Renato Brega Email and Phone Number

Main responsibilities:• Direct oversee of Indirect, Retail, and Structured Bids channels• Managing team of 5 Sales Managers, 1 Business Analyst, 10 Sales Agents and main resellers• Direct volume 200 mln/lt yearly • Responsible for targeted M&A in the re-seller space.

Main responsibilities:• End-to-end setup of new business division – Home Base Fuels, thereby including clear identification of CVP and recognition of relevant target market• Staff selection, screening and recruitment (in- and out-bound)• Capital budgeting and definition of financial and business targets (1- to 5-years)• Definition of Division-level marketing and sales strategies.

• Bottom line delivery and yearly budget for Italy.• Management of Sales Team (7 Area managers, 70 Commission Agents), and direct supervision of key internal stakeholders – i.e., Marketing and CSC.• Responsible for the set-up and definition of the development plan of each direct report, according to the Q8 framework.• Expertise in sales force turnaround, and implementation of excellence-driven management and sales approach• Direct budget accountability up to € 350 mln turnover.

Responsible for re-organizing Sales Team structure and back office support. Will also be responsible for Sales Activities, synergies with the additional teams, analysis of business economics.Also supervising the customer service and marketing departments.

Key responsibilities:• Selling fuel cards and related Internet and road services, lubricants and fuels sold in bulk deliveries (bulk fuels) to B2B road transport and company car vehicles Customers (including leasing companies).• Managing customer relationships either directly or via the supervision of 15 agents. This includes: the negotiation of rebates, payment terms and other, commercial conditions, as well as their credit assessment, and, if required, the collection of bank guarantees.• Managing an annual sales budget (annual turnover for fuel cards and bulk fuels: approx. € 150 million) and responsible for the execution of the promotional campaigns rolled out by marketing unit during the year.• Also responsible for coordinating and organizing events for the sales force.• I often attend meetings, conducted in English, to which I contribute with new ideas and guidance aimed at developing new products and services.

Following Mobil Oil’s Acquisition with the role of supervising approximately 150 clients in the Northern regions of Italy. Responsibilities also included: new business development - using direct mailing and tele-marketing techniques, as well as general promotional activities and trade shows.

Responsibilities included supervising approximately 40 retail outlets (commercial and administrative areas); dealing with the Public Services institutions linked to the oil industry (Region, Council, Firemen Services, ANAS, Ufficio Tecnico di Finanza and ASL).Also responsible for managing the sales of oil and non-oil products (aftermarket), developing local promotional activities; corporate campaigns and analysis of the investments’ activities of each outlet. In addition to that, my role was also to help with selection and development of re-sellers for the same outlets.