, Google Analytics and Microsoft BI.- Responsible for the development of briefs for the Breast Cancer campaign, New Year and the Meet & Greet with professional soccer player Paolo Guerrero.

Provincia De Lima, Peru

-Led the creation and execution of +500 graphic pieces for a diverse range of brands served by our digital agency, including DADA, Tamashi, Rebote, and Dr. Paino-Designed over 200 graphic pieces for private party events, showcasing diverse motifs and concepts, in collaboration with the production company. Projects included the reggaeton concert "Lima Music Fest 2017," encompassing key visuals, social media content, and moreIn charge of the branding for the restobar “DADA” ensuring a consistent and compelling visual identity for target audience-Developed and implemented content grids to optimize planning and distribution across digital platforms, analyzing digital metrics to gauge the performance of the graphic pieces-Provided support on branding initiatives and art direction, contributing to the overall success and impact of our agency's creative projects

Surco - Lima

- Diseño de piezas graficas digitales para las marcas Toyota, Walon y Viñas de Oro.- Generación de contenido de las grillas de contenido de las marcas mencionadas.- Asistencia en dirección de arte digital- Creación de la nueva línea grafica de Walon

Av. Lapeyre 196 Dpto. 402 - Urb. Vista Alegre, Surco.

- Creación de piezas graficas para las marcas Torito, Boxer, Discover.- Generación de conceptos creativos para las campañas de las marcas mencionadas- Apoyo en elaboración de matriz de contenido.

Bachillerato, Comunicacion Y Marketing

Alumno de la carrera de comunicacion y marketing, perteneciente al quinto superior.

Diplomado De Marketing Digital Basico, Marketing

Diplomado de Marketing Digital Basico dictado por la IAB SPAIN online por medio de google activate

Education record

Estrategias De Marketing, 17